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Tech Talk with Jivox: Personalization and ecommerce marketing

ClickZ

Research from eMarketer predicts consumers will spend $709 billion on ecommerce sales in 2020 for a total increase of 19%, the highest spike since 2008. As a result, more brands are shifting to a direct to consumer (DTC) strategy and selling products from their own domain rather than through a third-party, like Amazon. .

eCommerce 114
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The Growth of Video and Mobile Marketing; Key Stats and Trends

NuSpark Consulting

While a web presence is essential as a home base on the Internet, much like office space in the physical world, providing the market with instantaneous information via mobile technology is now the best way to directly access your customers. In 2008, no one had even heard of the App Store.

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Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

This showed that as of December 2008, search was still the most common Internet activity (used by 85.9% By contrast, the Pew Internet & American Life Project Survey in December 2008 found only 35% of adult online Americans had a social media profile. Zenith Optimedia pretty much agrees: its October 2008 report shows U.S.

Spending 120
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Leverage Free Shipping Day to Boost Holiday Sales

Martech Advisor

The concept of Free Shipping day was conceived by Luke Knowles in December 2008 when he noticed a trend of dipping online shopping around December 10. You can use this information to craft a personalized offer with a free gift and free delivery to the said location, time and again.

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7 “Rs” for B2B Marketing Content Planning

Industrial Marketing Today

Not just any content, but ideas, information and expertise they find relevant and helpful for answering questions they have about problems they’re trying to solve. Ardath is the author of eMarketing Strategies for the Complex Sale. With a majority of marketing efforts going digital, that means even more content is needed.

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‘Is there an App for that?’ With Native, Consumers Discover There Is

Outbrain

With increases in smartphone usage, apps have followed suit – look no further than the change from 500 apps available in Apple’s App store in 2008 versus the 2 million-plus apps available there today. According to eMarketer, people spend an average of two hours and 11 minutes per day using mobile apps.

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17 Compelling And Highly Usable B2B Marketing Statistics

Adobe Experience Cloud Blog

One of the best sources of information is industry statistics. Online accounted for 7% of the B2B marketing mix in 2008. Source : eMarketer. Source : eMarketer. 85% of business buyers believe companies shouldn’t just present information via social media – they should also interact and engage with them.