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10 YouTube Pre-Roll Ads You'll Actually Enjoy

Hubspot

Last year at Sundance, YouTube unveiled a new ad format to brands : the unskippable, six second "bumper" ad. In fact, according to Google, 90% of bumper ad campaigns boosted global ad recall by an average of 30%. Whenever a YouTube ad pops up and shields you from your favorite video, what do you usually do? 1) YouTube.

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6 Outdated SEO Tactics to Avoid At All Costs

Zoominfo

Search engines quickly recognized this problem and in 2009, Google officially announced that they no longer use meta keywords as a ranking signal ( source ). The average employee spends over four hours a day on their phone ( source ). Continue to target relevant keywords, but, spend less time over-optimizing your meta keyword tag.

Tactics 189
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5 profitable tricks to repurpose your content in B2B marketing

Exo B2B

The traditional Facebook-Twitter- LinkedIn-YouTube quartet could then be revised to make room for another including LinkedIn-Instagram-Pinterest-YouTube. As shown in the table above, our blog post has an average lifespan of two years, a lifespan that can be extended with reuse.

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3 Life and Marketing Success Resolutions for 2019

Content Marketing Institute

In a 2009 study published by Dr. Phillipa Lally in the European Journal of Psychology, 96 people over a 12-week period were analyzed about changing behavior and habits. On average , it took 66 days before a new behavior became automatic. The average was 18 months of consistent delivery. Late summer 2009 was critically important.

Planning 102
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The Goldfish Myth: Why You Should Keep Investing in Written Content

nDash

At my first marketing conference, I heard four different speakers reference the same stat—that humans had an average attention span of just 8 seconds. We’re streaming TV shows, creating video content on social, and watching YouTube videos for both information and entertainment—all with anytime, anywhere access thanks to mobile.

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The CMO’s Guide to Chinese Social Media Marketing

Content Standard

There are 911 million active social media users in China, compared with 207 million in the US, each spending an average of six hours a day browsing the internet. Getting your license can take an average of twenty business days once you’ve submitted all the documentation to a hosting provider. Recommended for you.

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Mercari Named the New Title Sponsor of the Texas Bowl

Rain: The Growth Agency

The Mercari Texas Bowl has ranked fifth in bowl game attendance since 2016, averaging over 65,000 attendees annually and trailing only the Rose, Peach, Fiesta and Orange Bowls in that time. ” The Bowl has generated an average impact of over $30 million annually for the Houston economy. Lone Star Sports & Entertainment.