What Is User-Generated Content (UGC) & How to Use It (With Examples)
Optinmonster
SEPTEMBER 12, 2024
Way back in 2009, Burberry launched their “Art of the Trench” campaign. As the shopper continues to browse, customer reviews are displayed prominently on every product page. 50% of consumers are more likely to purchase an item if reviews and other USG are displayed throughout the brand’s site.
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