The Step-by-Step Guide to Sales-Marketing Alignment for B2B
Marketing Insider Group
AUGUST 18, 2020
Your communication tools, CRM and VPs of Sales and Marketing will serve as your command center. While the goal-setting process is being reviewed, it’s also the best time to revisit your choice of CRM. Perfect a Demand Generation Model. However demand generation is not part of marketing or sales. where to automate.
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