Sprout Social

MAY 5, 2020

Eventually, you should carve out time to dig into all of the data in this latest Index report, but in the meantime, here are eight key stats to start a conversation with your team about the importance of social data. This post 8 stats that demonstrate how social drives business growth originally appeared on Sprout Social.

Stats 133

Stats Business Lead Ranking Lead Scoring 133

Sprout Social

APRIL 12, 2022

Web analytics tools like Google Analytics and Twitter Analytics are common PR aids, along with SEO platforms like Moz and Ahrefs. Written communications, data and analytics, and diversity, equity and inclusion were also considered essential skills over the next few years. How data and analytics impact public relations.

Public Relations 108

Public Relations Stats Work Management PR 108

ActiveDEMAND

MARCH 18, 2022

Google Analytics is a fantastic website performance platform but due to limitations in how it implements anonymity and data storage, it can’t do everything. What Google Analytics is great for. We really love using Google Analytics for website performance analysis and optimization. What Google Analytics is not great for.

Marketing Analytics Tools 71

Marketing Analytics Tools Paid Search Agency Advertising Agencies Ad Agencies 71

Marketing Insider Group

MARCH 11, 2024

Here’s a stat to chew on: US marketers are now spending 41.9% How many viewers are turning into customers or leads? Here’s a stat that’ll make you sit up: Video content is 1200% more effective than other types of content. Analyze and Adapt: Use analytics to track the performance of your videos.

Fulfillment 235

Fulfillment Video Marketing Content CTR 235

Sprout Social

APRIL 19, 2019

Here are the important stats for marketers to know, categorized by topic and ready for you to use in your social media strategy. Facebook demographic stats. Facebook usage stats. Facebook advertising stats. Facebook video stats. Facebook publishing stats. Facebook demographic stats.

Stats 111

Stats Cost Per Click Facebook Paid Search Agency 111

PureB2B

APRIL 6, 2022

Buyer intent data has become an effective and powerful analytical tool for B2B marketers. Quite simply, it’s changed how we approach campaign development, because we’re now able to generate leads from targeted, in-market buyers. 55% of sales leaders saw an increase in lead conversions when using intent data.

Intent Data 62

Intent Data Intent B2B Sales Stats 62

Ontraport

NOVEMBER 4, 2019

We recommend looking at your marketing analytics in terms of the customer lifecycle. When you break up your marketing data into five separate stages — Attract, Convert, Fulfill, Delight and Refer — you’ll have a framework to better manage the data and use it to nurture leads and customers from one stage to the next. Stage 1: Attract.

Stats 64

Stats Cost per Acquisition Cost Per Click Ad Frequency 64

Adobe Experience Cloud Blog

MARCH 11, 2019

Today’s analytics platforms can go a long way toward delivering stronger ROI and marketing attribution. Social media analytics aren’t a silver bullet, though. Social media analytics at every stage. These soft stats can help you spot the early indicators that lead to conversion. Cost per lead/acquisition.

Marketing Attribution 132

Marketing Attribution Top of Funnel Multi-Touch Attribution Social Media 132

Hubspot

JANUARY 27, 2020

To give you a bird's eye view of some of the most buzzed-about innovations that could impact marketers in the near or distant future, I've collected 45 stats related to four types of emerging technology. Here are 14 stats that demonstrate the growth and opportunities of AR and VR. Augmented and Virtual Reality. billion ( IDC ).

Marketing AI 99

Marketing AI Stats Enterprise Management Emarketing 99

Sprout Social

DECEMBER 9, 2020

Here are six stats to help agencies improve their processes, keep clients happy and win more business in 2021. . It goes without saying that social media has solidified its role as a key player in communication, brand awareness, lead generation, revenue stream, customer care and beyond. Adaptability is the key to success.

Paid Search Agency 103

Paid Search Agency Advertising Agencies Ad Agencies Work Management 103

Marketing Insider Group

APRIL 12, 2021

Each type of media has its place in the lead generation process. Fast lead generation and traffic to owned media. Paid Media Stats and ROI. Often, leads from paid channels aren’t quality leads; expect to get lots of spam, especially from paid search. Whether the lead is qualifiable or not, you’re still paying.

Paid Content 360

Paid Content ROI Paid Search Agency Media 360

KoMarketing Associates

SEPTEMBER 22, 2021

Content marketing can be a powerful way to build a foundation for your overall marketing strategy, create lead generation opportunities, and engage with your target audience. Why This Stat is Important: In the wake of COVID-19, many aspects of B2B marketing had to shift – this includes content.

Budget Programs 206

Budget Programs Marketing Budget Creation Statistics Allocation 206

Optinmonster

DECEMBER 14, 2021

Are you looking for the best lead generation tools to grow your business? Lead generation is more than just getting people to visit your site. And just like any tough job, lead generation requires the right tools–even for professional marketers. What Is a Lead Generation Software/Tool? Why is this important?

Marketing Automation Services 124

Marketing Automation Services Budget Programs Enterprise Management Work Management 124

Webbiquity

JANUARY 19, 2016

That may be because social media isn’t just about lead gen. ” Read more about those findings and more in the almost four dozen superb social media stats and facts below. 10 Stats About Social Media Demographics. 9 Stats About Social Media Metrics and Measurement. Google Analytics) at 59%. Statistica ).

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Marketing Insider Group

FEBRUARY 5, 2024

Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. At Marketing Insider Group, we’ve sifted through the noise to bring you over 300 of the most insightful and relevant marketing stats. Hosting Tribunal) Food blogs lead in popularity, with 42.8%

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Optinmonster

JULY 7, 2021

Google Analytics lets you see what’s working on your site, how customers behave, and find areas to improve. Why Enable WooCommerce Google Analytics Tracking. When you connect a website to Google Analytics, it tracks your website activity and traffic. Plus, it creates its own analytics reports for you.

Marketing Analytics Tools 72

Marketing Analytics Tools eCommerce Analytics Google 72

Moz

MARCH 23, 2021

Posted by Brie-E-Anderson Website analytics can tell us a lot about our audience and how they interact with our site. Oftentimes, we rely heavily on these analytics for reporting. But what if I told you that Google Analytics provides data that can be used as a strategy tool? Pro tip: track your changes.

Analytics 75

Analytics SEO Marketing Websites CTR 75

Optinmonster

OCTOBER 29, 2023

It can be difficult to keep up with the constantly changing stats and facts about blogging. Ultimate List of Blogging Statistics and Facts We hope these blogging stats give you some insight and help you make healthy decisions for your blog’s future. Blogging SEO Stats Only 38% of bloggers are updating older articles. close rate.

Statistics 93

Statistics Paid Content Stats Blogger 93

KoMarketing Associates

NOVEMBER 6, 2014

There are so many good reports and surveys being conducted (* cough ) and truthfully, some of the stats surprise me. Today, I’m going to look at some of these more surprising stats and discuss what they really mean to marketers. With analytics, call tracking solutions, and marketing automation systems, it’s not a “How do I measure?”

Stats 120

Stats B2B Marketing B2B Lead Gen 120

Vidyard

SEPTEMBER 27, 2018

In an online world, creating demand, generating leads and nurturing them through the sales funnel is critical to business success. Whether you’re trying to sell your boss on making demand creation part of your process, or you’re putting together a new marketing strategy, these stats can help you make a plan that works.

Demand Generation Agencies 84

Demand Generation Agencies Demand Generation Stats Demand 84

distribion

NOVEMBER 9, 2016

We have scoured the internet and collected a list of email marketing trends and stats that we have incorporated into our latest ebook, Reply All: Flat-Out Fundamental Insights into Crafting Compelling Emails that Deliver. of digital retailers agree that email marketing is the leading marketing tactic for generating ROI.

Stats 79

Stats Email Marketing Trends Work Management 79

Hubspot

JULY 12, 2019

What's the one thing more overwhelming than the volume of your analytics data? I'm willing to be its the volume of analytics plugin options on WordPress. Installing an analytics plugin for your WordPress site allows you to get all your site's data, metrics, and insights without leaving your WordPress dashboard. MonsterInsights.

Analytics 76

Analytics Marketing Analytics Tools Best Practices Stats 76

Hubspot

MARCH 18, 2020

Well, it requires social media analytics and reporting. What is social media analytics? Social media analytics is the process of gathering and analyzing data and reports based on metrics from one or multiple social media accounts. Determine what type of social content leads to the most conversions, engagements, etc.

Social Media 100

Social Media Analytics Media Work Management 100

Webbiquity

FEBRUARY 28, 2023

Personalization: By leveraging data and analytics, B2B companies can use AI and ML to deliver a more personalized shopping experience to clients, including personalized product recommendations and promotions. Tying into social media presence, influencer marketing is another key trend that we will see more of in B2B eCommerce marketing.

eCommerce 272

eCommerce Marketing AI B2B Marketing Trends 272

Parse.ly

AUGUST 25, 2022

We know Google Analytics is the industry standard web analytics tool, and something you probably incorporated into your marketing plans long ago. each year: it provides an easier and more functional way to access content analytics. The largest differences in how organizations use Google Analytics (GA) and Parse.ly

Marketing Analytics Tools 52

Marketing Analytics Tools Analytics Google Work Management 52

SalesIntel

NOVEMBER 24, 2021

Buyer intent data is becoming an increasingly effective and powerful analytical tool for B2B marketing leaders. B2B buyer intent data uncovers actionable analytics used to find potential buyers interested in a company’s products/services, and determine what products or services buyers may be interested in. Get Started.

Buyer Intent 52

Buyer Intent Intent Stats Enterprise Management 52

KoMarketing Associates

DECEMBER 8, 2021

Here are a few stats that highlight the differences in the B2B buyer’s cycle: The B2B buying cycle is six to twelve months, much longer than the few weeks most consumers take to make a purchase. Organic search traffic can be tracked in search engine analytics platforms, such as Google Analytics, Bing, or Yahoo.

Top of Funnel 244

Top of Funnel Buyer's Journey Advertising Benchmark B2B 244

Vidyard

MARCH 23, 2021

You’ve even integrated your video platform with your customer relationship management (CRM) and marketing automation platforms to track views on the lead and account level. Analytics are a key component in any successful video marketing strategy. Lead Generation and Qualification 5. To this end, video analytics are essential.

Video Marketing 65

Video Marketing ROI Analytics CTR 65

Salesforce Marketing Cloud

JANUARY 24, 2022

These stats and other data from the Small and Medium Business Trends report make it clear: The right small business marketing tools can help your company move forward and grow. Use Google Analytics to optimize your website. Use Google Analytics to optimize your website. Create a steady stream of sales leads.

Small Business Marketing 98

Small Business Marketing Marketing Automation Services Budget Programs Lead Ranking 98

The Customer

APRIL 21, 2021

If your marketing platform’s dashboard is still providing a CD-player version of data insight streaming, then chances are your analytics are skipping a few beats – enough so that it’s costing you customers. Dashboards that are bursting with stats but do not easily explain what the stats mean are not likely producing profitable results.

Analytics 52

Analytics Budget Programs Work Management Advertising Agencies 52

Parse.ly

MARCH 10, 2020

As the preferred choice of businesses worldwide, having access to WordPress analytics is critical to measuring success online. But where do you get these crucial WordPress analytics? To help bring some clarity, we’re going to give you the rundown on how to get the WordPress analytics you need for your business to thrive.

Marketing Analytics Tools 52

Marketing Analytics Tools Enterprise Management Analytics Work Management 52

Oktopost

AUGUST 10, 2023

B2B marketing teams share a common aspiration: generating as many Marketing Qualified Leads (MQLs) as possible. That’s why, now more than ever, optimizing lead generation strategies to identify and nurture these MQLs becomes paramount to any organization’s revenue generation efforts. This may sound self-explanatory but hear us out.

Social Media 62

Social Media Lead Ranking Sales Qualified Leads Peer-to-peer 62

SocialPilot

JANUARY 15, 2024

These stats will help you know how video marketing influences customers. Marketers land 66% more qualified leads through video marketing. Social Media Video Stats for Facebook 45. Social Media Video Stats for Instagram 53. Video Content Marketing Stats on Ad Spending 66. Here we go!

Statistics 84

Statistics Video Marketing Work Management Paid Search Agency 84

PureB2B

APRIL 4, 2022

Lead generation is a challenge. In an ever-changing B2B selling environment, it can often feel like there are never enough sales leads. One of the biggest obstacles marketing teams face when trying to align with sales is centered around the quality and quantity of the leads. Measure Your Leads. Use Intent Data.

Sales Leads 62

Sales Leads Sales Qualified Leads Top of Funnel Account Based Marketing 62

DivvyHQ

FEBRUARY 4, 2019

Although it first entered our lexicons more than 50 years ago, “information overload” is all too pertinent in today’s digital business landscape, and especially when it comes to content marketing analytics. Content marketing managers are swimming in analytics. 5 Examples of Actionable Content Marketing Analytics.

Analytics 76

Analytics Top of Funnel Paid Search Agency Content Marketing 76

Matchcraft

SEPTEMBER 21, 2018

We’ve compiled our favorite advanced Google Analytics tips and tricks so that you can start getting more out of the platform today. Google Analytics may be the most robust free analytics platform available today. Beyond the shiny dashboard and high-level stats, these folks aren’t digging deep to get to the really good stuff !

Marketing Analytics Tools 92

Marketing Analytics Tools Analytics Google Click Rate 92

Marketing Insider Group

MAY 12, 2021

Businesses that have a content marketing strategy can generate up to three times more sales leads than traditional marketing. Businesses get three times as many leads while spending 62% less than traditional marketing. These types of tools can help to shrink mountains of data into easy-to-read insights and stats. Time-savings?

Work Management 280

Work Management B2B Marketing Marketing Management Budget Programs 280