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Targeted Automobile Advertising Could Be the Next PPC Milestone

QuanticMind

In fact, it’s something that more companies — specifically automobile companies like General Motors and others — are considering in an effort to find ways to monetize and create more value from the dearth of customer data they process on a regular basis. Targeted Automobile Advertising and PPC: A New Opportunity.

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Best Marketing Strategy Insights of 2009

Webbiquity

Don’t Forget the Brand in SEO, PPC and Social Media by Search Engine Journal. Reid Carr muses about how the rapid increase of online information and spread of social media are changing the sales process , particularly for younger consumers. Peter Guber’s magic formula for marketing success by iMedia Connection.

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How to Leverage Baidu Analytics to Grow Your Digital Presence in China

KoMarketing Associates

Launched in 2009, there are dozens of analytics reports that you can create and view on Baidu Analytics. There are three types of Analytics accounts: one is for webmasters, one is for PPC advertisers, and one is for mobile application developers. If you want to register for a regular account, the process is simple.

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Best AdWords Tips and Tactics of 2009, Part 1

Webbiquity

Setting up PPC Campaigns 101, Part 1 by Search Engine Watch. Emel Mutlu steps through the benefits of and process for creating rich media AdWords ads for display across Google’s content network. for Windows and Mac by Austin Rachlin, which outlines the process for importing CSV files for editing in the AdWords Editor.

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Best Search Engine Marketing Tips of 2009, Part 1

Webbiquity

Khalid Saleh provides helpful tips on how to improve conversion rates such as analyzing your analytics, viewing optimization as a long-term commitment, andstarting optimization during the initial site development process. Never Get Bored With My PPC Tasks Checklist by PPC People. Share this on del.icio.us.

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Dreamforce 2009: Search Engine Marketing Junkies

Adobe Experience Cloud Blog

This panel of B2B search engine marketers at Dreamforce 2009 talked about how to take your search marketing to the next level, including SEM tips and tricks, landing page strategies, Web site analytics, and more. This session kicked off with a general description of what is search marketing, search engine optimization and PPC. .

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Influencer Marketing: What is it and Why Should You be Doing it?

Onalytica B2B

So, each week we’re going to bring you an easy-to-digest blog post covering each step of the influencer marketing process as per the definitive practical guide. This white paper is extensive and exhaustive, with each section covered deserving of its own limelight. So, what is influencer marketing?