Brandwatch Marketing

JANUARY 2, 2019

For marketers, knowing the statistics behind the social networks can inform strategy and spend, allowing focused targeting of users. Social media statistics. Google+: 111 million users. LinkedIn: 500 million users. Social media business statistics. Content statistics. Social video statistics.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Brandwatch Marketing

JULY 4, 2022

If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you. Luckily, there are several Instagram analytics tools available to help brands understand what resonates with their audience and how they can optimize their content output. Top 7 Free Instagram Analytics Tools. in 2013 to 32.3%

Analytics 95

Analytics Tools Best Practices Tagging 95

Webbiquity

APRIL 23, 2024

Image credit: Pixabay on Pexels You’ve probably seen studies and statistics on the enormous ROI (return on investment) that email marketing for B2B delivers compared to other tactics. Track any conversion your email marketing contributes to, such as website traffic, using Google Analytics.

ROI 172

ROI Email Marketing B2B Marketing Marketing Automation Services 172

Parse.ly

SEPTEMBER 26, 2022

Enter web analytics tools. Note: This is a comprehensive guide, so if it’s too long to read, we can answer any questions you might have about web analytics. Web analytics tools can help you find the answer to nearly any question you have about your website or customers. Content analytics tools. SEO analytics tools.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Webbiquity

JUNE 21, 2016

Despite its detractors , Google+ remains one of the “big four” social networks and has its share of prominent fans in the business world. For most websites, Google+ doesn’t drive the volume of social traffic that Facebook, LinkedIn, and Twitter do. Google Review Count: 70,400. Google Review Count: 4,920.

Google 154

Google Tools Best Practices Planning 154

Directive Agency

OCTOBER 2, 2019

On LinkedIn, an account-based marketing list was uploaded, and through the use of lookalikes, the total audience with similar characteristics increased by 436%. While the name is a bit different on Google (similar audiences), the concept is the same as a lookalike. In Google Ads, you can also create source audiences based off of video.

Linkedin 53

Linkedin Facebook Paid Search Agency Google 53

Golden Spiral

SEPTEMBER 10, 2021

Your B2B HealthTech solution can find great success in cultivating potential buyers on LinkedIn. LinkedIn is one of the best ways to make that happen. Forty percent of professionals access LinkedIn daily which adds up to over one billion interactions per month. Do you have a key statistic that will bring clarity?

Linkedin 62

Linkedin Marketing AI Lock-In Burn Rate 62

Hubspot

MARCH 18, 2020

Well, it requires social media analytics and reporting. What is social media analytics? Social media analytics is the process of gathering and analyzing data and reports based on metrics from one or multiple social media accounts. Social Media Analytics Reports. Types of Social Media Analytics Reports.

Social Media 100

Social Media Analytics Media Work Management 100

Top Rank Marketing

OCTOBER 6, 2023

MarketingCharts LinkedIn Expands the Display of Its Profile CTA Buttons to More Surfaces LinkedIn has rolled out expanded visibility for its recently-added call-to-action profile buttons, which will appear in more areas on the platform including in feed posts and within search results, LinkedIn recently announced.

B2B Marketing 89

B2B Marketing Social Marketing Planning B2B 89

ClearVoice

JUNE 19, 2023

Here are some key content marketing statistics to keep in mind when crafting your content marketing strategy for 2023: Account-based marketing statistics Account-based marketing (ABM) uses highly targeted campaigns to turn prospects into customers. Combining AI and other advanced analytics techniques to improve decision-making.

Marketing AI 98

Marketing AI Stats Account Based Marketing Content Marketing 98

Brandwatch Marketing

FEBRUARY 15, 2019

If you want to go a bit deeper than Instagram’s own analytics offering, this list is for you. Luckily, there are several Instagram analytics tools available to help brands understand what resonates with their audience and how they can optimize their content output. Top 7 Free Instagram Analytics Tools. in 2013 to 32.3%

Analytics 85

Analytics Tools Best Practices Tagging 85

Directive Agency

SEPTEMBER 12, 2019

Lookalike audiences are available on various ad platforms, but today we’ll discuss how you can create them on Facebook, LinkedIn, and Google Ads. Like Facebook, if you plan on using a website audience here, make sure your LinkedIn Insights Tag is set up. Google Ads. How to Set Up a Lookalike Audience.

Paid Search Agency 40

Paid Search Agency Linkedin Facebook Ideal Customer Profiles 40

Convert

MARCH 28, 2022

Is your A/B test taking too long to hit 95% statistical significance? But that doesn’t mean you have to become a statistical genius, you just need to understand how these concepts apply to your focus: randomized controlled experiments for digital assets. Let’s start by defining statistical significance. Do I even need to hit 95?

Statistics 52

Statistics A/B testing Sample Stats 52

Sprout Social

APRIL 12, 2022

We’re sharing statistics on the intersection of social media and PR from Sprout Social’s State of Social Media Investment Report , along with other industry facts from top sources like Edelman. Let’s paint the landscape of the industry before diving into the statistics. 20 PR statistics you can’t ignore in 2022.

Public Relations 108

Public Relations Stats Work Management PR 108

Webbiquity

MARCH 31, 2022

That means your website isn’t just competing with other websites for search results—it’s also competing with Amazon products and Google listings. Predictive analytics are changing the B2B marketing landscape and for good reasons. You can connect with him via LinkedIn and Twitter.

Marketing Budget 289

Marketing Budget Enterprise Management Sales Management Work Management 289

Top Rank Marketing

DECEMBER 20, 2023

These are just a few statistics to get you to start considering this channel for your social media content calendar. This is because Google’s search algorithms often like good pins. Try it out yourself and then check the referral traffic in your particular analytics tool. It’s time to give Pinterest a second look.

Paid Content 114

Paid Content Search Marketing Promotion Advertising Agencies 114

accelerate agency

JUNE 3, 2020

There’s a good chance if you are reading this that you have a LinkedIn account. Many people join LinkedIn because they like the idea of a social network for professionals. The only time they might think about LinkedIn is if they get an email telling them that someone’s joined their network. Let’s get started.

Linkedin 52

Linkedin SEO Paid Search Agency Peer-to-peer 52

Parse.ly

APRIL 6, 2020

Enter web analytics tools. Web analytics tools can help you find the answer to nearly any question you have about your website or customers. So let’s take a look together at all the major types of web analytics tools, some popular examples, and how to know when you need them. Content analytics tools. SEO analytics tools.

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

Digital B2B Marketing

FEBRUARY 23, 2012

Here are ways you can find out who is sharing your content, and in some cases how much traffic each share is driving, on Twitter and LinkedIn. Some of the approaches here use Google Analytics or WordPress statistics, the measurement solutions I use here on B2B Digital Marketing. shortened URL. By searching for the t.co-shortened

Twitter 100

Twitter Linkedin Stats Marketing Analytics Tools 100

BenchmarkONE

OCTOBER 3, 2019

Here are 32 B2B marketing statistics for 2019 that will help guide you through Q4 — and beyond. 71% of B2B researchers begin their search on Google. 3 out of 4 B2B content marketers uses sales feedback and website analytics to research their audience. So what’s driving marketing success today? Content Marketing is Still King.

Statistics 53

Statistics B2B Marketing Planning B2B 53

Webbiquity

FEBRUARY 4, 2011

Which tools and plugins are really useful for extending the capabilities of Google Analytics (GA)? What common analytics mistakes should you avoid? Discover the answers to these questions and others here in eight of the best guides to web analytics of last year. How can you use GA to track visits to a Facebook page?

Analytics 100

Analytics Marketing Analytics Tools Digg Best Practices 100

KoMarketing Associates

AUGUST 19, 2013

Building a network in Google+ could be the next critical tactic when it relates to B2B search engine optimization and broader social media initiatives. Recent data analysis from Moz illustrates a positive correlation between Google+ activity and search visibility. B2B Google+ Search Engine Marketing Blog'

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

SocialPilot

MARCH 5, 2024

As if it was not enough, Facebook recently added more to the confusion by completely overhauling the look and feel of its analytics section. According to statistics , 1.6 So, we are going to consider Facebook Meta Business Suite and one more analytics to take your reporting to the next level. Don’t worry. Let’s roll!

Facebook 84

Facebook Cost Per Thousand Cost Per Click Ad Frequency 84

KoMarketing Associates

MARCH 5, 2019

Don’t forget that different ads serve different purposes – for example, a display banner on Google Ads works as an awareness tool, while direct sponsored content on LinkedIn works the best as a middle of the funnel tactic. First, target them with a LinkedIn ads campaign. Develop Relationships by Lead Nurturing.

Multi-Channel 121

Multi-Channel Top of Funnel Advertising Channels Paid Search Agency 121

Webbiquity

APRIL 10, 2018

LinkedIn Pulse ). Engineers view Google as the most valuable content resource, followed by vendor websites. 4: Marketing Technology Growth and Challenges – 12 Enlightening Statistics. #5: 6: The State of Search: 17 Illuminating SEO and SEM Statistics. #7: HubSpot ). Content Marketing Institute ).

Marketing AI 246

Marketing AI Enterprise Management Stats Marketing Management 246

Outgrow

MAY 21, 2021

Check out more fascinating post-pandemic e-commerce trends and statistics here! . E-commerce marketing tools examples are Shopify, Zapier, and Google Analytics to name a few. . check out mind-boggling statistics about interactive content here. These websites can be thought of as online marketing tools also. Additionally.

Marketing Automation Services 139

Marketing Automation Services Paid Content Budget Programs Enterprise Management 139

Only B2B

MARCH 10, 2022

Free SEO analytics reports are available from Google Analytics. Before making a purchase, B2B buyers are extremely analytical, risk-averse, and frequently require the permission of numerous ROI-focused decision-makers. Become a go-to source for industry news, trends, and statistics. Notice a trend here?

Lead Generation 118

Lead Generation Sales Management Paid Content Sales Qualified Leads 118

Adobe Experience Cloud Blog

JANUARY 15, 2020

Let’s start this with a statistic that should by itself be enough to have any small business owner invest in digital marketing. buyers search and buy on Amazon while 28% search on Google then buy on Amazon, so small business SEO is still crucial . Facebook, Instagram, Twitter, Reddit, and LinkedIn are the market leaders.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

Marketing Insider Group

NOVEMBER 18, 2020

Search engine optimization (SEO), for example, aims to get your company found on Google by increasing its presence in unpaid search results. This includes your data analytics, MRM, DAM, and agile marketing management technologies. Create graphs and charts to illustrate data and statistics. Create Visual Content.

Resource Management 360

Resource Management Demand Generation Agencies CMS Development Work Management 360

SocialPilot

FEBRUARY 6, 2024

For example, our overarching marketing goals were: Increasing product awareness Lead generation Market penetration in a specific niche Strengthening brand positioning Driving conversions That led us to collaborate with Luke Shalom, a micro-influencer with over 49K followers on Linkedin. You should be part of the list.

Marketing Budget 83

Marketing Budget ROI Marketing & Strategy Marketing Strategy 83

The Lead Agency

DECEMBER 6, 2021

Trend 6: Smart Businesses will Use Predictive Analytics. Trend 8: Update Digital Strategies for Google Discovery. Google currently holds 92.27% of the total search engine market share. Google is starting to look at synonyms and related words; as such, the age of keyword stuffing is well and truly over.

Paid Content 118

Paid Content Trends B2B Marketing Paid Search Agency 118

Adobe Experience Cloud Blog

JULY 13, 2018

Predictive Analytics. Predictive analytics is the use of data, statistical algorithms, and machine learning techniques to identify the likelihood of future outcomes based on historical data,” according to SAS’ definition. The goal: better understand which companies are most likely to do business with you.

Marketing AI 113

Marketing AI Ideal Customer Profiles Trends Paid Search Agency 113

Convert

OCTOBER 18, 2022

Because our first brain can prove unreliable at times and there’s only so much Google can give you the answer to. So, this round-up is the result of personal experience, informed and refined by those who are active in the LinkedIn A/B testing community. A Statistically Significant Newsletter. Create a second brain.

Newsletter 98

Newsletter Curation Best Practices Case Studies 98

B2B Digital Marketer

MARCH 14, 2024

They kick off by highlighting a startling statistic: only 1% of marketing leaders believe their content planning and execution strategies are seamlessly integrated. ” “You’re not going to find your greatest idea from Google.” Use analytics and reporting tools to track progress and identify areas for improvement.

Planning 52

Planning Marketing Management Allocation Marketing & Strategy 52

Sprout Social

FEBRUARY 28, 2023

Meta might be home to the biggest social networks in the world but when it comes to professionals and business marketing LinkedIn is the place to be. These LinkedIn Statistics will show you why it is the network for professionals, especially B2B marketers, to target motivated audiences in 2023. of LinkedIn users while only 2.9%

Statistics 141

Statistics Linkedin Paid Content B2B Thought Leadership 141

Directive Agency

AUGUST 2, 2018

Today, we’re going to talk about how to reassess your Google AdWords budget. [ Pssst. What there isn’t a lot of information on is how to reassess your Google AdWords budget. Common Google AdWords Budget Situations We’ve Seen. You Have a Timeline That’s Shorter Than Your Google AdWords Budget Allows.

Adwords 63

Adwords Budget Programs Google Video Marketing 63

Sprout Social

APRIL 25, 2024

This customizable Google Sheets template is designed to help you break down your strategy to audiences beyond marketing with thoughtful hooks and benchmark data. LinkedIn marketing strategy template LinkedIn is more than just a hub for individual networking. Download the template 5. Get the template 20.

Social Media 52

Social Media Template Work Management Marketing Management 52