Stop Storytelling to Make More Sales
B2B Digital Marketer
MAY 11, 2023
Kate DiLeo, the “accidental brand strategist,” embarked on her branding journey while navigating her first sales job amid the market crash of 2007 and 2008. Podcast Timestamps/Outline 01:17 – Introduction 04:57 – Focus on customer and brand conversation, not storytelling.
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