b2b Demand Gen Marketers & Barack - Simplicity, Consistency & Relevance
Smashmouth Marketing
JUNE 30, 2009
What can Obama teach us b2b marketers? I was recently in a debate with a friend about Obama's marketing efforts. He had read an article about how the campaign was based on three simple tenants: Simplicity, Consistency and Relevance. I started exploring how the same three guidelines can be applied to marketing, especially as it pertains to demand generation.
Let's personalize your content