PureB2B

MAY 18, 2016

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Why You Should Blog for Your Business. Blogging can help you generate leads.

Business Blogging 48

Business Blogging B2B Sales Top of Funnel Lead Scoring 48

Webbiquity

OCTOBER 18, 2010

Find the answers to those questions and others here in more of the best guides to business blogging of 2010 so far. Google Analytics ) to the lesser-known (e.g., Example: “Old Rule: Good Bloggers Keep Posts Short…Instead of insight, opinion and commentary, we got copycat stories and blogging for blogging’s sake.

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Writing on the Web

AUGUST 13, 2014

How do you know if your content is working for you? ” Maybe it’s because I’m not an analytical type, I prefer big picture thinking and gut feelings and intuition. Why can’t we have a report for our blogs? Why can’t we have a report for our blogs? Or for overall Web content marketing?

Content Marketing 100

Content Marketing Planning Content Landing Pages 100

Hubspot

MARCH 4, 2019

While no content marketing tool can replace a solid strategy and talented humans, having the right tech stack can certainly help you get the job done better, easier, and more efficiently. There are hundreds of content marketing tools available, some free or cheap and some very expensive. The 19 Best Content Marketing Tools in 2019.

Marketing Automation Services 78

Marketing Automation Services Budget Programs Work Management Tools 78

Sharpspring

NOVEMBER 10, 2022

But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads. No other team members know what is going on with the blog or why. Know Your Why.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

LeadSquared

APRIL 5, 2013

The best blogging platforms for your business . Self-hosted WordPress.org is the best blogging platform in our book. It is easily the most popular platform for business blogging and not without a reason. Built for hosting blogs. You have access to some basic blog traffic Analytics (like, the No.

Business Blogging 52

Business Blogging Best Practices Blogger Business 52

Webbiquity

MARCH 15, 2018

For example, one of my biggest goals with social media marketing is to drive more traffic to my business blog and website, especially with Twitter. Because of this, I post a lot of link updates, so I need a tool that allows me to queue up all my content—otherwise, I’d spend hours every week scheduling all the posts I want to publish.

Social Media 324

Social Media Tools Media Work Management 324

Content Marketing Institute

JANUARY 15, 2018

Nobody thinks their content sucks – or, in other words, is weak and not deserving to be believed. And yet, a lot of content sucks. Consider this article the proverbial splash of cold water to help you wake up (or more importantly, wake your content up). Sadly, I’m guilty of writing (weak) content at times,” she says.

Content 111

Content Paid Search Agency Advertising Agencies Mobile Advertising 111

Hubspot

MAY 23, 2013

Lately, the whole marketing community is abuzz about content. Content is a necessity for any successful inbound marketing strategy, and with more and more marketers creating it, it''s becoming increasingly difficult to stand out from the barrage of content out there -- a lot of which is, well. The Content Marketing Deluge.

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28

Hubspot

JUNE 1, 2010

Are you sick of business blogging ? Do you feel like you brain is empty and out of ideas for blog posts? The reality is that the web is full of too many great ideas and different types of content, that you should never run out of things to blog about, regardless of your industry. This is a common feeling. (I

Business Blogging 28

Business Blogging Webinar Metrics Business Marketing & Strategy 28

Writing on the Web

DECEMBER 12, 2012

Should my business website focus on keywords and getting search engine results ? Or quality content for customers ? Perhaps a more important question is “How do I make the most of each of my web pages so that my business and I get found, get known, and get clients ?” You need to make your keywords obvious.

SEO 100

SEO Marketing Websites Business Content 100

Webbiquity

APRIL 30, 2019

Although business blogging is now widespread— 66% of all marketers and 75% of B2B marketers use blogs in their social media content—not all business bloggers are getting the results they’d like to see. Business bloggers are spending more time per post, as this chart shows. Recycle as Much as You Can.

Business Blogging 244

Business Blogging Enterprise Management Work Management Marketing Management 244

Optinmonster

OCTOBER 29, 2023

The average blog post length is 1,416 words in 2023. Only 14% of bloggers write blog content that’s 2,000+ words in length. 44% of bloggers publish new content between three to six times monthly. 65% of content marketers say they have a documented content strategy. SEO leads have a 14.6% close rate.

Statistics 94

Statistics Paid Content Stats Blogger 94

Hubspot

JANUARY 3, 2011

So you've made the decision to start a business blog. A blog is a powerful tool to help your business get found online, increase organic traffic, and generate leads and customers. But before you dive head-first into the blogosphere, it's important to take precaution when evaluating blogging software options.

Business Blogging 28

Business Blogging Marketing Management Software Features 28

Hubspot

JANUARY 16, 2012

Creating remarkable content is one of the core components of inbound marketing, and one of the best ways to generate a steady flow of fresh content is by publishing a business blog. Even worse: Your blog is published on a free blogging platform’s domain such as Blogger.com, WordPress.com, or TypePad.com.

Business Blogging 28

Business Blogging Business Lead Scoring Lead Ranking 28

Atomic Reach

JANUARY 3, 2019

This is where content marketing comes into play. Content Marketing allows brands to speak to you while coming across as authentic, empathetic, and dedicated to connecting with you. It is a blog post that informs you of industry changes or a video on social media that reveals a customer reviewing the brand. Through j effbullas.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

SendX

DECEMBER 28, 2020

Take, for instance, a potential customer who lands on your business blog and found your content helpful. Such a person can be captured through an email sign up on your blog. According to Content Management Institute, 87% of B2B marketers agree that email is one of their top free organic distribution channels.

Work Management 195

Work Management Marketing Management CRM Email Marketing 195

Hubspot

JANUARY 6, 2011

Great business blogging combines compelling industry content with clear calls-to-action to support lead generation. For many marketers businesses blogging can be a huge competitive advantage, but also a challenge internally. Download your free copy of "13 Business Blogging Mistakes and Their Easy Fixes today"!

Business Blogging 28

Business Blogging Business Lead Scoring Lead Ranking 28

Webbiquity

MAY 6, 2020

While 93% of B2B marketers use email as a marketing channel and 92% use social media, just 75% of B2B enterprises have blogs. Further, barely half (53%) of marketers say blogging is their top content marketing priority. Every month, 409 million people view more than 20 billion blog pages. Check out a few stats here.

Enterprise Management 206

Enterprise Management Work Management Marketing Management Multi-Channel 206

Hubspot

MAY 20, 2010

The key to Internet Marketing is creating compelling content, which sounds easy enough. However, it can become difficult to consistantly think of new ideas for your business blog. In today's post we will cover quick and easy ways to brainstorm new content ideas by reviewing your website analytics.

Analytics 28

Analytics Long Tail Marketing Tips Content 28

Webbiquity

APRIL 10, 2018

And communicate the business benefits? Content has to be high quality and laser-focused to cut through the noise. The four essential qualities of winning B2B content are brevity, accuracy, timeliness, and relevance. How to best produce content for technical buyers? Content Marketing Institute ). And measure them?

Marketing AI 248

Marketing AI Enterprise Management Stats Marketing Management 248

Hubspot

MARCH 31, 2020

For instance, one of the bloggers I follow, Sweet Simple Vegan , has over 200,000 followers and posts new content daily. But, how do blog owners, like Sweet Simple Vegan's Jasmine Briones, know whether social media is the right choice for their blogs? And … does every blog need social media? March 3, 2020.

Social Media 94

Social Media Advertising Channels Media Work Management 94

Biznology

APRIL 10, 2013

During last month’s webinar on how to use web analytics and search marketing , Rob Petersen, Mike Moran, and I talked about how offering sharable content to your customers boosts both traffic and search engine ranking. Here are 5 quick tips to help you create and curate sharable content for your customers. Disney Pixar.

Tips 80

Tips Curation Internet Marketing Content 80

Webbiquity

OCTOBER 18, 2016

The New York Times reported back in 2009 that 95% of blogs are abandoned, and there’s little evidence that state has changed much since then. Of course, a steady stream of crappy content won’t attract a large or loyal readership. To be sure, a thoughtfully written business blog can generate leads (and sales).

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

Hubspot

JUNE 5, 2012

There is no shortage of different types of content you can create to feed your business blog. Thought leadership-based content, commentary on industry news, data-driven analyses, list-style posts. It's a business blogging classic. the options are numerous. But one type stands out from the rest. Introduce It.

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

ClearVoice

JUNE 13, 2022

With a B2C business blog , you can: Educate your customers. But how exactly do you write a great (or even good) B2C blog post? Anyone can type some words in a content management system and hit publish. It’s essential to define them so you can better target them in your content marketing. Build trust and authority.

Buyer Personas 52

Buyer Personas Top of Funnel Work Management Keywords 52

Writing on the Web

NOVEMBER 7, 2012

Business blog writing is tough. No matter how long you’ve been writing on your business blog, sooner or later, you’ll find yourself in a blogging rut. There are many reasons that people blog – the most important being to convey their personal message in a clear, concise way. Update an older post.

Tips 100

Tips Blogger Aggregators Business Blogging 100

Hubspot

JULY 23, 2010

Excellent content leaves the reader with something new that they didn’t have before. People like to get something from blogs they read. You don’t have to be Shakespeare to have a good blog. Remarkable Content – A mix of content is good. Keep content topical, informative, and non promotional.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Writing on the Web

AUGUST 19, 2011

Remember the 4 E’s of Better Business Blogging ? It’s my short hand memory checklist before publishing a blog post: Educate, Entertain, Engage & Enrich readers. You write to educate, entertain, engage and enrich readers when you want to build readerships and get great results with your blogging.

Education 100

Education Blogger Business Blogging Analytics 100

Writing on the Web

AUGUST 23, 2011

This is important: You want your blog posts to educate, entertain, engage, and enrich readers of your business blog. Aim for all four of these goals when blog writing, and you can’t go wrong. I wrote about that here: Educate Your Readers , about the four different learning styles of blog readers.

Education 100

Education Business Blogging Analytics Studies 100

Writing on the Web

SEPTEMBER 26, 2012

He comes from an unremarkable background far away from Hollywood, but his blogging has amassed thousands of followers and his approach has changed the way people view the entertainment industry. Of course, being a winning blogger is more than just creating good content. Seek out similar blogs. Hint : check out WiseStamp !).

Traffic 100

Traffic Blogger RSS Opinions 100

Webbiquity

FEBRUARY 25, 2016

Sometimes, creating contagious (viral) content isn’t enough. As a freelancer, your blog may contain the most useful tips. Unless your blog is tied with user benefits, the content will probably run in circles and fail to get enough clicks and leads. Crafting the Right Case Study. What Makes your Readers Tick?

Case Studies 100

Case Studies Case Study Small Business Marketing Studies 100

Content Marketing Institute

FEBRUARY 1, 2019

“Your content needs to meet journalistic standards if you want it to be taken seriously,” says Iris Mansour, a journalist turned content strategist. HANDPICKED RELATED CONTENT: How to Train a Journalist in Content Marketing. Identity Matters: How Content Strategists Build Trust and Loyalty. Click To Tweet.

Marketing Analytics Tools 100

Marketing Analytics Tools Course Paid Search Agency Brand Identity 100

Writing on the Web

APRIL 13, 2016

Because if you want to engage your business blog readers and grow your reader base, you need to use social media. We’ve been writing about the CAST system for effective blog content: C ontent (compelling). Avoid posting irrelevant content that can lead to spam feeds. A ssets (free). S ocial Media.

Social Media 100

Social Media Blogger Media Ideal Customer Profiles 100

Industrial Marketing Today

AUGUST 24, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Creation Made Easy by Achinta Mitra on August 24, 2009 in Content Marketing , Industrial Marketing Blog Are you struggling with creating content? Content creation doesn’t have to be hard. For example, “content creation.”

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

PureB2B

JUNE 13, 2017

As a customer, you’ve seen online ads, search engine rankings, social media, and hundreds of different content marketing formats. This is great for marketers because online channels allow for better targeting, tracking, and analytics. Social media is one of the best channels for businesses so reach and engage with their audiences.

Marketing Automation Services 87

Marketing Automation Services Marketing Automation Work Management Marketing Management 87

Writing on the Web

DECEMBER 11, 2013

Here are some more useful ideas on how to capitalize on the holiday season on your blog: Seize the season – Use holiday ideas to come up with blog topics. Check out blog analytics to see what is trending and adapt your own blog entries to have more SEO opportunities.

Small Business Marketing 100

Small Business Marketing SEO Keywords Traffic 100