SpotMe Blog

JUNE 13, 2023

That’s why we’ve created a list of examples of the top pharmaceutical meeting planning companies we have experience with. Disclaimer: The objective of this list is to share useful information. It is not for commercial purposes. It may change in the future. They handle everything from small medical standalones to huge international congresses.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Paid Search Agency 52

Biznology

JANUARY 17, 2011

Besides, back in late 2006 (and as late as 2009), Search Engine Optimization was considered to be snake oil, especially since Google was obviously omnipresent and had compensated for silly things such as ALT, Description, and Meta tags, right? Well, I will have case studies out the wazoo and we'll go through how this all works.

Social Media 80

Social Media SEO Advertising Agencies Media 80

Contently

MAY 11, 2016

He also has his book, Content Warfare , and some impressive case studies to prove it. “Let’s face it,” said Matt Johnson, State Farm’s former head of digital marketing. “Insurance is not a high-interest category for someone aged 18 to 35. They want to spend as little time as possible thinking about insurance.”

Paid Search Agency 60

Paid Search Agency Companies Advertising Agencies Content Marketing 60

Chris Koch

APRIL 30, 2010

These are hard acts to follow. B2B mobile marketing case studies. Both are winners of the 2009 ITSMA Marketing Excellence Awards —the 2010 Awards deadline is June and anyone can enter). An app (also free) that lets you convert your spoken words into written emails? Image by TahoeSunsets via Flickr. How do we compete?

Mobile Marketing 100

Mobile Marketing Mobile Advertising Paid Search Agency Wiki 100

Bluetext

SEPTEMBER 26, 2019

For example, McDonald’s conducted a brand overhaul in 2009 across Europe, trading out their signature red logo, for more of an earthy-green look. You say you want a revolution, but do you really? Branding is an integral part of any company’s identity. That’s where Bluetext comes in. A full-service D.C. Change Your Brand Colors.

Brand Identity 21

Brand Identity Branding Paid Search Agency Advertising Agencies 21

Ambal's Amusings

SEPTEMBER 17, 2009

B2B Lead Generation Benchmark Study 2009. In ClickInsights Expert Interview Series we feature top notch industry experts and thought leaders and get their insights, opinions and predictions. We also ask for their suggestions on recommended reading resources to keep abreast with latest trends in their industry. MarketingSherpa.

Work Management 100

Work Management Marketing Management B2B Marketing B2B 100

Hubspot

MARCH 9, 2017

However, this is as much the case with full-time on-site staff as it is with remote executives. 6 Tips for Resourcing a Remote Team: Do your research: Dig into the work history of the individual, ask for case studies of their previous roles, and do your due diligence checks before progressing. Do they have other clients?

Paid Search Agency 68

Paid Search Agency Advertising Agencies Ad Agencies Work Management 68

Online Marketing Institute

JULY 31, 2009

4) Lead scoring — in a prior post , I make the case for quantitative scoring. Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. Demand Stream™ includes a Web widget that shows sales and marketing the names of companies visiting the Web site in near real-time. Among other stuff.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Hubspot

APRIL 8, 2013

Inbound agencies must be their own best case study -- but more on this in a later step.). In other words, be your own best case study. Acting as your own best case study will make the impact you''re promising seem attainable, and grounded in reality. But it also must not be misconstrued.

Demand Generation Agencies 28

Demand Generation Agencies Paid Search Agency Advertising Agencies Ad Agencies 28

Convince & Convert

SEPTEMBER 21, 2010

Nothing Aware of you, but never acted Acted once Repeat actions/enthusiasts Advocates Pick up to two of these segments to focus upon, but make sure they are adjacent on this scale. If you’re a big company, how can you act small again? What’s Your Relationship with Your Audience? What’s Your One Thing?

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. The chronically bad Minnesota Timberwolves NBA franchise has this sign in the Twin Cities airport: Bravo.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

SEPTEMBER 20, 2010

The difference is actually very small, as the goal of social media is to make big companies act like small ones. This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convert

DECEMBER 20, 2021

Little did I know, this small act would change the course of my career… Years later, WhichTestWon advertised a position opening for a senior content creator. As the founder of GuessTheTest, my aim is to provide experimenters with valuable A/B test case study data, and helpful resources to inform, inspire, and validate testing success.

Eye-Tracking 98

Eye-Tracking Peer-to-peer Case Studies Case Study 98

Convince & Convert

DECEMBER 11, 2013

As the “original” Convince & Convert team member (I’ve been working with Jay on C&C since 2009), I have a unique look into the evolution of this company – one that started with a single political-science-major-turned-social-media-expert and has grown into an 8-person virtual powerhouse.

Design 126

Design Work Management Consulting Social Media 126

Convince & Convert

APRIL 14, 2010

Just 2 Letters The difference between “selling” and “helping” is only two letters, but the gap is in reality, much larger. The best – and most effective – social media programs aren’t based on promotions and message distribution. Instead, they revolve around removing friction and uncertainty for potential or current customers.

Social Media 128

Social Media Media Paid Search Agency CAN-SPAM 128

The Lead Agency

MARCH 15, 2018

Blockchain acts as a transparent, immutable, peer-reviewed ledger; removing the need for any centralised mediator. The first Blockchain was developed in 2009 by Satoshi Nakamoto to produce a decentralised digital currency known as Bitcoin. In short, the Blockchain is about trust. History of Blockchain. Blockchain Explained.

Advertising Agencies 89

Advertising Agencies Advertisements Advertising Paid Search Agency 89

Online Marketing Institute

MARCH 30, 2011

So, in order to position ourselves as the trusted thought leaders, we need to act like media companies and curate the best content on the planet in our niche. This blog looks at the trends in content marketing, and how marketers can learn to think and act like publishers. BUT, the core of that must be original and compelling content.

Curation 40

Curation B2B Thought Leadership Content Privacy Policies 40

Webbiquity

SEPTEMBER 12, 2011

Influential voices like Olivier Blanchard and Jacquie McCarnan present formulas and methods for ROI calculation, while Steve Goldman contends that social media ROI can’t be measured in isolation, and Jackie Cohen reports that more than a third of CMOs still have no idea whether or not social media marketing is producing any ROI. What to do?

Social Media 100

Social Media Enterprise Management Media Case Studies 100

Ambal's Amusings

AUGUST 27, 2009

B2B Lead Generation Benchmark Study 2009. The act of using content to generate demand for a complex sale is a long-term proposition. Persuade: build a business case that gains them the approval for the project and enrolls the other people their company includes on the project team. Read on to get their insights.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Demand B2B Marketing 100

SnapApp

APRIL 25, 2018

. In the world of B2B tech marketing, women are making an incredible impact around the world on brands large and small. . From successful marketing campaigns, to leading teams that drive bottom-line results, to development of inventive lead generation tactics--there are no limits to the glass ceilings they are smashing. . Sonja Jacob. Sophia Le.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

Convince & Convert

SEPTEMBER 8, 2010

Stemming from the IRC and discussion forums of old, it was routine (accepted and expected even) to have an online pseudonym. “BunnyBoy213″ was your handle. That’s how people knew you on instant messenger, AOL chat rooms and a host of other places, including MySpace. Facebook rolled out their iPhone app in August, 2007.

Paid Content 136

Paid Content Facebook Paid Search Agency Advertising Agencies 136

SnapApp

APRIL 25, 2018

In the world of B2B tech marketing, women are making an incredible impact around the world on brands large and small. From successful marketing campaigns, to leading teams that drive bottom-line results, to development of inventive lead generation tactics–there are no limits to the glass ceilings they are smashing. Sonja Jacob. Nandini Jammi.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

Online Marketing Institute

JULY 31, 2009

Many of the marketing automation companies have added some fairly sophisticated analytics to monitor prospect’s online behavior and help marketers qualify and score them based on Web site visits, registrations, and downloads. My point: B2B marketers are looking elsewhere for help generating demand. Here’s the problem. Emphasis on "dynamic."

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40

Convince & Convert

MAY 20, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Get Your Social Media Operations Act Together Get Your Social Media Story Straight A Social Media Scoreboard That Works [link] Innovate AZ Are You Suffering From Premature Calculation?:

Social Media 116

Social Media Webinar Metrics Media Paid Search Agency 116

B2B Marketing Zone Posts

AUGUST 3, 2010

Best of B2B Marketing. July 1, 2010 to July 31, 2010. Featured Sources. The following are the top items from featured sources based on social signals. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter.

Ning 40

Ning Paid Content Facebook Sales Management 40

Hubspot

JANUARY 9, 2013

According to the CAN-SPAM Act , every email you send must include a clear and obvious way for recipients to unsubscribe from email communication from you. moment comes right after you hit "send" on that really, really important marketing email , only to realize there's a big, glaring typo in the subject line? To all 5,000 people.

Work Management 28

Work Management Marketing Management Landing Pages Top of Funnel 28

Convince & Convert

APRIL 22, 2010

April 22nd, 2010 |Written By: Jay Baer | View Comments Tweet Maybe what we need is a little deconstruction. At Monday’s Social Fresh conference in St. Louis, I was delighted to join Sarah Evans , Jason Falls , Amber Naslund , and Zena Weist on the closing panel discussion.

Social Media 128

Social Media Paid Content Media Advertising Agencies 128

Webbiquity

SEPTEMBER 23, 2010

Danny Wong makes the case for why successful SEOs also need other talents including (perhaps most importantly) patience: “You also need to understand that your rankings in the SERPS will not always change overnight.&#. It is certainly changing though. How can you stay current and adjust? What common mistakes should you avoid?

SEO 100

SEO Resources Tips SERP 100

Convince & Convert

JUNE 16, 2010

Create Demand, Not Messages Success with “social” marketing is becoming less about creating desire, positive sentiment or aspiration among customers. It’s more about demand creation. Whether B2B or B2C, customers are buying based on what they need. And masses of Facebook fans or Twitter followers aren’t enough either.

Social Media 119

Social Media Paid Content Media Webinar Metrics 119