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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. Here are 25 key findings, facts, and stats from these insight-packed content and social media marketing reports. The two most common types of campaigns are sales-oriented (29.3%) and lead gen (25.6%). CPM) or sales ($2.39

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7 Key Stats That Point to the Future of Marketing

Marketing Insider Group

In fact, CPG industry leaders have upped the ante on innovation, anticipating changes to maintain their lead. Your marketing team should take the lead in communicating that openness. Content marketing needs to lead this transformation. Get started today — and generate more traffic and leads for your business.

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9 Places to Source Authoritative Stats for Your Content Marketing

Marketing Insider Group

If you work at a SaaS company, you might hit the content jackpot by turning customer usage data into an annual report that attracts media coverage and leads, for example, Zuora’s Subscription Economy Index or Marketing Insider Group’s blog post frequency research. It’s a beautiful thing when our employer is the data source.

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12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity

Here are four recommendations based on a dozen social networking stats and facts from recent research, customarily curated with a little alliteration. Instagram is also worth experimenting with, though more for brand exposure than direct response or lead generation. 3: Nine Social Media Marketing Stats You Can Use. #4:

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Top 10 Speed to Lead Stats All Revenue Teams Should Know

LeanData

Your speed to lead – aka, your lead response time – can make or break your go-to-market (GTM) success. Buyers are ready to go, and they’ll seek solutions elsewhere if your lead response time is too long. . What is speed to lead? How to improve speed to lead. B2B buying journeys have changed.

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Inbound Lead Follow-Up Stats for 2023

Conversica

The post Inbound Lead Follow-Up Stats for 2023 appeared first on Conversica - Powerfully Human - Revenue Digital Assistants.

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A Spectacular Springtime of Stats, Facts, and Insights About Digital Marketing

Webbiquity

The “Winter Wonderland of Marketing Stats and Facts” series which kicked off here in January 2016 and concluded with 16 Enigmatic Business Blogging and Other Marketing Stats two months later was a huge hit. Which tactics produce the highest quality leads? (And in any case, Phil has been known to be wrong.).

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