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Why Marketers Should Prioritize Lower Funnel Keywords to Get Better Results

Act-On

With higher traffic and more page views, it’s only reasonable to expect a bump in conversions and sales. The answer is simple … not all traffic is good traffic. We have a Yahoo mail blog that has scored high-traffic keywords for almost a decade. The challenge is that fragmented intent doesn’t deliver targeted traffic.

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How B2B SEO Differs From Traditional B2C SEO

Marketing Insider Group

. “Unlike B2C SEO, which often targets high-volume, broad keywords, B2B SEO strategies frequently focus on lower-volume, longer-tail keywords,” Marcel Digital explains. While B2C transactions might be more transactional, B2B interactions often involve nurturing long-term partnerships. Content tailored for B2B audiences.

SEO 245
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How To Do Keyword Research That Drives Traffic To Your Site

Salesforce Marketing Cloud

If you’re thinking of buying a customer cigar humidor, please contact…” You get the idea. Explore long-tail keywords Longer, more specific keywords often indicate searchers who are closer to taking an action. This could consist of traffic loss or a drop in form completes and leads. Our custom cigar humidors are handmade.

Keywords 105
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Powering On-Page SEO and PPC to Boost SaaS Website Traffic

FunnelEnvy

From this point on, it will be all the more essential to acknowledge Google’s changes and the role of AI in powering on-page search engine optimization (SEO) and Pay-per-click (PPC) ads to boost SaaS website traffic. PPC is a digital advertising model that drives paid website traffic. What is PPC? Funnel Envy can help.

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What Is Organic Traffic and How Does It Work?

seo.co

Organic Traffic 101. + Why Is Organic Traffic Valuable? Organic Traffic as Part of SEO. + How to Measure Organic Traffic. One of the most important concepts associated with SEO is organic traffic—the number of people visiting your site from search engines. Organic Traffic 101. Organic Traffic as Part of SEO.

Traffic 109
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Six Lead Generation Trends to Watch in 2021

Webbiquity

Consequently, there’s been a strong emphasis on the use and optimization of long-tail keywords recently. This is because long-tail keywords more closely reflect normal speech patterns. Leverage User Analytics for Future Campaigns. Image credit: Chatter Buzz.

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How Sur La Table uses AI to power customer experience

Martech

The company has two site merchandisers, as well as a data analytics team, all using insights from Discovery to improve the customer experience on Sur La Table’s website. It’s their job to show customers products they’re likely to buy, and AI predictive analytics helps with this task.