Convince & Convert

MAY 17, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Four Your Information.

Social Media 161

Social Media Media Viral Marketing Skype 161

Crimson Marketing

DECEMBER 13, 2012

We recently ran across this Huffington Post article featuring a great compilation of stats from 2012 that are worth taking a look at, especially as you plan for your 2013 social media campaigns. Here is just a sampling: Websites using the +1 button generate 3.5x the Google+ visits than sites without the button.

Statistics 100

Statistics Social Media Media Sample 100

Marketing Insider Group

MAY 19, 2014

National Library of Medicine, the average attention span of a human being has dropped from 12 seconds in 2000 to 8 seconds in 2013. According to the source, this is due to “external stimulation” like all that content marketing we’re producing and distributing across all the social media channels. Content Marketing'

Social Media 100

Social Media Mobile Advertising Media Stats 100

Sprout Social

NOVEMBER 15, 2016

Once thought of as just a passing fad, social media has had a tremendous impact on business over the past decade. Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. Developing a Social Media Strategy.

Social Media 95

Social Media Media Business Social Networks 95

Navigate the Channel

DECEMBER 21, 2017

In the B2B marketing space, LinkedIn is the most effective social media platform. While it’s true 94% of B2B marketers use LinkedIn, more than 66% regard the platform as the most effective social media tool in the B2B marketing space. Instagram has the highest social media interaction rate.

Stats 50

Stats Paid Search Agency Mobile Marketing Lead Scoring 50

Webbiquity

SEPTEMBER 2, 2014

In honor of Labor Day, here’s a summary of the 10 most-viewed posts on Webbiquity since the summer-ending holiday weekend of 2013. What’s the Best Social Media Monitoring Tool? Reviews of nine tools at various price levels that are among the most popular and capable traditional PR and social media monitoring tools.

Stats 100

Stats eCommerce Statistics Social Networks 100

Hubspot

MAY 20, 2013

and statistics from the recently released 2013 State of Inbound Marketing Report. Feel free to use this data in your own content, tweet the stats you find most interesting, or just enlighten yourself about the current state of inbound marketing. 86 Revealing Charts From the 2013 State of Inbound Marketing Report.

Cost per Lead 28

Cost per Lead Stats Inbound Marketing Allocation 28

Hubspot

JUNE 6, 2014

We’ve all heard at some point or another that social media is dying. Although doubters will always exist and the sites we use will continue to change, social media isn''t just a passing fad for business -- and there''s data to prove it. 16 Stats That Prove Social Media Isn''t a Passing Fad.

Stats 28

Stats Social Media Media Lead Scoring 28

Hubspot

FEBRUARY 24, 2014

In particular, more and more companies are turning to social media networks to market their product, learn about new trends, and interact with customers. Priming the Economic Engine: How Social Media is Driving Growth for Small and Medium Businesses (SMBs) from LinkedIn Marketing Solutions. Tweet This Stat).

Stats 28

Stats Social Media Peer-to-peer Media 28

Hubspot

APRIL 30, 2013

At some point or another, we’ve all heard people spout off about the “death” of social media. One day someone announces a boycott of Facebook, Twitter, or Pinterest -- the next day, the social network is growing exponentially. 18 Brand-Spanking New Social Media Marketing Stats. 1) 27% of total U.S.

Stats 28

Stats Social Media Social Marketing Media 28

Brandwatch Marketing

JANUARY 7, 2019

With many millions now using the app every day, there is no shortage of Instagram stats and facts that show how popular it is. We’ve trawled the net to find the most up to date, amazing stats around. Instagram introduced advertising for select brands in October 2013 , but didn’t open up advertising for all until September 2015.

Statistics 111

Statistics Mobile Advertising Stats Social Networks 111

Hubspot

DECEMBER 11, 2013

Can you believe 2013 is almost over? That''s why it''s important to not only analyze your own marketing data, but to understand what occurred in the marketing industry in 2013 as a whole. One aspect of marketing (and my personal favorite topic) that saw tremendous strides for marketers was social media.

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

Convince & Convert

MAY 29, 2014

The account was created in June of 2013 and features a range of confiscated items, from guns, to grenades, drugs and martial arts weapons. The photos are shared with a caption that includes the airport they were confiscated, plus relevant tips or stats. There’s an app for that.

Case Studies 156

Case Studies Case Study Storytelling Social Media 156

NuSpark Consulting

JANUARY 11, 2013

As we examine the direction that marketing is heading in 2013 and beyond, we have to look at where the influx of technology is taking consumers. Videos can be posted for free and linked via social media and email marketing. Obviously these trends are betting heavily on the continued growth of social media and mobile technology.

Mobile Marketing 100

Mobile Marketing Paid Search Agency Advertising Agencies Video Marketing 100

Brandwatch Marketing

JULY 4, 2022

in 2013 to 32.3% Social Bakers offer a free Instagram analytics tool. You can see what your top posts are, most used hashtags and tagged accounts, plus general stats on your number of posts, and followers. social media accounts. Although the offering is fairly basic and doesn’t offer too much insight.

Analytics 95

Analytics Tools Best Practices Tagging 95

KoMarketing Associates

OCTOBER 20, 2013

— Keely Saye (@KeelySaye) October 10, 2013. There are great stories that aren't being told by traditional media. — Holly Chessman (@HollyChessman) October 11, 2013. — Sam Fiorella (@samfiorella) October 11, 2013. — KiteDesk (@KiteDesk) October 11, 2013. On B2B Content Marketing.

B2B Marketing 120

B2B Marketing B2B Wikipedia Search Engine Marketing 120

Webbiquity

APRIL 29, 2013

HubSpot last week released its 2013 State of Inbound Marketing report, this year weighing in at a massive 175 pages. But as always, the report is crammed with useful facts, interesting stats, and vital tips, tools and techniques for inbound marketing success. Inbound marketers plan to hire an average of 9.3

Inbound Marketing 100

Inbound Marketing Marketing Report Planning Paid Search Agency 100

Convince & Convert

OCTOBER 29, 2013

Tim Washer , Senior Marketing Manager in Social Media at Cisco , joins the Social Pros Podcast this week to discuss the value in making your customers laugh, how to spend less and storytell more, and bringing ridiculousness to big corporations. Social Media Stat of the Week: 86% of brands to increase video ad spend in 2014.

Social Media 137

Social Media Skype Paid Search Agency Storytelling 137

Outbound Engine

SEPTEMBER 27, 2018

Customer retention marketing stats. To set the stage, here are some key customer retention marketing stats to consider: Acquiring a new customer can cost five times more than retaining an existing customer. Last Updated 9/27/2018; Originally Published 9/10/2013. Find out how to turn cold leads into long-term relationships.

Acquisitions 80

Acquisitions Stats Marketing & Strategy Custom Publishing 80

Webbiquity

JANUARY 5, 2021

A Few Stats. For the data nerds out there, a few quick stats: The people on this list follow an average of 1,641 others on Twitter; the median is 891. Journalist turned social media pro. 2013 Jake Wade Award. Transparent volume stats for nearly every asset & exchange. Live well, laugh often. ?

Twitter 259

Twitter Startups Work Management Marketing Management 259

Convince & Convert

SEPTEMBER 27, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. “Social media is not always about what happens digitally; it happens in real life, too.” ” Lots of Lightning jerseys at the stadium in 2013. How did you get involved with social media?

Brand Identity 127

Brand Identity Branding Social Media Skype 127

Convince & Convert

DECEMBER 27, 2013

David Oliver, Chief of Police at the Brimfield Police Department in Ohio, joins the Social Pros Podcast this week to discuss the insane popularity of his department’s Facebook page, his book at the foundation its proceeds benefit, and the importance of maintaining a consistent presence and voice in social media.

Practices 167

Practices Best Practices Paid Search Agency Skype 167

Digital B2B Marketing

OCTOBER 29, 2013

Turn Stats Upside Down. Put Stats Back in Context. Social media research often has the similar problem. Instead of recruiting a cross-section of the audience, respondents are recruited through social media or their own database. Research Ardath Albee lying with statistics Stats'

Statistics 100

Statistics Banner Ads Stats Sample 100

Hubspot

MARCH 13, 2014

Small- and medium-sized businesses are turning to social media to generate leads and customers. In fact, in 2013, 36% of SMBs attracted a customer from their Twitter marketing campaigns. Tweet This Stat.). Tweet This Stat.). Tweet This Stat.). Tweet This Stat.). Tweet This Stat.).

Stats 28

Stats Twitter SMB Social Media 28

Hubspot

DECEMBER 13, 2013

Online holiday sales alone are expected to reach $82 billion in 2013, according to the National Retail Foundation. With topics ranging from email, to mobile, to social media, to blogging, you’ll be able to use these stats to inform your holiday marketing campaigns across nearly every channel.

Stats 28

Stats Forrester Budget Programs Inbound Marketing 28

SendX

MAY 30, 2019

You probably know the stats already and can throw them around without even thinking. You might be thinking, “OK, Nicholas, enough with the stats. Launch Your Campaign on People’s Platforms This launchpad leverages on bloggers, paid traffic, and social media influencers. The Numbers Are In Your Favor! Where do I start?”

Word of Mouth 158

Word of Mouth Email Campaigns Campaigns Generation 158

Hubspot

JUNE 8, 2011

Our good friend Eric Qualman , the Socialnomics author who has made a name for himself by creating short, entertaining videos jam-packed with social media statistics, is at it again. His original video, the " Social Media Revolution ", now has 2.8 Today, Qualman released his newest video, "Social Media Statistics 2011."

Statistics 28

Statistics Social Media Video Marketing Media 28

Convince & Convert

SEPTEMBER 6, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Social Media Stat of the Week: Only 51% of B2B Marketers Say Marketing has Financial Value. This, of course, is not just limited to social media but has implications for marketers across the board.

Personalization 136

Personalization Social Media Skype Blogger 136

Sprout Social

MAY 21, 2019

Let’s check the Pinterest stats to find out. The male audience share has also increased over time from 14% in 2013 to 20.5% On most social media channels, it’s crucial to find the balance between promotional and engaging content. So, how useful can the platform be for your marketing campaigns? As of 2019, 79.5%

Statistics 111

Statistics Planning Paid Search Agency Stats 111

Hubspot

MAY 21, 2020

Here are 24 stats to prove why you need to embrace personalized marketing in 2020. In an Accenture survey, consumers said the "creepiest" personalized marketing tactics involved texting or sending a notification when someone walked past a brand's store and launching social media ads for items consumers browsed on a brand website.

Personalization 101

Personalization Paid Search Agency Ad Exchange Marketing & Strategy 101

Convince & Convert

MARCH 29, 2013

In order to more fairly rank celebrities who do not have a strong social media presence, Klout has incorporated news sources to corroborate the metrics they pull. ” Social Media Stat of the Week: Engagement with Social Media Falls from 2010 to 2013. That’s right.

Television marketing 129

Television marketing Curation Social Media RSS 129

Hubspot

SEPTEMBER 25, 2015

10 Shocking (But True) Stats About Display and Banner Ads. Display ad viewability rates did not budge between 2013 and 2014. A 2013 study revealed that 28% of respondents admitted to hiding their activities from advertisers -- second only to criminals. Source: GoldSpot Media ). 10 Stats That Show Display Ad Success.

Paid Content 28

Paid Content Advertising Agencies Display Stats 28

Convince & Convert

AUGUST 23, 2013

This week: From ExactTarget , a blog post called 45 Ways to Build Trust in Your Brand Using Social Media. They also have an amazing free report on the top 50 retail brands’ social media use in 2013. Social Media Stat of the Week: 78% of U.S. How did you get involved with social media?

Inbound Marketing 130

Inbound Marketing Advertisements Advertising Paid Search Agency 130

Stevens & Tate

FEBRUARY 1, 2021

Audio Social Media is Booming. In a time of social isolation and screen fatigue, audio social media is all the rage. Clubhouse, Discord, Wavve, and Twitter’s developing Audio Spaces are trying to win people’s ears and shape the future of social media. Read more on Wired. More details here.

Trends 52

Trends Paid Search Agency Planning Marketing & Strategy 52

Convince & Convert

NOVEMBER 15, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. Erich gives his executives credit because they “all understand we’re not going to be selling a whole lot of cars through social media.” ” Social Media Stat of the Week: Only 4.2%

Paid Search Agency 136

Paid Search Agency Advertising Agencies Multi-Channel Television marketing 136

Brandwatch Marketing

FEBRUARY 15, 2019

in 2013 to 32.3% Social Bakers offer a free Instagram analytics tool. You can see what your top posts are, most used hashtags and tagged accounts, plus general stats on your number of posts, and followers. social media accounts. Although the offering is fairly basic and doesn’t offer too much insight.

Analytics 85

Analytics Tools Best Practices Tagging 85

Convince & Convert

APRIL 26, 2013

Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. Building a Social Team. Holy Social!

Television marketing 137

Television marketing Skype Social Media Public Relations 137