sales Adwords Related Topics 
WebMarketCentral
APRIL 7, 2009
While Google AdWords certainly isn't the only option for search engine marketing, it's by far the biggest. Search marketers need to get AdWords right before expanding campaigns to Yahoo! Even features unique to AdWords often "migrate" to other services over time, so search engine marketing (SEM) mastery begins with AdWords.
WebMarketCentral
MAY 28, 2009
Where can you find the best resources to help pass the AdWords certification exam? What factors should be taken into account when developing a new AdWords campaign? How can the Google AdWords search-based keyword tool be used for competitive research? When is it time to drop or rewrite an underperforming ad?
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WebMarketCentral
NOVEMBER 17, 2009
Although the improved UI is the big change, the new version also adds integration with SalesForce.com for AdWords campaigns and improved lead generation capabilities. As many others have noted, the rise of social media and the explosion of online content has fundamentally altered the b2b sales process.
WebMarketCentral
DECEMBER 3, 2009
Finding Google AdWords Super Converter Keywords by MediaPost Online Media Daily Laurie Sullivan reports on an online presentation by AdGooroo founder Richard Stokes, in which he explained how to find "super converters"—combinations of keyword phrases, ad copy, and landing pages that align to produce "enormous profits."
WebMarketCentral
SEPTEMBER 8, 2009
Other than Matt Cutts (who isn't for sale)—or perhaps someone with compromising photos of Google's search engineer—no one can guarantee any specific rank for a website on any given keyword. If you positively must rank highly for a specific search phrase TODAY, buy it on AdWords. Guarantees. Instant results.
WebMarketCentral
AUGUST 14, 2008
The AdWords Content Network - Better Than Ever by PPC Discussions Reflecting the experience of many search marketers, blogger Jeremy Mayes gives 10 reasons why the Google content network no longer sucks for advertisers. This post walks readers through the conversion tracking process on AdWords, Yahoo!
WebMarketCentral
JUNE 3, 2009
What do sales people need from marketing when launching a new product? What are the real reasons many seemingly-promising business ideas fail? How can you increase customer loyalty? Why do corporate marketing departments often seem so chaotic—and how can they operate more like a well-oiled machine?
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