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Taming Your Brand Mascot « The Effective Marketer

The Effective Marketer

brand mascots are a common tool to promote your product or service. More recently even Twitter mascots have been showing up as a company’s public face. In 2008, revenues were up to $16.6 The good ones are those that you don’t even think about until you decide to wear your marketer hat. The first Aflac duck debuted in 2000.

Planning 100
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Best of 2008: Social Media Optimization, Part 5

WebMarketCentral

Attract lots of targeted Twitter followers in a short time? Take advantage of new tools to raise your own profile by commenting on existing content? How I attracted 8000 Twitter followers in 14 weeks! It includes the discourse elements of Twitter but goes further." Use Facebook fan pages to help with SEO?

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5 Excellent Productivity Tips For Google Reader

Buzz Marketing for Technology

Written by: Abhijeet Mukherjee on Wednesday, June 18th, 2008 Posted to: Reader 6 comments, add yours! Jake on 18 Jun 2008 at 10:55 pm. å·§ on 19 Jun 2008 at 1:03 am. […] Ã¥??æ??é?¾æ?Â¥: Erica DeWolf on 19 Jun 2008 at 2:13 pm. . Erica DeWolf on 19 Jun 2008 at 2:13 pm. Edwin Hl Metzler on 19 Jun 2008 at 8:23 pm.

Google 100
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Best of 2008: Social Media Optimization, Part 3

WebMarketCentral

How can you optimize your use of social networking tools like Twitter and LinkedIn? A List of Social Media Marketing Examples by Being Peter Kim In this truly amazing resource, Peter Kim lists and links to examples of how more than 300 brands are using social media, from Abbott Labs on Facebook to Zappos on Twitter.

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Best of 2008: Interactive PR, Part 2

WebMarketCentral

What are some of the best tools for implementing PR 2.0? tools, technology that has made the practice of PR more effective and transparent. Included on his list are Twitter, Peter Shankman's Help a Reporter Out (HARO), and online social media release service PitchEngine. What are the best (and worst) practices in interactive PR?

PR 20
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Best of 2008: Social Media Optimization, Part 2

WebMarketCentral

What are some of the best free tools for monitoring social buzz about your brand or company? Another tool well worth checking out though not on Mitch's list is the "freemium" version of Techrigy SM2. How should you measure the impact of social media? How can you create effective online video content on a budget?

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4 Easy Ways of Subscribing to Feeds in Google Reader

Buzz Marketing for Technology

Phil on Thursday, June 26th, 2008 Posted to: RSS/Atom , Reader One comment, add yours! Google Reader is a very popular online tool for reading RSS feeds. Caleb Elston on 27 Jun 2008 at 11:37 am. Track Google via Twitter [new]. Translate Tools. Google Tutor © 2003-2008. Written by: J. Great info!

Google 100