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What is Good Engagement Rate?

Oktopost

Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. In Matt’s opinion, media literacy means taking what you need from articles, blogs, and websites and applying it to your marketing strategy instead of being swayed by what is sensational right now. Want to hear more from renowned B2B marketing leaders?

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Content Upgrades: How to Use Popular Posts for More Conversions

Optinmonster

With OptinMonster’s content lock feature, you can strengthen your email marketing strategy by using existing posts as lead magnets. All you need is OptinMonster’s Content Lock feature. Create Content Upgrades Easily With Content Lock. Emphasis on the word “usually.” That’s a content upgrade.

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5 Ways to Boost and Improve Public Relations

Navigate the Channel

The way you and your company relate to the public is crucial to its success. Understanding the need for public relations – and that engaging in public relations is not an option – is a primary factor in the success of many businesses. Understanding there is no uniform general “public” is also not an option. Are they the general public?

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Why we care about B2C marketing: A guide for marketers

Martech

This article will explain B2C marketing and touch on B2C marketing strategies, challenges facing marketers, and trends for 2023 and beyond. blog posts, articles, videos, etc.), blog posts, articles, videos, etc.), Whereas, B2C transactions are often instantaneous or close to it. Get MarTech! In your inbox. Processing.

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How to grow your email list for free in 2021

ConvertKit

In this article, we’re showing you how. Jump ahead. Why focus on growing your email list in 2021? 3 steps to growing your list for free. Ready to start growing your email list in 2021? Have you ever heard that you need an email list? Many people talk about email marketing as if it’s the secret to success as a creative business owner.

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Facebook’s widely viewed content: Monday’s Daily Brief

Martech

Is some of it locked in an old CRM or DMP, or languishing on ancient sales spreadsheets? In the first of a series of articles on personalization, Apoorv Durga of Real Story Group asks: Where should personalization reside in an omnichannel martech stack? Good morning, Marketers, does your data have a destination? Chris Wood, Editor.

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What to Leave Behind and What to Adopt in 2020 | Taking Stock of Your Marketing Strategy

Adobe Experience Cloud Blog

Like many of us, I’m clicking and reading quite a few of these futuristic articles because I want to be aware of how marketing will innovate in 2025 and beyond. It’s no longer realistic to lay out a locked-in, year-long strategy. There are some exciting predictions about what lies ahead for marketing in my news feeds these days.