HUBSPOT | MONDAY, MARCH 28, 2011
[Youtube] How Can Small Businesses Leverage Social Media? [Marketing Cast]
People want to define social media as Twitter, Facebook and YouTube, argues David Meerman Scott. And the social way of sharing today is by using the tools you are familiar with: Twitter, Facebook and YouTube. "I run a small business—how can I leverage the power of social media?" What Is Social Media? Create Great Content.
WEBBIQUITY | TUESDAY, DECEMBER 27, 2011
[Youtube] Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 1
Robertson lists and briefly describes more than 40 Facebook video apps, organized into categories for YouTube, Vimeo, live video streaming, video chat/calling, Facebook video, and miscellaneous video apps. You know the statistics : Facebook is the most popular method for sharing online content. 85% of B2B journalists are on Facebook. Mark R.
INBLURBS | WEDNESDAY, JANUARY 19, 2011
[Youtube] 4 Easy ways to make your brand more social
Besides from it, there are video sites like YouTube, you should also post that link to here and you should not limit your link to only YouTube. If you want to make your brand more social, you can look at marketing consulting or business consulting sites and take advice from the marketing consultants. Tweet this on Twitter!
HUBSPOT | TUESDAY, MAY 29, 2012
[Youtube] How the Web Is Changing Video Marketing for the Better
The ad aired on TV only after it debuted on Facebook, Twitter, YouTube, and Nikefootball.com. The official video has more than 250K views on YouTube, but other users have republished it and contributed tens of thousands of other views. Make it short. But, wait -- what if this short attention span is a myth? Not necessarily.
WWW.BRAINSHARK.COM | FRIDAY, NOVEMBER 8, 2013
[Youtube] 3 REALLY Simple Ways to Use Video for Social Selling
'Home Company Contact Us Login Help & Training RSS Feed Linkedin Facebook Twitter GooglePlus YouTube. To that end, embedding video presentations from Brainshark or YouTube is an easy way to make your profile stand out and educate visitors on you and your business in an impactful way. Ideas Blog. Entire Site. Search. ” #3.
VIDYARD | FRIDAY, APRIL 11, 2014
[Youtube] Pepsi Uses Awesome Interactive Video to Wow World Cup Fans
While the YouTube version doesn’t have the interactive abilities, it uses an annotation at the start to drive you to the brand’s website which is clever. From there you can see even more of their content and you start a video journey with them instead of sticking around YouTube. Why Interactive is Impressive.
DELICIOUS B2BMARKETING | TUESDAY, NOVEMBER 2, 2010
[Youtube] What the Future Holds for B2B Social Media Marketing
Facebook, Twitter, YouTube YouTube and most of the social tools we use today are just a few years old. YouTube Hits 1 Billion Subscriptions, View More » Dev & Design 37Signals Creates iPad-Only Web App An Open Source, HTML5 Framework for i. The B2B Social Media Marketing Series is supported by IDG Enterprise. iOS 4.2
CONNECT THE DOCS | THURSDAY, JANUARY 28, 2010
[Youtube] ClickInsights: Social Media Marketing in 2010
Youtube Channel url, facebook url, fanpage url, twitter url, blog url. How will social media marketing evolve in 2010? We have invited 2 Social Media Icons - Pam Brossman and Chris Garrett - to shed light on the following question: "What do you foresee as the biggest change that will happen in social media marketing in 2010?
B2B MARKETING UNPLUGGED | THURSDAY, SEPTEMBER 20, 2012
[Youtube] Demystifying Social Media for B2B, and I mean, B2B!
It is bloggable, tweetable, youtubable, etc. This is a guest post by my friend Sharon Miller. Sharon is one of the smartest, most accomplished B2B marketers I know. Enjoy! Let’s face it. Using social media in the B2 B space isn’t as easy as everyone makes it out to be. get it. You have customers, consumers, users and most importantly fans.
IT'S ALL ABOUT REVENUE | WEDNESDAY, MAY 9, 2012
[Youtube] Should Your Business Buy Tumblr Ads?
However, for most companies the site is not on their radar or a lower priority after Facebook, Twitter and YouTube.”. by Jesse Noyes | Tweet this If you’ve witnessed the birth of an Internet meme in the past two years, there’s a good chance you’ve visited Tumblr. Now it’s time to cash in. The open question is, Will anyone buy Tumblr ads?
PAUL GILLIN | SUNDAY, DECEMBER 18, 2011
[Youtube] Cool & Useful Sites for the Holidays
Yet another way to connect groups of people over video chat – but Hangouts also enable the chat participants to share and enjoy digital content like YouTube videos in real time. The folks at the Webby Awards sent along a super-helpful list of Web resources to use over the holidays. Definitely bookmarkable. Skype . Google+ Hangouts.
WEBBIQUITY | SUNDAY, FEBRUARY 10, 2013
[Youtube] Ensure Your Business Looks Good Online
YouTube, Twitter and Facebook are other ways to create a virtual presence and cultivate a following. Guest post by Carrie Bauer. Before the Internet, making a good first impression often meant face-to-face interactions at business meetings, conferences and lunches. This is where ORM, or online reputation management , comes in.
FATHOM | THURSDAY, MARCH 6, 2014
[Youtube] 5 Ways to Get Student Reviews Seen via Higher-Education Social Media
Create a YouTube playlist for student video reviews. According to Fast Company , YouTube reaches more people 18-34 years old than any cable network. Create a playlist on YouTube specifically for student video reviews so that your audience knows exactly where to go to find what they’re looking for.
CONTENT MARKETING TODAY | TUESDAY, JANUARY 19, 2010
[Youtube] 10 Ways to Win with Online Video
Thanks to YouTube, and inexpensive, easy-to-use camera options like webcams, Flip Video cameras and iPhones, online video is now well within the grasp of just about anyone. Stand Out from the Marketing Crowd. Thanks to Lou Bortone , video marketing guru for this guest post. Video testimonials are far more powerful than text alone.
FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 28, 2011
[Youtube] 12 Marketing-Takeways from the B2B Marketing Manifesto
Include “shameless plugs” and share on Docstoc, Scribd, Slideshare, YouTube, Linkedin, and Blogs. B2B Demand Generation | 12 Marketing Take-Aways. One of our favorite content marketing firms is Velocity Partners in London, creators of a 42 page “rant” called the B2B Marketing Manifesto. Be very specific. Guest blog.
SAVVY B2B MARKETING | THURSDAY, NOVEMBER 10, 2011
[Youtube] How to Fascinate -- and Better Connect With -- Your Audience
First, the seven triggers and how you can tap into them (click on the links associated with each trigger for a mini overview on YouTube): Power : You can assume a position of power by defining a new set of rules on your terms; establishing a ranking system (with you at the front of the line); and seeking respect over affection.
VIDYARD | WEDNESDAY, JANUARY 8, 2014
[Youtube] What Game of Thrones & Broadcast TV can Teach you About Video Marketing
While you might think a huge viral hit is your goal on YouTube, you should really focus on releasing consistent video content frequently to build relationships over time. . 'During the holidays I watched in awe as the ladies in my family scrambled into a frantic huddle around the TV to watch what seemed like something epic. Ahhhh!
WEBBIQUITY | TUESDAY, JUNE 10, 2014
[Youtube] Search and Social Lessons from the Zenith Social Media Marketing Conference
While there’s no video of his keynote available, his YouTube channel will give you some sense of how Neal can wake up an early-morning crowd in a packed ballroom. 'Last month’s Zenith Social Media Marketing Conference opened with a blast of presentational energy from Neal Rodriguez. Start with research: is your goal achievable?
VIEWPOINT | WEDNESDAY, FEBRUARY 2, 2011
[Youtube] 4 Trends Shaping B2B Marketing in 2011
Similarly, social media fans love to pore over their own endlessly fascinating (but ultimately meaningless) stats: number of fans or friends or followers, number of retweets, number of views on YouTube, comparative social clout, and on and on; meanwhile, all the C-suite really counts is sales. Wiley, 2011). Like at the start of a new year.
WINDMILL NETWORKING | TUESDAY, APRIL 24, 2012
[Youtube] Social Media’s Influence: Content is Key!
In 2009, through the use of YouTube and other social networks, Canadian guitarist David Carroll publicly took United Airlines to task for breaking his instrument : United Breaks Guitars (His book “The Power of One Voice in the Age of Social Media” will be released in May 2012). Social media users have become major players in social change.
WRITING ON THE WEB | THURSDAY, MARCH 24, 2011
[Youtube] 11.5 Steps to Video Blogging in 30 Minutes
Uploaded to YouTube, named it, described it, tagged it. Copied the embed code from YouTube and posted it into the html side of blog platform. What’s the quickest way to use videos for content marketing ? How can you shoot a video clip in your hotel room while at a conference? I’ll demonstrate here. Hyperlinked keywords.
B2B MARKETING INSIDER | WEDNESDAY, FEBRUARY 26, 2014
[Youtube] 20+ Amazing Examples Of Content I Wish We Created
Want more, check out Slideshare’s , YouTube’s Popular feature, the Flickr blog and any other of your favorite sites for their popular content. 'I have to admit that I really geek out when I see a great piece of content. Just look at this photo on the left from Flickr. Amazing! Right? Videos, Photos and Vines I Wish We Created.
B2B MARKETING INSIDER | THURSDAY, NOVEMBER 21, 2013
[Youtube] The Top 9 Videos From Brands This Year
The video has racked up 65 Million pageviews on YouTube. 'It’s that time of year to start thinking about what have we done well, as an industry. And recognize the success of those brands who got it right. Who created content that didn’t just pitch their products. But touched their audience in some way. hope you enjoy the videos!
B2B MARKETING INSIDER | THURSDAY, JANUARY 20, 2011
[Youtube] 25 Billion Tweets And More: A Year In Online Activity
internet user watches 6 videos per day on YouTube for a total of 2 billion videos watched per day. billion – The number of videos watched per day on YouTube. 35 – Hours of video uploaded to YouTube every minute. YouTube video numbers from Google. Ever wonder just how big the internet is? That’s a lot of tweets!
SAVVY B2B MARKETING | WEDNESDAY, OCTOBER 14, 2009
[Youtube] What Barbie and Pong can teach us about Consumer Experience marketing
One of the examples he gave that I really connected to was this video on YouTube of group of strangers at a movie theater waiting to see a new release who were turned into human joysticks for a game of human pong. This is the second post in Heather’s coverage of the Integrated Marketing Summit.
MARKETING ACTION | TUESDAY, DECEMBER 31, 2013
[Youtube] 2013 Roundup of Marketing Miscellany
Video: Lots of brands had a good year on YouTube. The YouTube Ads Leaderboard for 2013 (ads uploaded from January through November) is determined by an algorithm that factors in paid views, organic views and audience retention (how much of a video people choose to watch). This ad speaks to the child in all of us. It’s not. And hey!
MODERN B2B MARKETING | TUESDAY, OCTOBER 16, 2012
[Youtube] A Marketing Campaign for Every Content Asset: How to Drive Top-of-Funnel Traffic
Finally, the content you produce need not be limited to your own properties, whether your site, YouTube account, Slideshare account, etc. by Dayna Rothman We’d like to welcome Toby Murdock as the author of today’s guest post. Toby is the CEO of Kapost , the leading provider of content marketing software. You can reach Toby at email@example.com.
BLOG MY CALLS | WEDNESDAY, MAY 8, 2013
[Youtube] SEO: A Google Authorship Conundrum
Your Gmail address is married to your YouTube account, and they are both married to your Google+. 'The other day we were on a marketing webinar with an agency based in NYC. These guys are truly marketing experts. At the conclusion of the webinar the agency took questions from the attendees. Does it matter? Believe what you will. Makes sense.
PAUL GILLIN | THURSDAY, JUNE 17, 2010
[Youtube] The Changing Rules of B2B Marketing
Technology leaders like Microsoft, IBM and Cisco had hundreds or thousands of employees blogging as early as 2005 and those same companies are now expanding their footprint into social networks like Facebook, YouTube and, overwhelmingly, Twitter. Your feedback is welcome. In 2008, about 100 people visited the site every day.
MODERN B2B MARKETING | FRIDAY, OCTOBER 26, 2012
[Youtube] Conversion Expert Tim Ash Discusses Common Landing Page Mistakes & Making Social Actionable
Watch the video on YouTube! by Jason Miller Tim Ash is the CEO of SiteTuners.com and the author of the best selling book “Landing Page Optimization”. He is an expert in user-centered design and understanding online behavior. B2B Marketing Landing Page Thought Leader Interviews
DELICIOUS B2BMARKETING | WEDNESDAY, DECEMBER 1, 2010
[Youtube] 12 Social Media Tools for B2B Pre-Event Marketing
YouTube and UStream Videos Create pre-event videos discussing conference topics or featuring conference speakers. Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. It’s free to sign up and get started.
HUBSPOT | TUESDAY, AUGUST 30, 2011
[Youtube] 42 Tweetable Facts to Squash Marketing Fantasies
TiVo, DVRs, Hulu, YouTube & thousands of cable/satellite networks have fragmented TV audiences. We hear a ton of marketing myths everyday that have no basis on research or facts. They're simply made-up fantasies that people have come to believe. But let's face it, we marketers can't afford to live in a fantasy world. Inbound Marketing.
B2B VOICES | SATURDAY, MARCH 24, 2012
[Youtube] Biz Tech Is Back
They are developing new models for customer service and employee training using social media platforms like YouTube and creating shadow employee collaboration environments with enterprise social platforms like Yammer. It never really went anywhere, but information technology did seem to fall from the public interest for a few years.
CONTENT MARKETING TODAY | WEDNESDAY, APRIL 3, 2013
[Youtube] How Barack Obama Became Content Marketer-In-Chief of the USA
They see President Obama on The View, the David Letterman show, in happy YouTube videos, and stories about the Easter egg roll on the White House lawn. Still skeptical of the merits of content marketing? Well, Barack Obama and his team have put content marketing at the center of their media strategy. How could you not love this guy?
ANYTHING GOES MARKETING | WEDNESDAY, APRIL 7, 2010
[Youtube] Wake up and Send More Email
If you have a blog, Twitter account and/or YouTube channel, consider blending the best content from these different sources into an email that can be shared by your email subscribers. On the other hand, what you may find is that there are opportunities to send more relevant and timely email communications to certain segments of your database.
B2B MARKETING INSIDER | TUESDAY, APRIL 17, 2012
[Youtube] Focus On Customers and Run Like Never Before
So I invite you to check out the “Run Like Never Before” campaign on this site or through the SAP Youtube , Facebook or Twitter accounts and let me know what you think! If you read this blog regularly, you know I write mainly about 2 things. The first is that we marketers need to stop talking about ourselves and focus on our customers.
GROW - PRACTICAL MARKETING SOLUTIONS | WEDNESDAY, MARCH 3, 2010
[Youtube] Do websites even matter any more?
You can think of these outposts on Twitter, your blog, Facebook, YouTube or wherever as spokes or outposts leading your visitors home. Studies show that web page views have been dropping precipitously as folks park themselves on the social web. Your good old website (Ahhhh … remember that?) is still your hub. Here’s why.
B2B MARKETING INSIDER | WEDNESDAY, JULY 27, 2011
[Youtube] The 10 Traits of Successful Social Marketers
They Realize Marketers Are Publishers: They know that instead of creating 20-page whitepapers and 50-minute webinars, marketers are increasingly looking at content strategy where 140-character tweets, 2-minute YouTube videos and photos on Facebook will help them achieve their business objectives. And I have seen a number of traits emerge.
HUBSPOT | SUNDAY, FEBRUARY 3, 2013
[Youtube] The Top 5 Super Bowl-Themed Marketing Stories of the Week
Super Bowl-themed marketing has certainly made a huge shift with the arrival of Twitter, Facebook, YouTube, and other, more cost-effective marketing tactics. Try to think back to a time before YouTube existed … interaction with Super Bowl ads used to be a water cooler conversation the next day, and if you missed the game, you missed the ads.
INDUSTRIAL MARKETING TODAY | TUESDAY, JANUARY 3, 2012
[Youtube] Create a Content Series for Industrial Marketing
Post videos to your branded YouTube channel. Happy New Year! This is my first post in 2012 and I want to start the New Year by answering a perennial question about content marketing for manufacturers and industrial companies. The question – what do we write about? The answer – create a content series. Fresh Content = Better SEO.
MODERN B2B MARKETING | WEDNESDAY, FEBRUARY 12, 2014
[Youtube] How to Win Valentine’s Day the Marketing Way
Here are some create ideas for “multi-channel” wooing: Send a YouTube link to his/her favorite song. Make him/her laugh – send a meme or a funny YouTube clip. Upload the video to YouTube and send him/her a link, or send the video via email. 'Author: Fab Capodicasa Spending big dollars for Valentine’s Day is for suckers. Picnic?
HUBSPOT | MONDAY, APRIL 11, 2011
[Youtube] Americans Spend Nearly 3.5 Hours Per Week Watching Online Video [Data]
It sort of just happens—an article takes you to YouTube, a friend emails you about a video, a coworker shares an interview… Well, it is time to quantify these experiences. How do you get started with YouTube, video podcasting, live streaming, or viral videos? This is a fortunate reality for businesses. Marketing Takeaway.
DIANNA HUFF - B2B MARCOM | TUESDAY, AUGUST 6, 2013
[Youtube] 50 Ways to Market Your Website to Generate Links
YouTube video descriptions. 'Last week, my good friend Jill Whalen asked people, “What’s a good tip for marketing a link-worthy website which in turn might actually garner links?” Her Question of the Week is my favorite part of the newsletter!). I’ve posted 50 of them below. See, nothing complicated.) Enjoy! Packaging.
SOCIAL MEDIA B2B | WEDNESDAY, JANUARY 18, 2012
[Youtube] 6 Ways to Create and Share B2B Social Media Content Without a Blog
YouTube. Post these on YouTube and provide the links to your employees. One of the best ways to use social media to drive traffic to your B2B website is to create a blog on your website and publish relevant articles to your prospects and customers. Here are six ways to create and share content without a blog. Email. LinkedIn. Twitter.
WEBBIQUITY | MONDAY, OCTOBER 29, 2012
[Youtube] Maximize Your Online Visibility: The Web Presence Optimization (WPO) Framework
Social Presence (tweets, Facebook posts, LinkedIn updates, social bookmarks, videos on YouTube, presentations on SlideShare, etc.). Recent research makes clear that, for high-value consumer purchases as well as b2b procurement, being as “findable” as possible online is critical to winning the business. How many conversions?
WEBBIQUITY | MONDAY, JULY 12, 2010
[Youtube] Social Media Strategy? Think Like a Reporter
Recent surveys have shown that while businesses are embracing social media in droves, many are doing so without any real strategy in place. Yet developing such a strategy can be challenging; where does one start? Just as these questions are critical to solid journalism, so they can be invaluable to social media strategy development. Tweet?
HUBSPOT | THURSDAY, MARCH 6, 2014
[Youtube] Getty's New Free Stock Photos Come With a Price
An example of an iframe embed would be a YouTube video -- you can''t control the ads that pop up or related videos after because it''s all controlled by YouTube. 'It''s not fun fighting off lawyers when you thought you were using an image under a fair use clause. Where do you find images if you think you''re going to get sued, anyway?
EB2BLEADS | THURSDAY, MARCH 10, 2011
[Youtube] 11 Marketing Checks To Improve Website Lead Generation And Sales
Use thank you pages to present other options to engage visitors further such as with your Blog, YouTube channel or Twitter. If you’re looking to improve your companies profitability and grow then your website can be a great source of hidden opportunity. 1) Are your calls to action prominent enough ? 2) Are your offers clear and compelling ?
SYNECORE | FRIDAY, JUNE 27, 2014
[Youtube] What is Integrated Digital Marketing (IDM)?
Subscribe to Synecore Tech''s YouTube Channel for more insight into the world of IDM! 'Digital Marketing is an ever-changing field with many moving parts; new trends come and go each day, but is it enough for your brand to just have a website ? Or to have just a strong social media strategy? Not unless they are integrated! Watch and learn.
B2B VOICES | FRIDAY, OCTOBER 28, 2011
[Youtube] Content Fusion: How Stories Are Shared in a Social World
Watch the YouTube video and tell me what you think. It’s become apparent for some time in the world of professional communicators that traditional ways of thinking about how we package and share content – or, stories, if you will – are inadequate for the Web. It also pointed to the solution. Witness Flipboard.
B2B VOICES | WEDNESDAY, AUGUST 3, 2011
[Youtube] Quotes That Inspire Me and Why
Knowing how to use tools like Twitter, Google, YouTube and delegating tasks are all important skills to do your research. Looking for inspiration to improve your work can come from many areas — colleagues, customers, partners and even competitors. Sometimes inspiration can come simply from a quote. — Henry David Thoreau. Emerson.
SALES PROSPECTING PERSPECTIVES | MONDAY, MARCH 25, 2013
[Youtube] 10 Ways To Create The Ideal Environment For Your Teleprospecting Team
or a topic based on a specific holiday , gather your team and create a fun video to post on Facebook and/or youtube. In the industry, we talk a lot about how to create the best environment for teleprospecting teams, from a day to day perspective, that will increase employee productivity. Low cubical walls. Hang up “Fun” art décor.
CONTENT MARKETING TODAY | FRIDAY, JULY 9, 2010
[Youtube] Learn How to Steer Your Content Marketing Course From Offshore Sailing School
They are fully engaged online with a website, a YouTube channel, a blog, a Facebook page, and a Twitter account. They highlight their social media connections on Facebook , Twitter, and YouTube to make it easy to continue the connection. Offshore Has Their Own YouTube Channel with Plenty of Engaging Videos.
HUBSPOT | TUESDAY, JUNE 8, 2010
[Youtube] Meet the Best Webinar Host of All Time [Comedy Video]
Tune in every Tuesday on our blog, or subscribe to our YouTube page. Jeff Bistro is a webinar hero. Millions of people register for his webinars. People tweet his best sound bites by the hundreds. If someone wants to learn about a particular subject, they go straight to Jeff Bistro. How does he do it? Watch below. Want more videos?
HUBSPOT | TUESDAY, FEBRUARY 8, 2011
[Youtube] Impact of Super Bowl Ads on the Social Media [New Data]
Pundits, critics and focus groups barely let the confetti settle before they gave their verdicts (If you want to see the ads go to either USA Today Super Bowl Ad Meter or YouTube Ad Blitz ). YouTube subscribers, video views and channel views. YouTube. Other winners on YouTube were Chrysler with its Detroit Motor City ad (3.78
BIZNOLOGY | FRIDAY, FEBRUARY 8, 2013
[Youtube] Social business, the forest and the garden: Your intranet is not the Internet
Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. Photo credit: Wikipedia. The last 20 years have witnessed many success stories over the net: sites such as Yahoo!, Why does that happen? Williams was published.
FEARLESS COMPETITOR | MONDAY, AUGUST 8, 2011
[Youtube] How to turn a good white paper into a great lead generation piece
Video interview of the author (YouTube). B2B Lead Generation: Great content or a great lead generation tool. What’s the difference? Jonathan Kantor of White Paper Source also blogged about this. Do you want a trickle of leads or a flood? Why go outside for creation of content? Outside experts have far more credibility. You post it.
HUBSPOT | THURSDAY, JULY 5, 2012
[Youtube] Common Qualities of Insanely Successful Viral Videos
In fact, over 4 billion videos are viewed daily on YouTube , and over 60 hours of video are watched per minute. Not only does this video play on the nation’s president -- bold move -- but it also uses the most viral song to date, Carly Rae Jepsen’s “Call me Maybe” which is #1 on YouTube with over 100 million views.
HUBSPOT | MONDAY, MAY 2, 2011
[Youtube] Which Social Networks Should You Be On? [Marketing Cast]
David Meerman Scott, for instance, is not on LinkedIn because he invests most of his efforts on channels like Twitter, Facebook and YouTube. As new social media channels sprout up from the ever-evolving Web, marketers face the challenge of constant reevaluation of important networks. Which platforms should one be active on?
KOMARKETING ASSOCIATES | THURSDAY, JUNE 19, 2014
[Youtube] 3 Things Your Social Media Team Should Know About SEO
Bing is personalizing search with Facebook and Google is personalizing search with Google+ (I’m just gonna go ahead and group Gmail, Youtube, Authorship, etc. 'One of the biggest challenges we hear about in the world of marketing is around the idea of silos. Enter search and social. . Social can be a huge advantage for search marketers.
GROW - PRACTICAL MARKETING SOLUTIONS | TUESDAY, JULY 26, 2011
[Youtube] Blogging, social media use skyrocketing at universities
And it seems to be working … When asked how successful social media tools have been for their schools, respondents have “consistently raved about their experience, especially Facebook (95% success) and YouTube (92%). They’ve uncovered some fascinating trends among non-profits, Fortune 500 companies and fast-growing Inc.
HUBSPOT | WEDNESDAY, MARCH 14, 2012
[Youtube] How to Run a Twitter Campaign the Right Way (#JayZSyncShow)
It was an interactive, 90-minute event hosted Monday night that was broadcast live in Austin, live on YouTube , on the Vevo mobile and tablet platform, and now on-demand until March 19th on Xbox Live and the American Express Twitter account and YouTube channel. You've probably heard about SXSW, currently in full swing in Austin, TX.
INSIGHTIQ BLOG | THURSDAY, JUNE 7, 2012
[Youtube] Analytics at Work in the Ever-changing World of TV
With X1, you'll not only be able to stream movies from a variety of providers (YouTube, Hulu, etc.), Television used to be simple. Your TV was connected to a cable and you received a certain amount of channels that were paid for in advance. These channels brought you a variety of shows. You’re no longer stuck on the couch.
HUBSPOT | WEDNESDAY, SEPTEMBER 11, 2013
[Youtube] How to Add HTML Embed Codes to Your Website [Quick Tip]
YouTube. YouTube. 'If you want to curate others'' content from social media or just make your own visual social media content work harder for your overall content strategy, you need to know how to embed HTML code onto your blog or website. But wait a second. And what is HTML? don''t know how to code at all! 1) Generate the embed code.
FEARLESS COMPETITOR | MONDAY, MAY 7, 2012
[Youtube] Marketing Made Simple TV premiers this Thursday at noon
DBMEI and YouTube. This is the new weekly online show by Jeff Ogden of Find New Customers. Thursday at noon ET is the premier, but this show will run weekly. You’ll find the show at www.marketingmadesimple.tv and other sites, including. Mac McConnell of BlueBird Strategies - B2B demand generation expert. Check them out.
FEARLESS COMPETITOR | SATURDAY, NOVEMBER 12, 2011
[Youtube] Mad Marketing TV Episode 1 is done
This episode will publish on November 17th at noon ET on YouTube and www.madmarketing.tv. I’m the host of Mad Marketing TV sponsored by Act-On Software and we recorded the premier episode yesterday. It featured an expert on buyer personas – Adele Revella of The Buyer Persona Institute. You’ll hear more next week.
FEARLESS COMPETITOR | WEDNESDAY, NOVEMBER 9, 2011
[Youtube] Mad Marketing TV premiers in just one week (+ 1 day)!
You will find the show at Mad Marketing TV on YouTube and www.madmarketing.tv. One week from today is the premier of the B2B Marketing show Mad Marketing TV. Ever feel like you’re being pulled in a thousand directions at once? Add digital and new media tools and you might be wondering how in the world to make sense of it all!
FEARLESS COMPETITOR | MONDAY, DECEMBER 14, 2009
[Youtube] New approach in remarkable content
While a YouTube video like HubSpot’s “You Outta Know (Inbound Marketing) is very entertaining and makes an excellent point, it’s passive on the part of the viewer. The Holy Grail of marketing content is interactivity. We watch it. Think about all the passive content we marketers send: Direct mail pieces. Emails. Video.
SYNECORE | FRIDAY, JUNE 20, 2014
[Youtube] Integrated Digital Marketing Chronicles: Measure & Refine Your Efforts
Subscribe to Synecore Tech''s YouTube Channel for more insight into the world of IDM! 'After you''ve defined , promoted , connected and converted the audience with your digital marketing campaign your work is finished, right? Wrong! How is this accomplished? By measuring and refining your marketing efforts! That got me thinking.I
HUBSPOT | MONDAY, NOVEMBER 21, 2011
[Youtube] 10 Sloppy Social Media Mistakes to Fix NOW
Facebook, Twitter, YouTube, LinkedIn, and Google+ all allow you to link back to your website. Unlike companies with thousands of followers on Facebook, Twitter, YouTube, and LinkedIn, most of the Google+ landscape is ripe for the picking. That said, being sloppy is a whole different story. 10 Sloppy Social Media Mistakes. together.
VERTICAL RESPONSE | TUESDAY, MARCH 11, 2014
[Youtube] Content and Pay Per Click – Using them Together for Success
Placing PPC Ads on Your YouTube Videos. Perhaps your business produces video blog posts (vlogs), webinars, video tips, or other video content such as product demos and loads them onto a business YouTube page (another good idea). Blogging, informational videos, infographics, guides, and the like are more popular now than ever.
PAUL GILLIN | THURSDAY, OCTOBER 3, 2013
[Youtube] Bidding Fond Farewell to BtoB Magazine
In 2007 I remarked on how big brands were embracing blogging and YouTube , completely unaware of the impending arrival of social networks. 'I was sad to learn this week that BtoB magazine , which has existed under various brands for nearly 100 years, will be swallowed by Advertising Age at the end of the year. Related articles.
BIZNOLOGY | FRIDAY, JUNE 13, 2014
[Youtube] Getting better brand value from “Big Data” – the Eternal Struggle
For more on emotional branding, including insights on brand trust and other branding trends, go to YouTube for an interview of me by Tim Powell. 'More than ever, businesses are obsessed with giving their customers “better value”. The Recession contributed to this fixation. Hope Picker is a research expert on these break-through methods.
B2B MARKETING UNPLUGGED | TUESDAY, JUNE 17, 2014
[Youtube] Five Solstice Celebrations for Marketers
found this on McSweeny’s Internet Tendency (a site that should be on your list of things to do on Fridays) and here it is on YouTube. 'Some people celebrate the solstice by painting themselves blue and yelling at airplanes; others make a fetching crown of daisies, and some of us look up from World Cup long enough to observe the lengthy day.
MODERN B2B MARKETING | WEDNESDAY, JUNE 11, 2014
[Youtube] The Future of Digital Marketing is Already Here
Watch the clip from Minority Report on YouTube here: https://www.youtube.com/watch?v=ITjsb22-EwQ&feature=kp. Watch the British Airways ad on YouTube here: https://www.youtube.com/watch?v=GtJx_pZjvzc. 'Author: Mike Stocker Today, the needs of all marketers are converging, creating a common set of goals. ITjsb22-EwQ&feature=kp.
HUBSPOT | WEDNESDAY, JUNE 5, 2013
[Youtube] "The End of Big": Nicco Mele on the Rise of Small Businesses
In entertainment, it’s great that anyone can make videos and distribute them on YouTube, but without huge resources from a major studio, can anyone really make a fantastic full-length film? In fact, in some ways being big has become a disadvantage. For inbound marketers, his book has quite a few takeaways. How David Become Goliath.
HUBSPOT | THURSDAY, JANUARY 30, 2014
[Youtube] The PayPal Mafia vs. The Bill Walsh NFL Coaching Tree [INFOGRAPHIC]
From this small group, members have gone on to start or invest in famous tech companies like YouTube, LinkedIn, Yelp, Tesla, and Square. So YouTube, founded by three mafiosi, counted once. 'What are the chances that some the most successful people in the world all come from the same place? billion sale to eBay. An anomaly, right?
ENGAGE | MONDAY, MARCH 14, 2011
[Youtube] Avoid Trolls, Landmines, and Time-Sucks with The CMO's Guide to.
In it they examine 9 important social media properties (Facebook, Twitter, Flickr, LinkedIn, YouTube, Digg, StumbleUpon, Reddit, and Tumblr) and evaluate each respective network’s value in terms of customer communication, brand exposure, traffic-driving ability, and SEO. Home 1. Strategy 2. Creation 3. Management 4. Distribution 5.
WWW.BRAINSHARK.COM | TUESDAY, NOVEMBER 19, 2013
[Youtube] 60% of Marketers Say Video Improves Email Conversion Rates [Report]
'Home Company Contact Us Login Help & Training RSS Feed Linkedin Facebook Twitter GooglePlus YouTube. Ideas Blog. Entire Site. Search. SEE A DEMO TRY IT FOR FREE. Home Ideas Blog 60% of Marketers Say Video Improves Email Conversion Rates [Report]. 60% of Marketers Say Video Improves Email Conversion Rates [Report]. Impressive, ey? close.
WINDMILL NETWORKING | WEDNESDAY, OCTOBER 3, 2012
[Youtube] How to Use Video for Social Media in B2B Sales
Three-quarters (75%) of executives surveyed said they watch work-related videos on business-related websites at least weekly; more than half (52%) watch work-related videos on YouTube at least weekly. When it comes to distribution in social media, start with YouTube and Facebook. source: Forbes ). You need to know your target market.
DIGITAL B2B MARKETING | MONDAY, APRIL 16, 2012
[Youtube] Cookie Deletion and Measurement: What you Need to Know
Here is comparison data for a range of sites (all stats are for US visitors through Google Ad Planner): Yahoo: 190M unique people, 980M unique cookies YouTube: 170M unique people, 1.1B Cookies are used (among other things) for measuring performance, targeting advertising and personalizing sites. How Reliable are Cookies? times up to 6.5
LEADERSHIP | FRIDAY, OCTOBER 18, 2013
[Youtube] How To Have A Sexy Campaign In An Unsexy Industry
YouTube (77%). 'Let’s be honest here – business products lack sex appeal. This is why social media promotions in the B2B industry can be particularly tricky, which is an opposite undertaking within the B2C industry. Top 5 Social Media Must-Knows To Help Build A Sexy Presence. You must invest in social media. LinkedIn (82%). Facebook (71%).
VIDYARD | TUESDAY, MARCH 25, 2014
[Youtube] A Tale of Two Marketers: Why Video Optimization Matters
She knows that posting videos to YouTube isn’t really a content strategy , and that a total view count on YouTube doesn’t really help her marketing team pass qualified leads over to sales. 'There are two main kinds of video marketers out there. You’ve probably met them – heck, you might even identify with ‘em!
WINDMILL NETWORKING | TUESDAY, APRIL 3, 2012
[Youtube] Viral Video vs. Social Video
Many marketers believe that having a viral video on YouTube is the golden key to success; they assume that a viral video will spread knowledge of their product or services. In other words, you don’t need a video that everyone on YouTube will watch; you need a video that will engage the right audience(s). competent producer can help.
WINDMILL NETWORKING | FRIDAY, NOVEMBER 16, 2012
[Youtube] 6 Questions to Ask Yourself Before Launching your Facebook Contest
Twitter and YouTube involvement. A successful contest is one that is well planned and prepared. Launching a social media contest may sound like an easy task, but its not. Here are some questions that you should ask yourself before launching your Facebook contest. What are the goals of the contest? Are you looking to: Increase engagement?
IT'S ALL ABOUT REVENUE | SUNDAY, MARCH 18, 2012
[Youtube] How a Nonprofit Launched the Most Viral Campaign Ever [CHART]
When was the last time you watched a 30 minute long YouTube video? by Jesse Noyes | Tweet this If you did not know who Joseph Kony was one week ago, I am guessing that over the last 10 days, many of you now think you may have heard too much. And here is the other astounding fact: the video is 30 minutes long. So – how did they do it?
WINDMILL NETWORKING | TUESDAY, SEPTEMBER 11, 2012
[Youtube] Good Quality Content Is Crucial for Social Media Video
sometimes (thankfully not OFTEN) receive phone calls where a potential client will say they need a video, but “it doesn’t have to look or sound that good— we just really need to get a video on YouTube.”. Bad video for social media is like putting lipstick on a pig. No matter what you do it’s still a pig. When Pigs Fly. Video
VOICE-BASED MARKETING | TUESDAY, SEPTEMBER 3, 2013
[Youtube] Three Tips for Improving Content Marketing ROI
For example, 1) a Twitter message that gets retweeted links to 2) a YouTube video that directs people to download 3) a white paper that points to 4) a customer case study that sends readers to 5) a joint webinar that asks people to register for 6) a personal demo of your product. 'Content marketing is now a way of life for B2B businesses.
WEBBIQUITY | TUESDAY, FEBRUARY 7, 2012
[Youtube] Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2
Also noted: • One in four Americans watches a YouTube video every day. In the coming year, 77% of companies plan to spend more on YouTube; three-quarters plan to increase spending on Facebook and blogs, and 73% will invest more on Twitter. B2B Marketing [r]Evolution (Content Marketing) by PropelGrowth on YouTube. hours to 6.3
WINDMILL NETWORKING | THURSDAY, OCTOBER 20, 2011
[Youtube] Are You Making any of These 6 Blog Content Mistakes?
You just uploaded a great video on YouTube. I get asked by a lot of companies as well as bloggers as to ideas on what they should be blogging about. My golden rule, as a tool of Inbound Marketing , is to try to blog about topics that my potential clients might be interested in. Once again, think about your target market. Blogging
WWW.BRAINSHARK.COM | THURSDAY, OCTOBER 31, 2013
[Youtube] How to Make Content Marketing Magic with PowerPoint and Video
'Home Company Contact Us Login Help & Training RSS Feed Linkedin Facebook Twitter GooglePlus YouTube. Ideas Blog. Entire Site. Search. SEE A DEMO TRY IT FOR FREE. Home Ideas Blog How to Make Content Marketing Magic with PowerPoint and Video. How to Make Content Marketing Magic with PowerPoint and Video. October 31, 2013 09:40 AM. Disqus.
HUBSPOT | MONDAY, JUNE 18, 2012
[Youtube] How to Breathe New Life Into Your Marketing With Visual Content
YouTube. Of course, we can't complete our discussion of visual social networks until we talk YouTube. YouTube let's you create a mix of educational, how-to type content, entertaining content, and even slightly promotional content that addresses what your leads need at any stage of the sales cycle. Visual content is awesome.
WWW.BRAINSHARK.COM | WEDNESDAY, JUNE 26, 2013
[Youtube] 3 Ways to Use Brainshark Video Presentations to Promote Your Brand on Twitter
'Home Company Contact Us Login Help & Training RSS Feed Linkedin Facebook Twitter GooglePlus YouTube. Cool YouTube Channel Ideas for Video Marketing. Posting to YouTube: 4 Best Practices for Video Marketing. Ideas Blog. Entire Site. Search. SEE A DEMO TRY IT FOR FREE. June 24, 2013 10:00 AM. Tweet. million written words.
B2B MARKETING TRACTION | WEDNESDAY, JANUARY 30, 2013
[Youtube] Social Media Marketing: Where Do I Start?
Both can be on Twitter, Google + and others such as YouTube, Pinterest, Slideshare, Scribd, Instagram and more. Many business owners want to get involved on social media, but don’t know where to start. The answer is simple, but it depends on whether you are a B2B (Business to Business) or B2C (Business to Consumer) marketer. services.
B2B MARKETING BLOG | WEDNESDAY, NOVEMBER 25, 2009
[Youtube] Online video ads for the visually literate society – Rich Media is becoming “richer”
No, Americans aren’t reading books again, their spending their time online – watching videos on YouTube, researching that next purchase via Google, gathering their news via RSS through their feed reader. Have you noticed the sudden explosion of video ads? They’re sure hard to miss, and that’s the point. People! Don’t believe me? and 0.2%.
WRITING ON THE WEB | SATURDAY, FEBRUARY 26, 2011
[Youtube] High Quality Content Sites Is What Google Wants
In addition to a company blog, consider producing video for a YouTube channel, a photo log on Flickr, or a podcast on iTunes. There’s been an important update to the way Google runs their search algorithms , designed to weed out the number of junk content farms. If your search results have changed lately, this may explain why.
BIZNOLOGY | TUESDAY, MARCH 4, 2014
[Youtube] Blog your way into a book deal
What you really need social media for, via Twitter, Facebook, YouTube, whatever, is to make it as easy as possible for the people who are fellow birds-of-a-feather to find you. Your second step is to grow a community around the writing you’re doing on your blog. Do I have a recent example of this happening in the wild? Related articles.
VIDYARD | WEDNESDAY, APRIL 9, 2014
[Youtube] Vidyard Rocks the Juno Awards Red Carpet as an Official Partner
You only need to look at the official Juno Awards YouTube channel to see that the celebration of Canadian music goes year round, featuring exclusive performances and interviews that you wouldn’t get to see or hear on television and radio. As you can see, Ian was pretty pumped. Behind the scenes. The Red Carpet & Awards Show.
HUBSPOT | TUESDAY, JULY 20, 2010
[Youtube] Blog Better with an Editorial Calendar and Style Bank
Record a short video using your webcam and post it on Youtube or Viddler so that you can easily embed it on your blog. Okay, so you've decided to start blogging, or to get serious about the blog you have. Congratulations! So you sit down at your desk, rest your fingertips softly on top of your keyboard and. Nothing. It's an old question.
DIANNA HUFF - B2B MARCOM | WEDNESDAY, JULY 14, 2010
[Youtube] Apple’s FaceTime Will Eliminate Dumb and Dumber Marketing
See Apple’s YouTube channel for some pretty cool video.). Forget negative Tweets — let’s talk about posting actual dumb FaceTime marketing calls on YouTube, Facebook, and blogs. After participating in the call, all I can say is “Coooool. These people call me pitching products and services. What do you think?