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PowerViews with Dave Munn: The Transformed Marketing Organization

ViewPoint

That’s something we talk about in organizations—that senior management needs to realize that a good investment in marketing can help support sales, help make sales easier, and help make it more efficient.” Three Distinct Roles of a Transformed Marketing Organization. Are you in the middle of a transformation? How are you transforming?

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6 Required Competencies for Social Organizations | Conferences and.

Convince & Convert

I developed 6 new requirements that all social media savvy, marketing-centric organizations need to have. You must take the time to build a cross-functional team in your organization, and figure out your policies and procedures. Why Social Media Makes Everything About Marketing View more presentations from Jay Baer.

Insiders

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Website Accessibility: Is Your Website ADA Compliant?

Marketing Insider Group

In 2010, the ADA turned its attention to the internet with the release of standards for accessible design. Example: organize your site with headings and subheadings. Set up a quick consultation , and I’ll send you a free PDF version of my books. Example: image descriptions. Always offer alternatives to multi-media content.

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What Marketers Can Learn From Freelancers About Working Remotely

Contently

To gather tips on being productive while working remotely, I talked to freelancers and consultants who, like myself, have already lived this life for years. You have to give yourself permission to take the necessary time to adjust,” said Ellen Sheng , a writer and editor who’s been freelancing since 2010. Even pleasant.

Planning 201
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Introducing SAYG

ScanmarQED

Q: Please give us a little background on your organization, the types of clients you work with, and the key issues you look to solve for those organizations? SAYG was established at the beginning of 2010 and has been a proud Partner of ScanmarQED ever since.

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The Martech Show Episode #10: Lessons from a Fortune 50 CMO on Agile Marketing, Martech & More

chiefmartech

David led the strategy and analysis practice of Digitas for the first wave of martech in the 2000’s, and then was a partner at McKinsey for the second wave of martech in the 2010’s. He joined as the CMO of Aetna in 2016, digitally transforming the organization through its acquisition by CVS.

CMO 78
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Gratitude and Thankfulness

Heinz Marketing

By Brenna Lofquist , Senior Marketing Consultant at Heinz Marketing. In the United States, the Saturday after Thanksgiving is known as Small Business Saturday , started by American Express amid the 2010 recession. Another option is donating to local organizations in your community. Small Business Saturday.