“Information Overload” Biggest Change Agent for Marketing in Next Decade?
The ROI Guy
JUNE 22, 2010
And it dawned on me that this is the greatest challenge for the next 10 years– Information Overload. The results – interactive white papers are more than 65% more effective than their static counterpart at attracting qualified leads and speeding up the sales process. Seems like this same challenge is dawning on others as well.
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