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Best AdWords Tips and Tactics of 2009, Part 1

Webbiquity

Which AdWords reports are the most critical, and how you can take full advantage of the information they provide? How is AdWords Quality Score calculated, and how can you improve that score in your campaigns? How can you calculate the potential advertising value of AdWords before making a costly investment?

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How Labels works in Google Adwords; benefits of the new feature

NuSpark Consulting

For those who manage multiple paid search campaigns for lead generation (like yours truly) with Google Adwords, or have others do it, I started testing a new feature that was rolled out this week, called Labels. Outsource: “Firms” “Companies” “Agencies” “Consultants” “Vendors”. Vendor List: “Directory” “List” “Guide” “information”.

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Implementing Your Lead Nurturing Campaigns; Free Templates That Help You Plan

NuSpark Consulting

Remember, lead nurturing is the process of delivering highly relevant content to prospects that may have shown some interest in your company but not ready to buy. Below is an example of our nurture flow templates. How the lead nurturing template works. We have three Thank you templates, which can be customized.

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8 (Free) Google Resources B2B Marketers Need To Know

KoMarketing Associates

Google AdWords Features History. The recent launch of Google’s AdWords Features History timeline was what prompted me to write this piece in general. With AdWords becoming such a significant part of many of our clients’ online marketing initiatives, keeping up to date on changes and enhancements is critical.

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A Quick Guide to Google Ads Copywriting

Anyword

Google AdWords Ad Copy Character Limits. Time to break out those Google AdWords ad copy templates so that you don’t get one of those terrible rejections! However, judging by all of the marketing companies that also offer the service, this vital area of copy optimization might require an expert touch.

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Retargeting Ads That Will Bring Your Audience Back (With Examples)

Unbounce

They doubled down on brand awareness by delivering a total of 340,000 display ads to past visitors and serving varied messaging in their Google Adwords campaign to re-capture 1,419 visitors in just three months. So, Digital Gearbox set out to re-engage past visitors with two CTAs: inquiry and purchase. This is a massive undertaking. ??Each

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

She is Business Insider’s ‘Top 5 Social Sales Influencer’ and works globally to help companies with their social media initiatives. Rebekah Radice Helping busy business owners get more customers, grow their company, and make more money. Being an advisor to 700 companies, you can surely use his wisdom to strengthen your content efforts.