Thinkers360
MAY 19, 2024
Here’s the Thinkers360 annual leaderboard for our top 50 thought leading companies on artificial intelligence for 2024. Congratulations to all our artificial intelligence thought leaders, analysts and influencers who participated! Join Enterprise Lite to work with all of these Artificial Intelligence influencers!
Sprout Social
FEBRUARY 29, 2024
In business, artificial intelligence (AI) is more than just a trend; it’s a crucial tool reshaping how we approach marketing and customer engagement. According to our research , nearly 9 out of 10 business leaders are gearing up to boost their investments in AI and machine learning (ML), especially in marketing.
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Salesforce Marketing Cloud
MAY 20, 2024
We surveyed thousands of marketing leaders about today’s marketing trends. Marketers ranked artificial intelligence (AI) implementation as both their number one priority and number one headache — highlighting its pivotal role as both a beacon of promise and a daunting challenge. What did we find?
Martech
APRIL 19, 2024
In turbulent economic times, when consumers become warier with every penny they spend and brands are increasingly desperate to keep the income flowing, loyalty programs play a pivotal role in fostering retention and increased spending. How do you make sure your loyalty program keeps up with the growing sustainability needs?
Sprout Social
OCTOBER 19, 2023
As the digital market space rapidly evolves, customers are seeking authenticity and human connection from brands like never before. To meet this rising demand, your marketing team needs to be agile, think out of the box and keep up with deadlines—all while operating within limited budgets and constrained team bandwidths.
Meerkat Marketing
DECEMBER 28, 2023
In the evolving marketing landscape, staying ahead of the curve is not merely a strategy; it’s a necessity. As we enter 2024, the marketing realm continues to undergo transformative shifts guided by technological innovations, shifting consumer behaviours, and dynamic market forces.
Martech
APRIL 11, 2024
“What marketing technologies should a (fill in the industry) company have in their martech stack?” So I thought I’d use it to test Google Gemini, OpenAI ChatGPT and Perplexity AI. Both provided a summary of the different categories of marketing technology and the purpose of each technology.
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