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The Content Cyborg: How to Use AI Writing Tools in Content Marketing

Animalz blog

But that is, in our opinion, a losing proposition. Perhaps most important: they can’t go out into the world, experience, conduct research, or form opinions (although they can pretend that they did). They don’t suffer from mental blocks or creative ruts. Left unchecked, they ramble and meander.

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MarTechBot: Insights from real-world usage (so far)

Martech

Take our brief 2023 MarTech Replacement Survey By leveraging the creative potential of MarTechBot, marketers tapped into its vast knowledge base to generate fresh ideas and discover novel approaches to tackle marketing challenges. MarTechBot was used to clarify concepts, explain best practices and provide expert opinions.

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Cleaning up the confusion in marketing ops job postings

Martech

In some cases, a posting for a marketing operations position had the typical marketing automation callouts but also covered a whole host of other disciplines ranging from analytics to UI/UX design to technical strategy. There were also marketing technology positions that were almost exclusively marketing automation and CRM administration.

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How we’re using video to deliver better support to our customers

Vidyard

We have more than 600 knowledge base articles that people use all the time and that had the potential to become videos. And on our end, we have the Vidyard analytics to immediately alert us when our customers are struggling. In my opinion, that’s truly a priceless capability. I managed to get about 12 videos done.

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Why Interactive Video Powerfully Fuels Personalized Marketing Automation (And How to Get Started)

SnapApp

Interactive video triggers and analytics, like video impressions, play rate, and total views, can help you to identify interests, personalize content, and build momentum through relevance. Interactive video jumpstarts your knowledge base by collecting your prospect information faster!

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10 Best B2B Marketing blogs for Entrepreneurs

Valasys

B2B marketing is a monolithic & ever-transcending field & thriving in a knowledge-based economy takes a lot of effort – particularly in terms of delivering the value with the help of content. The platform provides marketers with access to the opinion of the industry’s top experts.

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Debrief your events right with this free event debrief template

SpotMe Blog

That way, you can get their opinions on how it unfolded and what went well or not so well. If there are multiple organizers or hosts, make sure they can all attend and voice their opinions in the meeting. The top part of this worksheet is to store important analytics from your event platform. Who was involved?