Webbiquity
MAY 16, 2023
end of Google’s Universal Analytics (UGA) rapidly approaching, digital marketing professionals are frantically seeking alternatives. To be fair, GA4 covers the basics: traffic by source, top pages, comparisons by custom time periods, and conversion tracking (if you can get that to work). With the long-awaited (dreaded?)
Webbiquity
OCTOBER 11, 2022
A digital product brand is a recognizable symbol that distinguishes an organization from its competitors. A company can use its brand to differentiate itself from the competition to build customer loyalty, generate greater demand for its products or services, and attract new audiences. Guest post by Tara Dwyer. Improve Your SEO.
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Contently
APRIL 20, 2023
As content marketers, it’s our job to engage our audience , build brand awareness , and drive interest in our company’s products and services. The analytics are crucial for providing insight into the value of your production. So, why is organic traffic so important? How does this translate to business results?
Convert
FEBRUARY 10, 2022
For customers, online shopping is convenient and gives them the option to compare products from different stores. Besides quality products, affordable shipping, and value for money, there are other ways to attract customers. One of the most important areas to focus on is your product pages. Analyze Your Product Pages.
Marketing Insider Group
MAY 11, 2021
One effective way to build unique experiences for your customers is by using predictive analytics. The predictive analytics industry is growing at a rate of 23.2% Predictive analytics can help you connect with customers on a deeper level so you can stand out from the crowd and get ahead of the competition. Quick Takeaways.
Marketing Insider Group
MAY 4, 2020
People who have the most knowledge about your products and services are not necessarily skilled in marketing or producing content. While they may have more knowledge about their products and industry than anyone else, technology experts are not natural marketers, and probably not the best people to craft an expert piece of content either.
Sprout Social
JULY 25, 2023
Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics. Read on to find out how Google Analytics for social media helps with stronger reporting. Why use Google Analytics for social media measurement? It’s critical to track how well your brand awareness campaigns are running.
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