Buzz Marketing for Technology

OCTOBER 18, 2013

According to Forrester’s 2012 North American Brand Performance Study, being indispensable commands greater preference, and that means a higher likelihood that customers are going to keep spending their hard-earned dollars with your brand across multiple channels. percent from 2012 and almost triple the amount spent in 2011.

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KoMarketing Associates

APRIL 2, 2012

This new solution blends elements of popular social media platforms like Facebook and Twitter with social sharing sites like Flickr and YouTube, integrating search engine optimization and marketing into the Google network of sites. A recent article from eMarketer highlighted the fact that users spent an average of 3.3

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Digital B2B Marketing

SEPTEMBER 24, 2013

Solutions similar to AdID will be announced by Facebook, Twitter, and a handful of other major players, leveraging their access to first party cookie spaces. In 2012, search represented 46.3% According to eMarketer, Google is expected to capture 33% of all global digital advertising revenue in 2013! .”

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Convince & Convert

MARCH 15, 2013

She was mentioned on Twitter every 27 seconds during SXSWi. Instead, this week’s statistic comes from an eMarketer report about the total advertising spend in the U.S. in 2012 for television, digital, mobile, print, magazines, and outdoor. Social Media Stat of the Week. The report shows that $6.7 Social Pros Shoutout.

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Contently

DECEMBER 8, 2016

Ratings dropped 15 percent from London 2012. Overall, eMarketer has the percentage of “cord-cutters” and “cord-nevers” (people who have never paid for traditional TV) increasing by a steady 8 percent each year through 2017, 2018, and 2019. .” It happened at the Rio Olympics. The digital cold war.

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ClearVoice

DECEMBER 5, 2018

A recent report from eMarketer shows that from 2014-2017, social media usage climbed by about 5 minutes per day per user each year. A recent report from @eMarketer shows the average time users spent on social media per day has grown 2 minutes and 53 seconds more per day, in 2018 over 2017. contentmarketing Click To Tweet.

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Social Media Media Emarketing Facebook 61

Adobe Experience Cloud Blog

FEBRUARY 9, 2012

by Phil Fernandez For B2B marketers to be competitive and grow in 2012, it’s essential that they not only realize the value of social media , but make a commitment to improved execution. But 2012 should be the year – has to be the year – that social becomes standard operating procedure.

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Social Media B2B Marketing Social Marketing Advertising Agencies 48

Hubspot

APRIL 13, 2012

1) As of April 2012, Google reports that Google+ now has 170 million active users. 3) As of January 2012, American users spent an average of 3.3 eMarketer ) Tweet This Stat. 4) As of January 2012, Google+ accounted for.22% HubSpot 2012 State of Inbound Marketing Report ) Tweet This Stat. Google+ Statistics.

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Statistics Google Stats Emarketing 28

EveryoneSocial

MARCH 2, 2017

Statista says that from 2012 to 2020, the number of people watching online video will climb to 232.1 And, eMarketer says digital video will grow by double digits through 2020 going forward. Twitter Live. Brand new to the video market is Twitter. It is now possible to broadcast directly from Twitter. million people.

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Webbiquity

OCTOBER 16, 2012

48% of these consumers responded to a retailer’s offer posted on Facebook or Twitter. eMarketer ). Twitter is about in the middle (55% of users age 35 or older) while 65% of Facebook users are over 35 (didn’t this start with college students?) eMarketer ). eMarketer ). MediaPost ). MediaPost ). Pingdom ).

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MLT Creative

DECEMBER 23, 2011

WEEK OF DECEMBER 19-23, 2011 This week in B2B marketing we're sharing interesting blog articles about best practices, and wiser options for promotions for B2B marketers' 2012 plans. Thank you to the content contributors who keep the B2B marketing community informed with your reports, thoughts and observations. Marketing Interactions Blog.

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Hubspot

FEBRUARY 10, 2017

Snapchat CEO and co-founder Evan Spiegel wrote this in the first post on the Snap Inc. -- then Snapchat -- blog back in 2012, when users could only send photos, and only on iOS devices. 2012: Video arrives. And by June, Snapchat had amassed 150 million daily active users -- surpassing Twitter.

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Hubspot

JANUARY 21, 2011

eMarketer just released a comprehensive report on the state of social network advertising and the findings are pretty interesting. What I did find surprising was that social network ad spending is currently only 3% of total ad spending and that this number is only expected to grow to 6% in 2012. How do you take advantage of this?

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Webbiquity

APRIL 14, 2014

What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase; 19% say the same for Twitter. The top three social networks used by B2B marketers are LinkedIn (91%); Twitter (85%); and Facebook (81%). eMarketer ).

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Hubspot

JULY 19, 2012

eMarketer reported on a study from the Association of National Advertisers showing the growth of social media adoption by US marketers since 2007. Fast forward to today, and a whopping 90% of US marketers claimed social media as part of their marketing strategy in 2012. Wait, no, that's decidedly not what it means.

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Webbiquity

AUGUST 11, 2015

And with Google+ being deprecated , social networking now primarily means the “big three” of Facebook, Twitter and LinkedIn, plus Pinterest now at #4. Yet just 8% of Fortune 500 CEOs have a Facebook account–a lower adoption level than American grandparents. • Twitter can’t get no respect. eMarketer ).

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Hubspot

MARCH 15, 2012

The results of the Local Consumer Review Survey (2012) are in, and Search Engine Land pulled out some interesting pieces of data around the impact of online reviews on consumers' purchasing decisions. Additionally, eMarketer reports that 65% of users age 18-24 consider information on social networks when making a purchasing decision.

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Webbiquity

JULY 14, 2015

People expect to hear back from the brands they interact with on Twitter and other social networks. And when they report a problem or issue, they expect to hear back quickly: 53% of consumers on Twitter expect a response within the hour. are now active on at least one social network, up from 67% in 2012. eMarketer ).

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Convince & Convert

MARCH 8, 2013

While the percentage of brands using Facebook and Twitter has mostly leveled off, Simply Measured released a study recently showing a jump in Instagram adoption by these same companies. In November 2012, 54% of companies were using Instagram, while just three months later, that percentage had risen to 59%. via eMarketer.

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Hubspot

JUNE 9, 2016

2) Instagram's more than 400 million active users place it well ahead of Twitter (310 million active users) Snapchat (200 million active users), and Pinterest (100 million active users). 5) Between 2016 and 2020, eMarketer predicts Instagram will add 26.9 Image Credit: eMarketer. Image Credit: Statista. Tweet this stat!

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Biznology

FEBRUARY 21, 2013

In just a little over two weeks, Vine – the new video app acquired by the company in October 2012 and launched on January 24 – has captured the imagination of many social media and marketing specialists. Twitter acted quickly, blocking the #porn hashtag and raising the minimum age to 17. Ease of sharing.

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Hubspot

APRIL 26, 2012

And eMarketer predicts there will be 1.43 billion worldwide social media users in 2012. Turns out, search engines take cues from social media activities -- like when someone shares content from your website on Twitter, for example -- to determine the relevancy and authority of your site.

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Hubspot

MARCH 6, 2012

We asked them one question: What surprised you about social media in 2011, and how did it affect your planning for 2012? If you're doing customer service on Twitter , for example, are you operating it in such a way that there are sufficient safeguards for the sensitive information being transmitted between you and your customers?

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Webbiquity

FEBRUARY 7, 2012

59% are on Twitter, and 43% use a company blog for marketing. Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter. women make up 64% of Twitter’s following), men (63% to 37%) are the larger share on LinkedIn. The mean half life of a link on twitter is 2.8

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Webbiquity

NOVEMBER 12, 2013

are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. 70% of brands now have a presence on Google+, up from just 4% in the last quarter of 2012.

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Webbiquity

NOVEMBER 12, 2013

are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. 70% of brands now have a presence on Google+, up from just 4% in the last quarter of 2012.

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Webbiquity

AUGUST 18, 2012

Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet eMarketer ). Marketingeasy ).

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Hubspot

MARCH 29, 2012

We've all gotten used to the idea of using Twitter, Facebook, and even YouTube for marketing -- even if the platforms aren't always as brand-friendly as they could be. As of February 2012, Pinterest had 10.4 While Pinterest has users on its site for over an hour at a time, eMarketer reports that users spent an average of just 3.3

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Webbiquity

DECEMBER 2, 2014

eMarketer ). eMarketer ). 78% of companies now say they have dedicated social media teams, up from 67% in 2012. ( 7 Twitter Marketing Stats. The average time per month spent by users on Twitter is 170 minutes. Only about half of the people who log in to Twitter once a month are actually taking the time to tweet.

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Marketing Insider Group

JULY 21, 2015

eMarketer ). eMarketer ). 445 different advertisers delivered more than a billion banner ads in 2012. Please follow me on Twitter , LinkedIn , Facebook and Subscribe here for regular updates. Mobile CPMs are 75 cents. Mary Meeker ). 15% trust banner ads compared to 29% for TV ads. ComScore ). ComScore ).

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Convince & Convert

JUNE 14, 2012

The stat of the week that I pulled out was actually something from eMarketer , that they pulled out from a stat metrics survey. If everybody uses Twitter to say, ”Wow, I hate those guys,” do you count that as a win because they’re using social media as opposed to email to complain? It was the week of the Superbowl.

Social Media 116

Social Media Work Management Advertising Agencies Paid Search Agency 116

Hubspot

MAY 10, 2012

In fact, eMarketer reports that 52% of US small businesses don't feel they are marketed to by other businesses effectively , while 46% feel they're being "sold" to instead of "spoken" to. So this post will break down how you can be successful on the 6 most popular social networks: LinkedIn, Twitter, Facebook, Google+, YouTube, and Pinterest.

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