Martech

MARCH 23, 2023

The rapid adoption of generative AI has increased the excitement volume to 11 for martech professionals. Widespread adoption of marketing automation set the stage for the exponential growth of martech applications , which increased to over 10,000 in 2022 — a 6,000% increase compared to 2011. Why it matters.

Marketing Automation Services 119

Marketing Automation Services Marketing AI Marketing Automation Automation 119

B2B Marketing Traction

DECEMBER 16, 2010

Here are 11 reasons you may want to create a presence on Facebook in 2011 and beyond, no matter if you are a business-to-consumer or business-to-business (B2B) company. Will you create a Facebook business presence in 2011? Are you on the fence about a Facebook company page for your business? Are you convinced now?

Facebook 100

Facebook Paid Search Agency Companies Ideal Customer Profiles 100

Webbiquity

JANUARY 30, 2012

” Top 50 WordPress Plugins for 2011 to Zoom SEO, SMO & Audience Engagement by Zoom Factor. 11 WordPress Plugins You’ve Gotta Have by Social Media Today. the Flexi-Pages widget for adding sub-menu navigation and Mass Edit Pages for WordPress for making small changes to a large number of pages at once). to improve load times).

CMS Development 100

CMS Development Best Practices Marketing Analytics Tools Lead Scoring 100

Marketing Insider Group

JUNE 29, 2010

In this article I will summarize a whitepaper Robert wrote on the 11 reasons why outbound telemarketing fails. Augmented Reality For B2B Marketing in 2011?" Rob and I support and have adopted what we call the “Tele-Web” concept of driving the most efficient leads for sales through pull-based inbound programs.

Telemarketing 100

Telemarketing Work Management Marketing Management Paid Search Agency 100

Zoominfo

OCTOBER 13, 2020

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. For companies with 11–50 employees, the 40% correlation between social following and revenue is a good indication of social’s early importance in driving revenue. Small Business: More Followers, More Revenue.

Social Media 162

Social Media Generation Media Peer-to-peer 162

Webbiquity

MAY 5, 2020

In 2011, their customers came to them asking for a system to deploy and manage rich media to iPads for their sales teams. The Entrepreneur Interview Series #11: Michael McCarthy, Inkit. Sales Hub is optimized for global manufacturers with direct and indirect distribution channels. This was the birth of Modus.

CMS Development 174

CMS Development Enterprise Management Work Management Marketing Automation Services 174

Zoominfo

OCTOBER 13, 2020

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. For companies with 11–50 employees, the 40% correlation between social following and revenue is a good indication of social’s early importance in driving revenue.

Social Media 130

Social Media Generation Media Peer-to-peer 130

MLT Creative

APRIL 29, 2011

” May 9-11 , WOMMA Chicago, IL: The Word of Mouth Marketing Association’s annual spring conference will provide marketers with in-depth knowledge on WOM and social media marketing. May 20-22 , SheCon’s 2011 New Media Expo Ft. Now accepting applications for the next conference, themed “Tinker, Noodle, Obsess.”

Advertising Agencies 40

Advertising Agencies B2B Marketing WOM Web 2.0 40

MLT Creative

SEPTEMBER 30, 2011

October 9-11, BOLO 2011 Scottsdale, AZ: Agencyside will be presenting this event where you’ll learn how to stay ahead of the curve in all things digital; from analytics and target marketing to social media and agency management, this event’s topics are cutting-edge and helpful to all marketing professionals. communities.

B2B Marketing 40

B2B Marketing Advertising Agencies Web 2.0 Marketing Management 40

MLT Creative

SEPTEMBER 30, 2011

October 9-11, BOLO 2011 Scottsdale, AZ: Agencyside will be presenting this event where you’ll learn how to stay ahead of the curve in all things digital; from analytics and target marketing to social media and agency management, this event’s topics are cutting-edge and helpful to all marketing professionals. communities.

B2B Marketing 40

B2B Marketing Advertising Agencies Web 2.0 Marketing Management 40

MLT Creative

NOVEMBER 1, 2011

November 1, FUNNEL 2011. London, UK: FUNNEL 2011 will arm you with the insight and understanding you need to drive greater results for your business. November 1-2, MediaPro 2011. November 3-5, BlogWorld Expo 2011. November 7-11, Digital Atlanta 2011. November 8, Appnation at Digital Atlanta 2011!

Top of Funnel 40

Top of Funnel B2B Marketing Advertising Agencies Enterprise Management 40

The ROI Guy

DECEMBER 23, 2010

Thursday, December 23, 2010 CIO Priorities for 2011 Indicate Continued Frugalnomics Focus According to a survey from the National Association of State Chief Information Officers (NASCIO), there has not been much to cheer about this holiday season as a public sector CIO. CIO Priorities for 2011 Indicate Continued Frugaln.

ROI 40

ROI Enterprise Management Marketing Budget Budget Programs 40

Convince & Convert

APRIL 12, 2012

This is Episode 11 of the Social Pros Podcast : Real People Doing Real Work in Social Media. It is episode number 11 of Social Pros. Episode 11 could have been the one where we presage the billion dollar buyout. Jay : Vanessa, thank you for being on episode 11 of Social Pros. Jay : Here we are again on a Monday.

Enterprise Management 118

Enterprise Management Work Management Marketing Management Terms and Conditions 118

MLT Creative

MAY 31, 2011

June 1-3, Unleash 2011 Chicago, IL: Don’t miss the Business Marketing Association’s annual conference. June 6, Realtime NY 11 A full-day immersion entirely about business on the mobile, social and realtime web. Here's what's on tap for marketing industry events for June. June 29: Half the U.S. Has a Smartphone: Now What?

B2B Marketing 40

B2B Marketing Advertising Agencies Planning Paid Search Agency 40

MLT Creative

JANUARY 31, 2011

February 2-4, Digital Marketing Forum 2011 Austin, TX: From social media to email marketing to online advertising and beyond — DMF will cover everything you need to know to ignite your digital strategy in 2011. technologies to drive communication results.

Paid Search Agency 40

Paid Search Agency B2B Marketing Advertising Agencies Web 2.0 40

B2B Digital Marketer

SEPTEMBER 16, 2021

Ken Lundin, founder of Ken Lundin & Associates and creator of the Sales Alpha Roadmap, found his mission while standing in his front lawn in Atlanta in 2011, when he learned from the people who had purchased it that his house had been sold by the bank. 11:21 – Band-aid solutions that don’t work. Podcast Timestamps/Outline.

B2B Sales 98

B2B Sales B2B Branding Brand Identity 98

Conductor

MAY 5, 2020

Since 2011, the Conductor Foundation has given grants to nonprofits to get the word out about the good work they do. Conductor established its foundation in 2011 to help non-profits increase their online visibility. What Is the Conductor Foundation? The program has expanded in the nine years since its launch.

Budget Programs 52

Budget Programs Communities Paid Search Agency SEO 52

B2B Marketing Directions

JULY 9, 2022

The inaugural (2011) version of Scott Brinker's marketing technology landscape graphic contained about 150 solution providers. So, the marketing technology landscape has grown by an astounding 6,521% since 2011. The 2022 version of the graphic includes nearly 10,000 technology solutions.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Marketing Automation Services 52

markempa

OCTOBER 12, 2011

However, to call 2011 a tough year is an understatement, to say the least. Tuesday, October 18, 2011. PST, 11 a.m. We weren’t surprised by their responses. If you’re eager to transform this year’s pressures into powerful results, I strongly encourage you to attend! CST, noon EST.

Advertising Benchmark 120

Advertising Benchmark Webinar Metrics Marketing Report Peer-to-peer 120

markempa

AUGUST 22, 2011

Tweet The graph at right, published in MarketingSherpa’s 2011 Benchmark Report , provides a snapshot of what marketers care about most. Finish 2011 Strong: Six Funnel Focal Points to Maximize Time, Resources and Revenues – Part II will be held Tuesday, September 20, at noon EDT, 11 a.m. CDT, and 9 a.m.

Sales Qualified Leads 120

Sales Qualified Leads Sales Cycle Top of Funnel Webinar Metrics 120

Customer Experience Matrix

JANUARY 4, 2012

These include: Salesforce Assessments (salesperson hiring /assessment) 03/28/11 Litmos (learning management) 06/10/2011 iCentera (on-demand portal software for sales enablement) 07/06/2011 Rapid Intake (collaborative rapid e-learning authoring) 09/08/2011 Webcom Inc.

Marketing Automation Services 120

Marketing Automation Services Marketing Management Marketing Automation Automation 120

MLT Creative

JUNE 21, 2011

” The 2011 Business Marketing Association International Conference (BMA Unleash), June 1-3 in Chicago, had a similar effect on the more than 600 corporate marketers and agencies in attendance. During the planning stages of the event, 2009-11 BMA National Chairman Gary Slack of Slack & Co. Let’s do it again!”

Barriers 40

Barriers Advertising Agencies Paid Search Agency B2B Marketing 40

The ROI Guy

FEBRUARY 14, 2011

Monday, February 14, 2011 Social Media ROI a Requirement for 2011 With social media spending continuing to increase this year, CMOs are being tasked to justify the investment. Rising dramatically for 2011 is the quantification of conversion and revenue as a result of social media efforts.

ROI 40

ROI Social Media Budget Programs Marketing Budget 40

ViewPoint

OCTOBER 14, 2011

PointClear sponsored the October 11, 2011 breakfast featuring speakers from Intertek Group, Deltek, Hitachi Data Systems and OppenheimerFunds, Inc. It's great to be home after a very productive trip to the Northeast. The Westin in Waltham did a great job and the setting was conducive to a lively event.

BtoB 120

BtoB PointClear Class Linkedin 120

Hubspot

MARCH 23, 2021

Gartner's 2020 CMO survey confirms most marketing budgets rest around 11% of total company budget. The amount of revenue businesses allocate to marketing has increased steadily over the past 10 years, with average marketing percentage of revenue landing around 13% in 2021 , compared to just 8% back in 2011.

Budget Programs 93

Budget Programs Allocation Marketing Budget Work Management 93

Hubspot

JUNE 10, 2015

11 Spelling and Grammar Fails by Brands. When Old Navy released its " Superfan Nation" collegiate t-shirts back in 2011, it quickly became evident that it could have used a second pair of eyes before moving to production. 11) HubSpot. 1) Old Navy. Source: Gawker. Apparently someone missed the memo about apostrophes.

Branding 28

Branding Brand Identity Case Studies Twitter 28

The Point

MAY 10, 2011

Join me and a select group of expert panelists on June 16, 2011 at 11 AM PT / 2 PM ET as we explore strategies for hosting, presenting, and marketing a successful Webinar. Thursday, June 16, 2011. 11 AM PT / 2 PM ET. The 45-minute teleconference is free of charge and hosted by Focus.com.

Webinar Metrics 100

Webinar Metrics Emarketing Trade Show Acquisitions 100

ClickZ

SEPTEMBER 16, 2020

The growth in marketing technology, from 150 tools in 2011 to over 8,000 tools in 2020, is mind blowing. Steps 11&12 : Post Project. Steps 11-12: Post project. Step 11: Persistence. Marketing technology (martech) projects are notoriously hard. The technology landscape is complex with over 8,000 tools.

Work Management 145

Work Management Marketing Management Planning Paid Search Agency 145

ViewPoint

AUGUST 14, 2012

However, in 2011 and 2012 the percent of our efforts focused on inbound dropped to 22% and 11% respectively. So, the overall lead rates in 2011 and 2012 are probably more comparable than comparing either to 2010 (2010 is included in the analysis for reasons that will become apparent as this series continues).

Lead Generation 120

Lead Generation Sales Qualified Leads PointClear Generation 120

The ROI Guy

DECEMBER 6, 2010

Monday, December 06, 2010 Predictions for 2011: The End of B2B Sales & Marketing as We Know It? These two market drivers will have important implications into 2011 and beyond for B2B sales enablement and marketing strategies and budgets. The Death of a Salesman? this year, an increase from 3.1%

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

The Effective Marketer

MAY 18, 2011

You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Cost per Lead 100

Cost per Lead Planning Work Management Marketing Management 100

MLT Creative

JANUARY 20, 2011

Just in time for 2011, here are 11 uses for Twitter for B2B marketing: Post links to your website, blog, e-newsletter or anything else digital on your Twitter account. Link to articles or anything else that will support what you’re tweeting — show your followers that you’re credible.

Twitter 40

Twitter Advertising Agencies Peer-to-peer Social Media 40

The Effective Marketer

APRIL 6, 2011

This entry was posted on Wednesday, April 6th, 2011 at 9:00 am and is filed under Email Marketing , Marketing Automation. Check out part 1 of the “ Taking control of the email vendor selection process &# article and let me know what you think! You can follow any responses to this entry through the RSS 2.0 United States License.

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

The Effective Marketer

JULY 16, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Don’t Forget Your Company History The recent advent of the lost NASA tapes (they lost the original tapes from the Apollo 11 mission, the first Moon landing, then found out that they had all been erased) got me thinking.

Paid Search Agency 100

Paid Search Agency Companies Marketing Budget Creation Work Management 100

KoMarketing Associates

FEBRUARY 21, 2012

Year : 2011. Year : 2011. Year : 2011. Maybe I snuck in 11 videos. There are endless amounts of books, blogs and articles that answer this question, but to suit the visual learners, we’ve compiled a list of videos that answer the question, “What is SEO?”. What Is Search Engine Optimization / SEO. Views : 70,000+.

SEO 120

SEO Video Marketing Wikipedia Link Building 120

Customer Experience Matrix

MARCH 8, 2011

Details below: Friday, March 11, 2011 10:00AM PST / 1:00PM EST There’s plenty of information on why you need to buy marketing automation and, as statistics show, many marketing organizations (big and small) are jumping on board. You can register here.

Marketing Automation 120

Marketing Automation Webinar Metrics Automation Purchase 120

Hubspot

DECEMBER 7, 2010

2011 is quickly approaching and you need to gain a clear understanding of what your new email marketing plan will look like. How are you going to meet your new goals in 2011? To get us started now, here are some ways to devise a strategic email marketing plan for 2011: Explore Top Challenges. What have you had most trouble with?

Planning 28

Planning Marketing Plans Email Marketing Click Rate 28