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Google Analytics Email Marketing Tracking

SendGrid

Google Analytics (GA) is a great free resource that helps you stay on top of your website’s performance. In this post, we’ll show you how to use Google Analytics email tracking to gain statistical insight into your campaigns. The post Google Analytics Email Marketing Tracking appeared first on SendGrid.

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3 Google Analytics 4 features to make up for lost data

Martech

With the legacy version of Google Analytics retiring soon , we’ve entered the era of Google Analytics 4 (GA4). Google Analytics now has the ability to combine observed data and unobserved data. Our tracking and analytics tools are losing data as we know it — and we must adapt. Predictive metrics.

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Most of you have Google Analytics 4 set up but are still learning how to use it

Martech

In just 48 hours we received around 400 responses to our poll question about Google Analytics 4. With the standard version of Universal Analytics sunsetting on July 1, we asked you: What level of readiness are you (and/or your team) at when it comes to switching to GA4 from Universal Analytics? Why we care.

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100+ Surprising Video Marketing Statistics You Should Know in 2024

SocialPilot

Common Video Marketing Statistics 1. Video Consumption Statistics 18. As per Think with Google, 60% of viewers prefer watching videos online rather than on television. Social Media Video Statistics We have divided video marketing social media statistics into different categories. Here we go!

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3 ways to do segmentation in Google Analytics 4

Martech

If you’re not using segments with your Google Analytics (GA) data yet, there’s a missed opportunity for new insights and data activation that you can start using immediately. In analytics, an analysis will always begin with a high-level overview of the data. It’s more dynamic than Comparisons and Exploration.

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15 Key Statistics Designed to Guide Successful B2B Content Marketing Programs

KoMarketing Associates

In order to strengthen your strategy, you’ll want to stay up to date with the latest trends and statistics. Whether you’re using content marketing to build up SEO , increase engagement on social media, or garner brand awareness, these 15 statistics will help guide you in the right direction. Content Marketing Budgeting Statistics.

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Content Marketing Statistics in 2023: Everything You Need To Know

Optinmonster

Content marketing statistics offer invaluable insights, guiding strategies, shaping narratives, and ensuring that every piece of content hits its mark. Longer articles tend to rank better, but Google emphasizes content usefulness over length. Writing (29%), analytics (25%), video (18%), and SEO (14%).