Webbiquity

MARCH 23, 2010

There’s no doubt that Twitter is a phenomenon. It’s now the third-largest social network (behind Facebook and MySpace), the fastest-growing , and used by 75% of b2b companies. How can you optimize your organization’s use of Twitter? Twitter Tips & Tactics. Twitter Search. Daniel Adler.

Twitter 100

Twitter Best Practices Digg PR 100

Sprout Social

JULY 21, 2022

To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. From social networking to video sharing and social messaging, there’s something for everyone (and every business). Types of social media. Social networking. Social messaging.

Social Media 145

Social Media Social Marketing Media Curation 145

Digital B2B Marketing

NOVEMBER 21, 2013

B2B marketers are undervaluing Twitter’s contribution to their business. That’s hard to believe at a time when many B2B marketers are glomming on to Twitter like it’s the last shiny object opportunity they will ever have (even turning to spamming ), but it’s true. How many leads came from Twitter?

Twitter 100

Twitter Marketing Analytics Tools Social Networks Social Media 100

Hubspot

MAY 10, 2019

Whether pop-culture, local or global news, work, or the brands I use and wear, Twitter is a powerful social networking tool and search engine in which I can typically find the latest information about virtually any topic. This also includes updates from the companies and businesses I care about. What makes Twitter unique?

Twitter 101

Twitter Paid Search Agency Planning Work Management 101

Convince & Convert

SEPTEMBER 11, 2015

A dramatic number of consumers have come to expect an executive presence on social media, particularly Twitter, as a means of accessing brands 24/7/365. For marketers, this means it’s time to drag your CEOs into Twitter Town, if they aren’t already there. Why Twitter is a Good Start for Socializing Executives.

Loyalty 163

Loyalty Twitter Branding Brand Identity 163

Webbiquity

MAY 1, 2018

Trade show or event marketing offers an excellent opportunity for businesses and marketers to gain valuable face-to-face time with potential clients, customers and business partners. However, digital technology, and social networking sites in particular, have fundamentally altered the way events are experienced.

Trade Show 202

Trade Show Social Networks Social Media Advertising Agencies 202

Convince & Convert

FEBRUARY 1, 2016

There’s no shortage of how-to articles and blog posts on leveraging the power of social media. And with this endless sea of social media-touting commentary, it’s natural to think you’ve got to jump headfirst into the social sphere to keep your brand from getting left in the dust. First, consider your business objectives.

Marketing & Strategy 167

Marketing & Strategy Business Social Media Domain 167

B2B Marketing Traction

NOVEMBER 8, 2013

A long time ago I heard a marketing expert tell an audience of marketers to think of Twitter as an online radio show. On this online radio show called Twitter, your broadcasts are free. Broadcasting messages on Twitter is free. But then Google went into social media with Google+. I like using Twitter.

Twitter 100

Twitter Broadcasting Social Media Advertising Mediums 100

Marketing Insider Group

AUGUST 30, 2012

Last week I covered the 8 Marketing Strategy articles you missed when you were too busy. So in this post, I will review the most popular articles this year on the topics of social media and search engine marketing. The Top Reasons People Don’t Do Social. The Top 9 Social Networks For Business.

Social Media 100

Social Media Media Social Networks Buyer's Journey 100

Biznology

MAY 22, 2019

Following is a sponsored article from the good folks at GaggleAMP on the advantages of employee advocacy. The purpose is to authentically share your message, and increase your digital presence and reach across social networks like Linkedin, Twitter, Facebook, Instagram or websites including Quora, Glassdoor and Indeed.

Business 132

Business Conference Advertising Agencies Social Media 132

Zoominfo

MARCH 3, 2019

Although G2 Crowd is intended to help buyers compare and purchase business software, it also provides a helpful way to research your target companies and accounts for free. If you’re not familiar, ZoomInfo is a leading business database made up of more than seven million contact profiles and more than 18 million company profiles.

B2B Sales 233

B2B Sales Research Paid Search Agency Tools 233

Outbound Engine

APRIL 28, 2020

Do you have a process for selecting your content to share on social media? There’s more to sourcing content than just randomly posting links or retweeting articles. You have to determine which content is appropriate for your audience, brand, and chosen social networks. Want to improve your strategy? Start Sharing.

Social Media 124

Social Media Media Tips Best Practices 124

Sprout Social

MAY 11, 2023

Use the built-in brand safety tools for each social network Your first line of defense against your branded ads appearing alongside offensive content includes the in-platform tools provided by the major social networks. These features allow you to keep Twitter a safe place for your brand and community.

Paid Content 131

Paid Content Tools Branding Brand Identity 131

Sprout Social

OCTOBER 4, 2021

Social data has become a critical source of strategic insights for businesses of every size and industry. Whether you’re measuring brand health, benchmarking against competitors, or assessing market opportunities, social data provides real-time consumer insights that no other data source can provide. How to measure earned data.

Advertising Agencies 124

Advertising Agencies Business Ideal Customer Profiles Advertising Benchmark 124

Scoop.it

NOVEMBER 11, 2021

As we can see from the chart above, curated content consists of around 48% of the links that marketers post on social media – with ratios reaching and exceeding 50% for Twitter and LinkedIn respectively. Harnessing the Power of Hashtags. This helps to make content more discoverable, and thus easier for users to engage in.

Curation 85

Curation Efficiency Allocation Generation 85

Marketing Insider Group

JANUARY 24, 2023

Businesses invest in employee advocacy to expand the reach of their brands on social media, increase employee engagement, and generate new leads. 82% of people trust social networks social networks to guide purchasing decisions. 86% of women use social media for purchase advice.

Enterprise Management 200

Enterprise Management Marketing & Strategy Marketing Strategy B2B Marketing 200

Webbiquity

APRIL 30, 2020

It’s vital to do all we can to keep our businesses as well as our bodies healthy in this challenging environment. Want to not merely maintain but actually grow your business during the coronavirus slowdown? Widespread, ongoing lockdowns by governments have led many businesses to the verge of bankruptcy. Final word.

Tools 230

Tools Social Media Social Networks Work Management 230

Sprout Social

OCTOBER 12, 2016

To get started, you can analyze Twitter followers to learn more about who’s following. So much attention gets put on the number of followers, but very few businesses take the time to understand their audience. You may think you know what to share, but until you analyze your Twitter followers you’re just making assumptions.

Twitter 97

Twitter Effectiveness Demographics Stats 97

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. Networkers. Typically, more active on LinkedIn but no other platform other than personal social networks.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Sprout Social

APRIL 16, 2024

If your leadership team is bought in on social listening, the only thing standing between you and smarter social insights is improving your social listening query building skills. In this article, we’ll show you how to craft social listening queries that answer your burning questions on consumer preferences, sentiment and more.

Keywords 99

Keywords Template Analysis Barriers 99

Sprout Social

SEPTEMBER 30, 2022

Social media has given brands and businesses a platform to engage with their customers. We spoke to several social selling experts to understand what it means and its value to salespeople. We’ll also explore 10 tips and tactics you can use to execute social selling like an expert. What is social selling?

Tips 133

Tips Ideal Customer Profiles Work Management Marketing Management 133

Sprout Social

APRIL 29, 2021

But how have they changed, and how will it affect your business? A new survey, “ The State of Social Media Investment ,” conducted by The Harris Poll on behalf of Sprout Social has shown how the events of the last year have accelerated both American consumers’ and business’ use and expectations of social media.

Social Media 108

Social Media Media Word of Mouth Business 108

GreenRope

MAY 28, 2020

How to Market Your Business on a Zero (or Small) Marketing Budget. Social media is the most obvious place to share your content. Most businesses have at least one social profile, and many of your team members have their own social networks. Great social networks for sharing content: Facebook.

Marketing Budget 52

Marketing Budget Budget Programs Marketing Budget Creation Planning 52

Sprout Social

DECEMBER 2, 2020

Who uses each network? The first step toward building an audience on social media is simply figuring out who you want to target and what that audience consists of for your business. Is your brand’s target audience on Twitter, Pinterest, Facebook or Instagram? Use the tips and tactics in this article!

Social Media 126

Social Media Media Viral Marketing Demographics 126

Sprout Social

JULY 19, 2022

In this article, we break down everything you need to know to hashtag with confidence. Using hashtags on different social networks. The first hashtag debuted on Twitter in 2007 from a product designer named Chris Messina. “I I designed the hashtag to thwart any one social network from becoming the dominant gatekeeper.

Effectiveness 122

Effectiveness Social Media Paid Search Agency Viral Marketing 122

Scoop.it

AUGUST 3, 2021

Content curation is one of the most effective ways for businesses to keep their audience constantly engaged on social media without having to invest all their time in thinking and executing content ideas. And how important can it be as a small business marketing tactic? But what is content curation? What is Content Curation?

Curation 104

Curation Small Business Marketing Top of Funnel Paid Search Agency 104

Webbiquity

MARCH 24, 2010

As you may know by now, article marketing is an effective way to gain credibility and establish yourself as an expert in your field. By writing articles about topics of interest to your readers, and distributing them on article directories, you can give your content the kind of exposure that would be hard to get anywhere else.

Social Media 100

Social Media Digg Social Marketing Marketing & Strategy 100

Webbiquity

MARCH 13, 2019

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. Our blog lets us more easily connect with people on social networking sites by directing them to what we’re doing. This is a very successful company.

Social Media 202

Social Media Search Marketing Social Marketing Optimization 202

B2B Marketing Traction

MAY 3, 2011

“We haven’t done much – we’ve been very busy with product development.” It takes time to establish a following, a rapport with your connections, and credibility on social media sites like Twitter, Facebook and even LinkedIn. ” Their answer?

Social Networks 100

Social Networks Planning Product Social Media 100

Biznology

JANUARY 8, 2013

Twitter Keyword and Hashtag Auto-Follow. I have done it on auto-pilot before, but that just ended up being madness, resulting in being lured into following SPAM Twitter profiles because they’re getting better and better at dropping high-value keywords and hashtags into their tweets. Twitter is funny.

Twitter 80

Twitter Tools CAN-SPAM Phishing 80

Sprout Social

NOVEMBER 26, 2018

It’s a lot to take in, especially since the social space is almost unrecognizable from what it was a decade ago. Back then, you might see the occasional business profile. Fast forward to present day where a social presence is an expectation for businesses, with 80% of marketers relying on social media to raise brand awareness.

Social Media 106

Social Media Social Marketing Media Business 106

Hubspot

AUGUST 21, 2023

You've started a new business, and your customer base is starting to expand. That's where business proposals come in. A solid proposal can outline your value proposition and persuade a company or organization to do business with you. Here, we'll take a look at the various kinds of business proposals and go over how to write one.

Template 69

Template CMS Development Examples Marketing Proposals 69

Stevens & Tate

SEPTEMBER 9, 2022

If you don’t have a website or pages on social networks, odds are they will stumble upon your competitors instead. Increase Awareness Of Your Home Building Business. For example, if you regularly produce content for a blog on your website, your regular readers will be more likely to share that content on social media.

Inbound Marketing 96

Inbound Marketing Advertising Agencies Top of Funnel Multi-Channel 96

Contently

NOVEMBER 8, 2016

I reached out to five tech companies for this story: Facebook, Twitter, Snapchat, Medium, and WordPress. At this point, Facebook, Twitter, and Snapchat are practically publishing platforms, even if they may not define themselves that way. Snapchat and Twitter ignored my interview request entirely.

Facebook 162

Facebook Social Networks Advertising Mediums Mobile Advertising 162

Sprout Social

AUGUST 15, 2023

With trends emerging every day, social networks introducing new additions (hello, Threads!)—not not to mention brand makeovers, like Twitter rebranding to X—marketing teams are forever playing catch up. And how do they distinguish between individuals, businesses or currencies in data?

Marketing AI 85

Marketing AI Branding Brand Identity Planning 85

Biznology

APRIL 22, 2015

Isentia’s social media report sheds a great deal of insight into social media usage for individuals and businesses. We explore how social media influencers and media use social media and why. As you can see from the initial graphic, so much of the time we spend online is on social media. Like this post?

Social Media 80

Social Media Customer Surveys Paid Search Agency Companies 80

Sprout Social

NOVEMBER 15, 2016

Once thought of as just a passing fad, social media has had a tremendous impact on business over the past decade. Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. Measuring Social Media ROI.

Social Media 95

Social Media Media Business Social Networks 95