article thumbnail

Activate Acquires Green Leads

Smashmouth Marketing

Both companies will operate independently, as is, and also mutually beneficial pertaining to strategy, intellectual property, technology and other resources. 2008 The two of us get married. 2009 Closed our first billion-dollar company (at higher than industry price). It means no change to day-to-day operations.

article thumbnail

ClickInsights: What was your "Aha" moment in 2009? - Part 2

Ambal's Amusings

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Recommended Resources from B2B Marketing Experts. B2B Lead Generation Benchmark Study 2009. in January 2008. What was your "Aha" moment in 2009? Over to you.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit. Click here for tips from the Effective Marketer Blog Hello there! You can follow any responses to this entry through the RSS 2.0

article thumbnail

Diversifying Yourself Into a Platform Business

Convince & Convert

From 2002 until 2008 nearly my entire livelihood was tied to one fairly specific type of work : enterprise resource planning (ERP) consulting. Despite this significant limitation, by 2008, I had started to come into my own. How did I do this? In short, I built my own platform. And even fewer need me at any given time.

Business 136
article thumbnail

Influencer Marketing: What is it and Why Should You be Doing it?

Onalytica B2B

Since the economic crisis of 2008 there is a new found cynicism associated with politicians, newspapers and large brands and this lack of trust makes it hard for brands to get their marketing messages to consumers. It’s cost and time effective. A Forrester research study shows that “6.2%

article thumbnail

Social Media Goes Corporate

Ambal's Amusings

Organizations consider social media more seriously - If 2009 was the year where social media began to break properly into the corporate world, 2010 will be the year that companies start to fully integrate social media into their marketing efforts. Recommended Resources. " Boundaries between communications functions are blurring.

article thumbnail

Conference Focuses on Making the Most of Customer References

WriteSpark

Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. This conference is scheduled for February 17-19, 2009 near San Francisco. November 11, 2008 in Case Studies | Permalink. DIY Marcom Resources.