Brandwatch Marketing

FEBRUARY 15, 2019

If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you. Luckily, there are several Instagram analytics tools available to help brands understand what resonates with their audience and how they can optimize their content output. Top 7 Free Instagram Analytics Tools.

Analytics 85

Analytics Tools Best Practices Tagging 85

Hubspot

JANUARY 25, 2018

YouTube is obviously the largest video hosting platform on the web, but it might not be the best choice for every business. To help you find the best fit for your company's unique needs, we compared YouTube directly against smaller, more niche platform Vimeo across a number of factors. YouTube vs Vimeo. Winner: YouTube.

Youtube 78

Youtube Video Marketing Paid Search Agency Best Practices 78

Top Rank Marketing

DECEMBER 1, 2023

Penn @cspenn Alli Berry @AlliBerry3 Dusty DiMercurio @dustycd Learn more about TopRank Marketing‘s mission to help elevate the B2B marketing industry.

B2B Marketing 100

B2B Marketing Search Marketing B2B Multi-Channel 100

Hubspot

MARCH 18, 2020

Well, it requires social media analytics and reporting. What is social media analytics? Social media analytics is the process of gathering and analyzing data and reports based on metrics from one or multiple social media accounts. Social Media Analytics Reports. Types of Social Media Analytics Reports.

Social Media 100

Social Media Analytics Media Work Management 100

ScanmarQED

FEBRUARY 27, 2024

Many of the biggest platforms, like Meta, YouTube, SnapChat, TikTok and others, don’t provide any of this vital user-level information. These models use statistical algorithms to analyze patterns and correlations in available data to attribute conversions accurately. But can MTA still claim to do all these things?

Multi-Touch Attribution 59

Multi-Touch Attribution Lead Ranking Allocation Touchpoints 59

Convert

SEPTEMBER 16, 2022

If you follow them, and ring their bell, two things will happen: You’ll see spirited discussions about trends in the optimization space as well as evergreen wisdom (challenged as needed). You will understand why they (the optimizers featured here) think the way they do about certain ideas and concepts. We make these lists for readers.

Linkedin 52

Linkedin Optimization Demand Generation Agencies Copywriting 52

Convince & Convert

AUGUST 22, 2012

Is so, you have probably relied on Google Analytics. Here’s a rundown of classic and new tasks you can perform in Google Analytics to demonstrate social media’s impact. Why: View site traffic and visitor behavior exclusively from sources like Facebook, YouTube, Twitter and the like. Filter Social Media Traffic.

Marketing Analytics Tools 147

Marketing Analytics Tools Social Media Marketing Report Analytics 147

Tiecas

JANUARY 27, 2024

Here are three statistics on B2B blogging that should convince you. SEO benefits: Regularly publishing high-quality blog content helps in search engine optimization (SEO). Planning and implementing a solid SEO (Search Engine Optimization) strategy is essential to maximize the impact of your industrial blogs.

Top of Funnel 59

Top of Funnel Planning Content Marketing B2B Thought Leadership 59

Sprout Social

APRIL 25, 2024

The following templates will help you build overarching and network-specific strategies so you can optimize your social media presence. YouTube marketing strategy template A lot goes into video marketing on YouTube. Keep your reporting to-dos in order using this social media analytics spreadsheet template.

Social Media 97

Social Media Template Work Management Marketing Management 97

Sprout Social

JUNE 17, 2020

Finally, if you’re looking into recurring series, such as product how-to guides, take a look at networks like YouTube and Facebook where you can categorize them into playlists. Instagram recently added a series option for IGTV, too.This isn’t to say that you can’t use portrait-oriented videos on YouTube. Landscape feed. Portrait feed.

Social Media 144

Social Media Social Marketing Video Marketing Paid Search Agency 144

Optinmonster

FEBRUARY 11, 2024

Related Content: 25+ Powerful FOMO Statistics to Skyrocket Sales (2019) Related to that is urgency, which is also tied to human psychology. Use Data Analytics for Decision Making Utilize data analytics to understand customer behavior, preferences, and feedback. Learn more about FOMO marketing in our guide.

Paid Content 83

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 83

Optinmonster

MAY 11, 2023

If you look at content marketing statistics , you’ll see that content marketing increases engagement and generates leads. Prioritize Search Engine Optimization (SEO) Search engine optimization is the process of making your website show up in search results. Many don’t take lots of time either.

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Marketing Insider Group

JANUARY 27, 2020

The best way to do that – and statistics back it up – is content marketing. Google Analytics: Learn all about your blog or website’s audiences and the actions they take while they’re on your site. June: Take a Good, Hard Look at Your Analytics. July: Take a Deep Dive into Your Analytics and Adjust Your Strategy Accordingly.

Startups 336

Startups Marketing & Strategy Marketing Strategy Content Marketing 336

Outgrow

MAY 21, 2021

Check out more fascinating post-pandemic e-commerce trends and statistics here! . E-commerce marketing tools examples are Shopify, Zapier, and Google Analytics to name a few. . check out mind-boggling statistics about interactive content here. Likewise, they give you important insights about your customers through analytics. .

Marketing Automation Services 139

Marketing Automation Services Paid Content Budget Programs Enterprise Management 139

KoMarketing Associates

APRIL 11, 2017

How can B2B marketers further optimize their video content? The best way to optimize your video content is the same as any other content – look at the analytics and make small improvements! It allows the B2B marketer to re-cut their video to optimize that video’s content and try again.”. how-to, product)?

Video Marketing 127

Video Marketing Top of Funnel Personalization Content Marketing 127

Zoominfo

JANUARY 31, 2019

Take a look at these telling statistics: Consumers now spend more than 5 hours a day on their cellphones ( source ). In fact, “How-to” searches are growing by a rate of 70% year-over-year on YouTube, and 91% of smartphone users turn to their phones for ideas or advice while doing a task ( source ). We discuss how to do this next!

Marketing Analytics Tools 124

Marketing Analytics Tools Top of Funnel Class Zoominfo 124

Optinmonster

MAY 2, 2022

Have you ever looked at successful bloggers, YouTubers, and influencers and wondered, “How can I make money from my WordPress blog?” Start a YouTube Channel. Monitor your site traffic with the best WordPress analytics plugin MonsterInsights. You can also use AIOSEO to optimize your sponsored and affiliate links.

Paid Content 94

Paid Content Adsense Merchandising Conference 94

Oktopost

JULY 30, 2020

One of its unique features is the ability to stream your webinar directly to your company’s Facebook or YouTube pages. Webinars can be pushed to YouTube or Facebook Live. Detailed analytics tools . Streaming via Facebook or YouTube Live. Unlimited live attendees via YouTube Live integration. Ease of use.

Webinar Metrics 98

Webinar Metrics Enterprise Management Marketing Management Budget Programs 98

Outgrow

APRIL 29, 2024

Numbers: Statistics like “X people use this product” or “Y customers satisfied” create a sense of popularity and validation. For example, you can take a look at Dollar Shave Club’s collaborations with smaller YouTube personalities for inspiration. to monitor your engagement metrics.

Outgrow 52

Outgrow Customer Satisfaction Case Studies Advertising Agencies 52

Atomic Reach

FEBRUARY 23, 2023

While other areas of digital marketing have leveraged analytics for years, influencer marketing continues to follow an outdated manual approach. Irrelevant statistics pass for ROI tracking. Optimizing your content isn’t just a matter of knowing which media or channel to use, either. How long do they like to watch?

Creativity 59

Creativity Marketing AI ROI Marketing Budget 59

SalesIntel

NOVEMBER 17, 2022

Here are some statistics related to edtech marketing: According to GlobalData estimates , the EdTech industry will grow from US$183.4 Focus on Search Engine Optimization (SEO). Depending on your goals there are different levels of search engine optimization. billion in 2021 to US$410.2 billion in 2026 at a CAGR of 16.0%

Top of Funnel 98

Top of Funnel Marketing Budget Paid Content Paid Search Agency 98

Versium

JUNE 12, 2018

Scribe Software’s enterprise partners will now have access to Versium’s LifeData and predictive analytics scoring services via Scribe’s API. Versium’s analytics platform combines a company’s proprietary enterprise data with LifeData to provide richer insights into behavior, and enable more accurate statistical and predictive models.

Marketing Automation Services 40

Marketing Automation Services Advertising Agencies Analytics Software 40

SalesIntel

JULY 21, 2023

Business-to-business search engine optimization, or B2B SEO, is an online marketing strategy with two closely connected goals. B2B SEO is important, and there are statistics to back it up. B2B SEO is important, and there are statistics to back it up. But to reach the right audience, getting insights from the sales team is vital.

B2B Sales 52

B2B Sales SEO Buyer Personas Marketing & Strategy 52

Convince & Convert

SEPTEMBER 4, 2015

Funny YouTube Videos. The most popular sports YouTube channel is Dude Perfect , which boasts 878 million views and 6.5 But on YouTube, sports content creators can feel free to joke around. One highly utilized tool for these participants is a lineup optimizer , which will give them insights into players’ records and key stats.

Content 149

Content Youtube Stats Statistics 149

Hubspot

MARCH 2, 2012

Publishing a lot of content and optimizing that content so it gets found in search engines is an important part of inbound marketing. Videos are an important part of content, and given that YouTube is by far the most popular video website, you should be publishing videos there -- even if you are a B2B company. Title & Description.

Youtube 28

Youtube Search Marketing Optimization SEO 28

NuSpark Consulting

OCTOBER 27, 2013

YouTube averages 4 billion hits each day, and 61% of B2B marketers leverage YouTube to extend the reach of their messaging and brands. The statistics are evident; B2B usage is on the rise. Distribution strategy: website for engagement; landing page for conversion; YouTube channel; Vimeo and video syndication, Brightcove, email.

Planning 100

Planning Lead Scoring Lead Ranking Lead Generation 100

seo.co

MAY 10, 2021

Optimizing your local business listings. When a local user searches Google for a product or service you sell, your business listing will usually come up in the results if you’ve optimized your listing properly. Technically, the game is to optimize your website for the search engines. Prioritize user experience (UX).

SEO 111

SEO Budget Programs Work Management Lead Ranking 111

PureB2B

JUNE 20, 2022

Time your test to coincide with periods of high traffic to achieve statistical significance more quickly. B2B buyers tend to be analytical, risk-averse, and spend a lot of time researching before making a decision. First, YouTube is second only to Google in terms of popularity as a search engine. Push for case studies.

Lead Scoring 62

Lead Scoring Lead Ranking Sales Qualified Leads Generation 62

Moz

FEBRUARY 24, 2021

Social media stars might be the first people who come to mind when you think of Gen Z (also affectionately called Zoomers), but this age group is more than just TikTokers and YouTubers. Even more shocking than these statistics may be the fact that the oldest members of Generation Z are now well into their twenties.

SEO 73

SEO CMS Development Marketing Analytics Tools Mobile Advertising 73

Convert

NOVEMBER 9, 2020

Everyone wants their YouTube videos to go viral. The good news is that a recent study has discovered the science behind viral YouTube videos , which means that marketers will now be able to use the formula to increase the chances of their videos going viral. Why Use YouTube in Your Marketing Strategy?

Viral Marketing 105

Viral Marketing Youtube Video Marketing Optimization 105

LeadsRX

MARCH 9, 2022

Customer Journey Analytics. Optimize conversion paths across marketing programs and content with customer journey analytics. Customer journey analytics (CTA) lets you see consumer behavior as they interact with your brand. See the paths-to-purchase and the ways consumers develop trusting relationships with your brand.

Marketing Attribution 84

Marketing Attribution Multi-Touch Attribution Paid Search Agency Lead Ranking 84

Single Grain

JANUARY 18, 2024

Having a successful YouTube channel can be incredibly rewarding. However, many creators, particularly those just starting a YouTube channel, struggle with growth, often wondering why their content isn’t getting the traction they desire. ❌ Avoid neglecting search engine optimization (SEO) in your headlines and descriptions.

Youtube 52

Youtube Advertising Channels CTR Storytelling 52

ConvertKit

SEPTEMBER 23, 2020

Email marketing creates a more engaging experience, however, and happens to return some of the best statistics of any marketing channel, including: ROI : 73% of marketers rate email’s ROI as either “good” or “excellent”. And newsletter analytics make this easy to incorporate into a marketing campaign. Preventing site bounces.

Newsletter 114

Newsletter Top of Funnel Landing Pages Digital Marketing Funnels 114

Rain: The Growth Agency

MAY 19, 2020

They include traditional TV, digital TV (Tubi, Roku or YouTube), podcasts, streaming audio and more. Measure And Optimize Your Paid Media Channels. All of this data provides directional reporting so you can quickly optimize your advertising investment.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Social Agency Cost Per Thousand 52

Adobe Experience Cloud Blog

JANUARY 15, 2020

Let’s start this with a statistic that should by itself be enough to have any small business owner invest in digital marketing. It gathered over 2 million views on YouTube, and many of the comments were in the same tone – “I want to buy from this small business after seeing this ad.” . Eighty-seven.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

seo.co

JANUARY 10, 2022

This is not merely restricted to YouTube. Nearly 79% of the brands leverage Instagram for their influencer marketing campaigns , followed by Facebook at 46%, YouTube at 36%, Twitter that accounts for 24% and 12% go for LinkedIn, as stated by Business Insider. And that statistic tends to grow as virtual assistants become popular.

Marketing AI 98

Marketing AI Trends Work Management Marketing Management 98

ClearVoice

MAY 15, 2020

Chew on these eye-catching, pre-pandemic stats for a second: 500 hours of video get uploaded to YouTube every minute – Statista. 83 percent of consumers worldwide prefer YouTube to watch video content – HubSpot. Just don’t put a video on YouTube because people are putting videos on YouTube. ” 5.

Marketing Budget 59

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 59