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Eloqua Experience 2010

LeadSloth

So there were lots of new initiatives, products and services that were covered during the event. Tags: marketing automation eloqua event marketing performance management. This is available from within Salesforce.com, and it is a native Force.com application available from the AppExchange.

Eloqua 100
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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

Promote events through social media? Economic conditions may have been tough in 2010, but there was no shortage of online innovation. A free service for setting up, promoting and hosting Twitter chats. 12 Social Media Tools for B2B Pre-Event Marketing by Social Media B2B. ** 5 Stars. Create animations? twebevent.

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B2B Lead Generation Blog: Podcast: Tradeshow and Event Marketing with Ruth Stevens

markempa

I interviewed Ruth Stevens , author of Trade Show and Event Marketing , to get her views on what marketing and sales can do to increase the effectiveness of their event marketing and she gave some helpful insights. Show Agenda Why did you write Tradeshow and Event Marketing and what were you hoping to address?

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B2B Lead Generation Blog: Use Event Marketing Successfully for Lead Generation

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. The truth of the matter is, though, event marketing can deliver quite impressive return on your lead generation investment. Or the lack of it.

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12 Social Media Tools for B2B Pre-Event Marketing

Online Marketing Institute

Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. If you are running an event, consider promotion in the following areas: 1. Once your event is created, invite your connections to attend.

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Lead Gen Tactics from 4 MarketingSherpa Case Studies

markempa

Case Study #1 – Local B2B Marketing: 150% boost in lead generation. This case study covers how a commercial cleaning and janitorial services franchise created an Internet-based direct response marketing machine. 150% increase in lead generation from 2010 to 2011. 1,500% ROI on SEO in 2011. 200% ROI on PPC in 2011.

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B2B Lead Generation Blog: New E-Book Offers Great Advice

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. They have consolidated the best advice from top-notch professional service sales experts.