Buzz Marketing for Technology

JUNE 27, 2008

Monday, June 2, 2008. Have a flexible ability to write and speak in different registers ( informal, formal, international, local, business, social, etc.). For example, the internet requires that they know what they are looking for and allows them to tailor their tools to optimize their work (i.e. June 3, 2008 3:31 AM.

Web 2.0 100

Web 2.0 Wiki Work Management Long Tail Marketing 100

Industrial Marketing Today

JUNE 24, 2010

by Achinta Mitra on June 24, 2010 in B2B E-Mail Marketing , Industrial Marketing & Web 2.0 , Social Media Marketing , Social Networking Lately, social media seems to garner all the attention in the media and blog posts with very little mention about email marketing. The first study done by AWeber (aff. See charts below).

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Industrial Marketing Today

APRIL 28, 2010

There are examples and additional resources too. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. This guide will walk you through each step involved in creating a roadmap for a successful business Website. He is the Founder & President of Tiecas, Inc. –

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

WebMarketCentral

AUGUST 24, 2009

Poking fun at Web 2.0 Example: "Another ad brags about a car that takes you ' beyond your destination.' Example: “'The problem with the gene pool is that there is no lifeguard.' Poking Fun at Web 2.0 tags: Web 2.0 tags: Web 2.0 Signs that you need a break from SEO.

Web 2.0 20

Web 2.0 Creativity Copywriting Best Practices 20

Buzz Marketing for Technology

AUGUST 4, 2008

Sunday, August 3, 2008. I think there can be more definition to the model in terms of the interaction between the skills (for example, what happens if the organization stresses performance skills, customers social skills, from a worker that is more comfortable with cognitive skills--such as happens with help-desk personnel?).

Web 2.0 100

Web 2.0 Wiki Cross-Selling Internet Marketing 100

Industrial Marketing Today

JUNE 29, 2010

Quelch , the Lincoln Filene Professor of Business Administration at Harvard Business School, the common characteristic shared by the top B2B Global Brands is that their “CEO is a willing brand cheerleader, loves the brand heritage, and is a great storyteller.” According to a study done by Professor John A.

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Therefore, the business goal is to mix shift the segments!

Social Media 100

Social Media Communities Wiki Work Management 100

Industrial Marketing Today

AUGUST 20, 2010

For example, segment your products and services by application and/or industry. For example, instead of writing “our valves are manufactured to world-class standards and continue to operate trouble free in the harshest of operating conditions,” simply state “Manufactured to ASME Code standards, designed to handle up to 300 psig and 415°F.”

Web 2.0 60

Web 2.0 Planning Buying Cycle Lead Scoring 60

Industrial Marketing Today

NOVEMBER 16, 2009

Of course, you don’t have to copy word for word any of the examples from above, you are the only one who can decide which approach works best for your product, service or list. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. He is the Founder & President of Tiecas, Inc. –

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60

WebMarketCentral

JULY 13, 2009

What are the best examples of organizations using social media for marketing, promotion and interactive PR ? A List of Social Media Marketing Examples by Being Peter Kim In this truly amazing resource, Peter Kim lists and links to examples of how more than 300 brands are using social media, from Abbott Labs on Facebook to Zappos on Twitter.

LEADSExplorer 20

LEADSExplorer Social Media Optimization Web 2.0 20

Industrial Marketing Today

AUGUST 3, 2010

However, accurately defining and measuring customer engagement in complex business or industrial sales is still elusive. For example, at Sopheon , a software provider, measures qualified leads by their source, their region, volume per region, the speed of aging, movement through the sales cycle and other metrics.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Industrial Marketing Today

JUNE 15, 2010

However, I think it is a new and permanent reality of the current economy and have learned to adjust my business model accordingly. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. He is the Founder & President of Tiecas, Inc. –

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Industrial Marketing Today

JUNE 12, 2010

You are not alone, most business purchases, especially industrial products don’t lend themselves to a simple Manufacturer’s Suggested Retail Price (MSRP). This is not a new problem; business marketers have been debating the pros and cons of publishing prices on their websites for several years now.

Sales Management 60

Sales Management Pricing Price Marketing Websites 60

Industrial Marketing Today

MAY 5, 2010

After-sales support such FAQs, How-to videos, Troubleshooting guides, User forums are all examples of after-sales content. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. This guide will walk you through each step involved in creating a roadmap for a successful business Website.

Sales Cycle 60

Sales Cycle Web 2.0 Buying Cycle Privacy Policies 60

Industrial Marketing Today

JULY 6, 2010

For example, Type N612S control valves are available in inlet sizes ¾&# through 4″ and outlet sizes 1″ through 5″ Advantages: what the features will do. In our example…Various configurations of Type N612S control valves make them suitable for a wide range of applications. and a former US construction company owner.

Features 60

Features Web 2.0 Planning Work Management 60

Industrial Marketing Today

AUGUST 24, 2009

For example, “content creation.” Share customer stories or provide examples to make it more interesting and help your readers connect with their own situation. For example, no software in the world can flag the error between their and there. REVEAL Adding a personal experience helps to humanize your content.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Buzz Marketing for Technology

OCTOBER 11, 2008

At Openeducation.net, we have taken a definitive stance regarding the use of web 2.0 We think that teachers should be tempted to put web 2.0 In other words, unless the course being taught is a technology course, the web 2.0 But as Reynard demonstrates, with the proper preparation by teachers, web 2.0

Web 2.0 100

Web 2.0 Tips Wiki Education 100

Industrial Marketing Today

APRIL 30, 2010

For example, if you reference research conducted a year ago, is there a new source that will increase relevance? For example, if you have 3 or 4 articles on a related topic, can you now combine them into an eBook with a fresh take? For example, if your company’s positioning changes and your content doesn’t match.

Planning 60

Planning B2B Marketing Emarketing B2B 60

Anything Goes Marketing

MARCH 8, 2009

For example, our sales team can see my travel plans and perhaps pull me into a prospect meeting if I'm in that area. Back on December 21, 2008, I wrote the post “ 10 Tips for Using Twitter And Email Marketing for B2B ”. Imagine how you can use social media tools for your business Social media tools are interrelated.

Social Media 100

Social Media Web 2.0 Media Blogger 100

Industrial Marketing Today

MAY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Buzz Marketing for Technology

AUGUST 5, 2008

Tuesday, August 5, 2008. On the left is an example of one of the more complex ones which took research on community building and created a model of online community building. For example, within a manufacturing company, you have the personnel department who work primarily in people to people jobs. ▼ 2008. (60).

Work Management 100

Work Management Web 2.0 Marketing Management Wiki 100

Buzz Marketing for Technology

JULY 17, 2008

Thursday, July 17, 2008. For example, it was not until I had to work with my children that the laws of addition made sense from a conceptual level. ▼ 2008. (51). Developing "mind velco" What do businesses really want? Corporate Policies on Web 2.0. skip to main | skip to sidebar.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Analysis 100

The Effective Marketer

MAY 10, 2010

A recent article I read on Harvard Business Review, “ Aflac’s CEO Explains How He Fell For The Duck ” made me think about brand messaging and the use of mascots. In 2008, revenues were up to $16.6 For example, don’t let your brand mascot share the spotlight with other characters. That’s what makes them memorable.

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

Tuesday, June 10, 2008. For example, IM and texting requires short sentences and abbreviated speech in order for there to be timely feedback between the writer and reader. Take, for example, the old multi page books of data reports on personnel, sales, or accounts receivable/payable reports. June 11, 2008 9:33 AM.

Wiki 100

Wiki Web 2.0 Work Management Class 100

Industrial Marketing Today

JUNE 8, 2010

Any help that I can provide to my clients to alleviate the problem is greatly appreciated and rewarding for my business. Kerry explains this concept very well with a realistic example. As such, you are solving the problem of inefficient cost management because at the end of the day, your software helps business owners save money.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

MAY 21, 2010

If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? Without passion and expertise, you will have a hard time sustaining your business blog over the long haul. I say you need both.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Industrial Marketing Today

JULY 14, 2010

BTW, this post is a working example of content curation. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. This guide will walk you through each step involved in creating a roadmap for a successful business Website. Where do you stand on this debate?

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Customer Experience Matrix

MARCH 22, 2010

In fact, Click 3G was officially launched last week, although the company has been migrating clients to the platform since Fall 2008. For example, ClickSquared says it can deliver a new marketing database in one to three months, compared with six months or more using third party systems. Campaigns are based on business rules.

Enterprise Management 120

Enterprise Management Work Management Marketing Management Multi-Channel 120

Industrial Marketing Today

MAY 31, 2010

Just building a business blog is not going to help you drive traffic or generate leads. Here’s an example from my post titled “Deconstructing the Four Stages of the Industrial Buy Cycle.” It also produces a great looking business blog/site with fine typography on the front end. What is On Site SEO?

Optimization 60

Optimization SEO Buying Cycle Web 2.0 60

Buzz Marketing for Technology

JUNE 28, 2008

E-mail fatigue has become a common business complaint. For example, MySpace grew by 609% in one year, from just under 3.5 Login information: Username: Password: If you would like to post contact information on your comment, please enter your information into the optional fields below: Contact information: Name: URL: example: [link].

Enterprise Management 100

Enterprise Management Wiki Work Management Web 2.0 100

Buzz Marketing for Technology

JUNE 27, 2008

David Warlick, for example, has some ideas here. This is nothing new of course--education and the so-called "real world" have long been disconnected (at least according to most businesses). It seems to me that technology and dramatically different ways of doing business (virtual teams, etc.) Is this even an issue?

Education 100

Education Blogger Web 2.0 Training 100

Buzz Marketing for Technology

JUNE 27, 2008

Storage Virtualization and Data Migration » June 10, 2008. Now, in the web 2.0 Maybe some pragmatic examples? One could make the argument that -- in many organizations -- more business value is being created by knowledge workers than transactional workers. Chucks Blog. And without a clear customer, its hard.

Paid Search Agency 100

Paid Search Agency Allocation Enterprise Management Wiki 100

Buzz Marketing for Technology

JULY 24, 2008

Business (22). April 2008. March 2008. February 2008. January 2008. I don’t really see how knowledge sharing can apply to me or my business. * Knowledge sharing can enhance any existing business — and since most of the principles are common sense, they are easy to apply. Categories.

RSS 100

RSS Work Management Marketing Management CAN-SPAM 100

Buzz Marketing for Technology

JUNE 27, 2008

For example, Ive used wikis to manage my own projects and RSS as a way to stay on top of information I need for my job. The 23 Things series Web 2.0 And being over busy myself, I totally understand it. It had not occurred to me to think this right through, assuming that my emails, for example spoke of me, as I a.

Paid Search Agency 100

Paid Search Agency Work Management Screencast Wiki 100

WebMarketCentral

NOVEMBER 24, 2008

. #10: The 8 Layers of a B2B Web Marketing Plan , October 8, 2008 The most recent post to make this list presents B2B marketing as a series of concentric layers, with SEO at the core then moving outward from highly measurable online direct response tactics to broader brand advertising. #9:

Web 2.0 20

Web 2.0 SEM CTR Adwords 20

WebMarketCentral

SEPTEMBER 4, 2008

Use social media to enhance your SEO efforts and build your business? Get the answers to these questions plus learn more about the largest and the fastest-growing social bookmarking and social networking sites in this installment of some of the best SMO blog posts and articles written so far in 2008.

Social Media 20

Social Media Optimization Linkbait Media 20

Convince & Convert

SEPTEMBER 21, 2010

You’re in an industry (photography) and are a business type (small) where a lot of people would say “social media isn’t for me&#. You’re in an industry (photography) and are a business type (small) where a lot of people would say “social media isn’t for me&#. Those type of comments are why I do it.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149