WriteSpark

AUGUST 12, 2008

White Papers. White Paper Writer. Writer on LinkedIn. All content on this blog is Copyright (c) 2007-current year by Janice King/WriteSpark, except as noted. Case Studies. Content Marketing. Sales Materials. Social Media. Working with Writers. « Welcome! Technical Writer or Technical Copywriter?

Conference 120

Conference PR Public Relations Copywriting 120

Heinz Marketing

MAY 29, 2023

Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. We are featuring every episode of Sales Pipeline Radio on demand on LinkedIn, as well as every episode in the history of Sales Pipeline Radio. And he unfortunately passed away in about 2007. Matt: Awesome.

Ideal Customer Profiles 59

Ideal Customer Profiles Enterprise Management Gartner B2B Sales 59

WriteSpark

AUGUST 19, 2008

White Papers. Note: Technical copywriters may use different labels, such as technology writer, white paper writer, technical articles writer, case study writer, success story writer, content writer, or technical marketing writer.)   Technical Copywriter. White Paper Writer. Writer on LinkedIn.

Copywriting 120

Copywriting Public Relations Paid Search Agency Case Study 120

Heinz Marketing

MAY 29, 2023

Pacific on LinkedIn (also on demand) you can find the transcription and recording here on the blog every Monday morning. We are featuring every episode of Sales Pipeline Radio on demand on LinkedIn, as well as every episode in the history of Sales Pipeline Radio. And he unfortunately passed away in about 2007. Matt: Awesome.

Ideal Customer Profiles 52

Ideal Customer Profiles Enterprise Management Gartner B2B Sales 52

Convince & Convert

MAY 3, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Four Your Information.

Social Media 130

Social Media Paid Search Agency Media Skype 130

Marketing Insider Group

AUGUST 26, 2015

Back in 2007, I joined SAP to run an online lead generation program. My instinct was to get new leads through thought leadership content , research reports and white papers focused on the buyers in our space. Please follow me on Twitter , LinkedIn , and Facebook and Subscribe here for regular updates. We can help!

Top of Funnel 100

Top of Funnel Content Marketing High Quality Lead B2B Thought Leadership 100

Industrial Marketing Today

MAY 18, 2010

He has updated the original analysis with new data from November 1, 2006, to July 31, 2007. This white paper aims to change that perception of them. Get Engineers Can Sell white paper now. He called it “The Gobbledygook Manifesto.” Free Website Design Guide: Step-by-Step Guide to Website (re)Design.

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

markempa

AUGUST 17, 2007

A lead nurturing program can leverage existing investments that you have made in other marketing tactics such as events, white papers, contributed articles, or any other thought leading content. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 What can you send via email?

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

Industrial Marketing Today

JUNE 12, 2010

ThomasNet study, 2006) For IT solutions in excess of $50,000, the most wanted data in the early stage awareness was price ( Source: Joint study done by MarketingSherpa and Enquiro , 2007) Today, a majority of industrial buying decisions begin online. This white paper aims to change that perception of them.

Sales Management 60

Sales Management Pricing Price Marketing Websites 60

markempa

AUGUST 22, 2007

August 22, 2007 | Permalink TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference Off topic: Response to meme - 8 Random Things About Me : Comments Off topic: Response to meme - 8 Random Things About Me Ardath Albee, over at Marketing Interactions , tagged me for a meme "8 random things about me.

Lead Generation 120

Lead Generation B2B Thought Leadership Generation Thought Leadership 120

markempa

JULY 10, 2006

The article is based on a recent white paper , as well as research by CSO Insights. And [Read More] Tracked on July 06, 2007 at 10:01 AM Comments Sales Leads Are Too Valuable For Sales People Alone David Meerman Scotts blog post, " Sales Leads Are too Valuable for Sales People ," is worth a read.

B2B Sales 120

B2B Sales Lead Generation Sales Leads BtoB 120

The ROI Guy

NOVEMBER 4, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

Webbiquity

SEPTEMBER 25, 2018

Data from the report was supplemented with examples from B2B technology companies as well as research from other sources, including LinkedIn’s marketing group. Whatever types of content you’re producing—white papers, ebooks, infographics, videos, research reports—all of these can be featured in or promoted through a blog post.

Work Management 251

Work Management B2B Marketing Marketing Management B2B Thought Leadership 251

Buzz Marketing for Technology

JUNE 27, 2008

Our new KM Edge groups on LinkedIn and Facebook. We already have more than150 members in our LinkedIn group, so joining will put you instantly in touch with a large pool of professionals who share your passion for KM. Join KMEdge LinkedIn Group. are designed to help you connect with one another and share knowledge and expertise.

Enterprise Management 100

Enterprise Management Work Management Web 2.0 Peer-to-peer 100

markempa

JUNE 8, 2005

When I visited their so called “thought leader” section, it contained just a few ‘white papers’ which required user registration to download. When I visited their so called “thought leader” section, it contained just a few ‘white papers’ which required user registration to download. They said they were thought leaders.

Lead Generation 120

Lead Generation Budget Programs Word of Mouth B2B Thought Leadership 120

WriteSpark

OCTOBER 28, 2008

White Papers. Caution: Some subject-matter experts use drafts of technical white papers or press releases as the way to work through their fuzzy thinking about messages, target marketing, competitive positioning, or other factors. White Paper Writer. Writer on LinkedIn. Case Studies. Sales Materials.

Copywriting 120

Copywriting Case Studies Copyright Case Study 120

Online Marketing Institute

JUNE 22, 2009

Home > Our blog HOME | RSS FEEDS | SITEMAP | CLIENT ZONE | CONTACT US Our blog About Velocity Our clients What we do Who we are Recent posts The white paper is dead…or is it? Lots of white papers and thought leadership content. A few people were so incensed they contacted me to say I was talking nonsense.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

markempa

MARCH 2, 2007

That means that sales must provide input to marketing (and marketing needs to accept and value the input) on the development of things such as sales collateral, white papers, case studies, articles, advertising, e-mail campaigns, value proposition development etc. as a joint team. Close the loop with your sales team regularly.

Lead Generation 120

Lead Generation B2B Sales Sales Leads Sales Qualified Leads 120

Hinge Marketing

DECEMBER 17, 2014

“Try using video, blogs, real books, white papers, and webinars.” “By 2007,” says Sarenski, “65% of the division’s business was coming internally from my division, and 35% from the other 11 partners.” On Twitter or LinkedIn? Follow us @HingeMarketing and join us on LinkedIn.

Work Management 48

Work Management Marketing Management Service Examples 48

B2B Marketing Zone Posts

JUNE 9, 2010

Is The White Paper Dead for B2B Marketing? Kill the white paper!” Although I love taking a little credit, his recent articles have been full of LinkedIn Goodness. Linkedin (88). How to Successfully Manage a LinkedIn Group , May 5, 2010. Lead Gen Tips: Use Google to Search LinkedIn , May 26, 2010.

Paid Content 40

Paid Content B2B Marketing Marketing Management B2B 40

Paul Gillin

JUNE 24, 2010

That’s what Pitney Bowes did when a 2007 Postal Service rate increase prompted 430,000 calls from customers. First, we’ll compare the ROI of webcasts to white papers. What is the conversion rate of webcast viewers versus people who download a white paper? White paper. Profit margin. Net profit.

ROI 50

ROI Paid Content Social Marketing Webcast 50

Heinz Marketing

JULY 16, 2018

I just noticed earlier today, we have 404 mutual connections on LinkedIn. At the top of your LinkedIn buyer, underneath your title and your experience, it says, “Drift is the new way businesses buy from businesses.” If you’re listening to this, go and watch the 2007 Steve Jobs iPhone keynote. Matt: Sweet!

Top of Funnel 45

Top of Funnel Conference B2B Sales Copywriting 45

Full Circle Insights

NOVEMBER 25, 2020

After the iPhone arrived in 2007, the 2010s saw the rapid adoption of pocket-sized personal computers that redefined communication, dating, shopping, gaming and just about every other industry you can imagine,” Reid said. White Papers. Success Circle – Boston (Customer Event) and LinkedIn Group. Case Studies.

Lead Ranking 52

Lead Ranking Sales Management Marketing Attribution Enterprise Management 52

Single Grain

JUNE 10, 2021

Lead magnets such as white papers. Sendinblue is a SaaS software that was founded in 2007 with the goal to provide the best marketing tools to help brands improve their marketing efforts. Top Features: You can easily plan and publish your posts for all leading social networks like Facebook, Twitter, LinkedIn and Pinterest.

Marketing Automation Services 94

Marketing Automation Services Paid Content Enterprise Management Tools 94

Webbiquity

NOVEMBER 28, 2011

companies are currently using blogs for marketing purposes, up from 29% in 2009 and just 16% in 2007. According to the TCB article,”If you live or work in Minneapolis, chances are good that you have a Facebook page, a Twitter account, and/or a LinkedIn page. Atlanta, Georgia; and Denver, Colorado.” 500 companies.

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100