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Online Lead Generation: How to optimize forms to convert “window shoppers” into leads webinar by Flint McGlaughlin

markempa

As I’ve written before , when dealing with the complex sale, most people aren’t coming to your website to buy; they’re coming to your site for information. lead generation efforts. To submit your lead gen forms, you can either leave the url to the form in the. shoppers” into leads on Wednesday, February 17, 2010 at 1pm.

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Marketing Leads: Quality Vs. Quantity

Marketing Insider Group

We discussed the great lead quality vs. lead quantity debate. However, you must continue to nurture those leads that are not yet ready to buy. Contacts from companies that are qualified as leads but not yet passed to sales can end up landing in the target list for an email blast or an event invitation.

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7 Ways AI Changes B2B Marketing

Rev

SiriusDecisions released a marketing automation for B2B study predicting a rise from 8-12 percent in 2010 to a majority in the very near future. They cite the fact that B2B automation is already growing exponentially, with 11 times more marketing automation being used by B2B marketing teams today than there was in 2010.

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Appointment Setting Vendors Can Reduce Carbon Footprint

Smashmouth Marketing

It originally was a name that sounded great for a demand gen company, and "green" had lots of connotations: Money, greenfield opportunities and of course living green, which my wife Linda and I believe in and do our best to do our part. Green Leads has been buying carbon offsets over the past year as a way to reduce our own carbon footprint.

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B2B Lead Generation Blog: MarketingSherpa Demand Generation Summit 2007

markempa

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

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An Interview with Andrew Gaffney – Editor-in-Chief of Demand Gen Report

ANNUITAS

A few years ago that simply meant generating some leads and some new names for the sales team to pursue, but we are now seeing marketing teams play an active role on engaging prospects at each stage of the buying cycle. This requires new discipline in lead management, which many B2B marketers are still getting their arms around.

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B2B Lead Generation Blog: Podcast: The New Rules of Marketing & PR Interview with David Meerman Scott

markempa

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

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