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How to Use Long Tail Keywords to Boost PPC Search Traffic

QuanticMind

But it’s also possible to attract more traffic and optimize your ad spend by targeting long tail keywords in Adwords. Here’s everything you need to know about using long tail keywords effectively to improve PPC performance. What are Long Tail Keywords? Very few will search for “wireless router with USB 3.0.”

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Maximize Conversions With These SEO Keyword Selection Strategies

Huptech Web

Table Of Contents Introduction Why Are Keywords Important in SEO? Understand Search Volume and Competition Top-Rated SEO Tools For Effective Keyword Research Find the Right Balance by Evaluating Keyword Competition What is the User Intent of Keywords? SEO keywords can do precisely that! Why Are Keywords Important in SEO?

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The 17 Best Keyword Research Tools for SEO and SEM

Webbiquity

Despite some misleading chatter to the contrary, SEO is not dead , and keywords still matter. And of course, keyword stuffing, as an SEO tactic, is long dead. Type in any keyword or phrase and see the top related search terms on Google, Wikipedia, Answers.com, YouTube, Bing, Yahoo!, ” — Smart Bug Media.

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Using Top-of-Funnel Content to Drive SEO Results

KoMarketing Associates

When thinking about the conversion funnel in relation to SEO, B2B marketers should aim to provide content that meets the needs of searchers no matter what phase of the buying process they are in. With that said, this post will focus on how B2B marketers can implement effective top-of-funnel SEO strategies to reach an untapped audience.

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3 Ways SEO and Rankings are Changing in 2018

Adobe Experience Cloud Blog

In this blog, you’ll learn about the most recent changes to SEO and how as a marketer you can implement strategies to get ahead in 2018. First of all, Google owns YouTube so it’s in their own interest to promote video content. To prepare for that, target long-tail keyword phrases that sound more conversational.

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How to do keyword research for SEO and beyond

Sprout Social

Keywords are most commonly used in SEO, where website owners optimize their content using a specific target keyword. While keyword research is a necessary part of every SEO strategy, it has many other uses besides SEO. For instance, if you’re a digital marketer, your topics will include things like: SEO. The basics.

Keywords 101
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The One-Hour Guide to SEO, Part 2: Keyword Research - Whiteboard Friday

Moz

Posted by randfish Before doing any SEO work, it's important to get a handle on your keyword research. In the second part of the One-Hour Guide to SEO, the inimitable Rand Fishkin covers what you need to know about the keyword research process, from understanding its goals to building your own keyword universe map.