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  • FEARLESS COMPETITOR  |  SATURDAY, DECEMBER 10, 2011
    [Youtube] 2012 B2B Content Marketing Benchmarks, Budgets and Trends [Research Report]
    Every social media channel is seeing increased adoption, often by 15-20%: YouTube: 47% increase. Jeff Ogden of Find New Customers interviewed Joe Pulizzi for Mad Marketing TV  (the most TV-Like show in the industry) this past week. You can watch his interview here. Go watch it now. and favorite the show too please.). Videos (27% increase).
  • MEASURABLE MARKETING  |  FRIDAY, DECEMBER 2, 2011
    [Youtube] Eye-Tracking and Social Media Profiles: An Insightful Study
    The further down you go, the less likely people are to engage with the content, although the study found this effect to be less pronounced on Twitter and YouTube. Many of us can make some pretty solid hypotheses about which areas of a web page attract instant attention from your visitors. Read on! Is it eye-catching, unique and memorable?
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, FEBRUARY 16, 2015
    [Youtube] 10 soul-grabbing brands that prove you don’t need SEO to succeed
    ” GoPro built its fanatic user base through a YouTube channel jam-packed with thrilling videos of customers skydiving, mountain biking, and deep-sea diving. Their “Birth of a Tool” hand-made documentary video series had more than 2 million YouTube views. the subscribers to this blog are its backbone). Of course not.
  • TRADESMEN INSIGHTS  |  TUESDAY, APRIL 9, 2013
    [Youtube] How Do You Repurpose Your Content?
    Not to mention that YouTube is the second most search engine behind Google. 'We all work hard developing content and sometimes forget to spend as much time promoting it. Repackaging and republishing in different ways to drive traffic to your website – these are the driving forces on the internet.
  • INBOUND SALES NETWORK  |  TUESDAY, MARCH 8, 2011
    [Youtube] Social Media - Key 2nd Step in the Customer Buying Process
    That said, the leading companies of the social ecosystem, Facebook, Twitter and YouTube, appear to have a minimal role in the purchase pathway at present. Facebook, Twitter and YouTube are synonymous with the definition of social media. The Path. What is not in doubt in this pathway is a consumer’s starting point. Read More
  • SAZBEAN  |  THURSDAY, DECEMBER 23, 2010
    [Youtube] Best of 2010 – How-to: Use Netvibes for Social Media Monitoring
    Check out the Video tab Monitor when videos about your topic are posted on YouTube, Truveo, Vimeo, Dailymotion or Metacafe. 2010 in Review! We’re posting the best articles from the year to help you get 2011 off to the right start! original on social media monitoring posted September 24, 2010). Feel free to keep it if you like it.
  • MI6 MARKETING AGENCY  |  MONDAY, AUGUST 9, 2010
    [Youtube] Groundswell Blook Report, Chapter Six: Talking With the Groundswell
    What I learned: 1) The power of YouTube! Let’s make it a bit “campy&# and throw it up on YouTube! Author: Chris Herbert. Audience: Senior Executives, Marketing and Sales Professionals, Social Media students and enthusiasts. Groundswell is broken down into three parts. Chapter 6: Talking with the groundswell. 3) Committment.
  • PAUL GILLIN  |  THURSDAY, JUNE 17, 2010
    [Youtube] The Changing Rules of B2B Marketing
    Technology leaders like Microsoft, IBM and Cisco had hundreds or thousands of employees blogging as early as 2005 and those same companies are now expanding their footprint into social networks like Facebook, YouTube and, overwhelmingly, Twitter. Your feedback is welcome. In 2008, about 100 people visited the site every day.
  • HUBSPOT  |  TUESDAY, AUGUST 16, 2011
    [Youtube] Engaging in Conversation Doesn't Grow Reach [Infographic]
    Download this eBook to learn to enhance your business' Internet presence using Facebook, Twitter, LinkedIn, and YouTube. For more social media data and myth-busting, don't forget to register for my upcoming Science of Social Media webinar. How do you feel about this data? Does it change your outlook on social media engagement?
  • VIDYARD  |  TUESDAY, JULY 1, 2014
    [Youtube] How to end Your Video: Strong Call to Action Examples
    If a viewer is watching your video on YouTube, the ask is simple. The main goal with YouTube is to get the viewer to your website. There are way too many shiny things and cat videos to distract audiences on YouTube, so get them to your playground where you control the experience and the flow of content they consume.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, DECEMBER 15, 2010
    [Youtube] SEO success for your blog in 10 easy steps
    YouTube is the second largest search engine in the world, and it’s owned by Google. Every one of these videos could be a YouTube video that has a link to your specific, related blog post if your videos are relevant to the search terms and tagged appropriately. Read this guest post from the Genius Eric Pratum. Difficulty – 2. Be social.
  • B2B LEAD BLOG  |  FRIDAY, JULY 13, 2012
    [Youtube] Friday Wrap-up: This Week in B2B Marketing Tips
    For Better B2B Video Marketing, Check out the Top B2B Companies on YouTube. For Better B2B Video Marketing, Check out the Top B2B Compnanies on YouTube. Enjoy! Top Twitter Tips You Should Start Using Today! Great for both new users, as well as a gentle reminder if you’ve been around a while. Enjoy. absolutely love this idea.
  • FEARLESS COMPETITOR  |  WEDNESDAY, MAY 25, 2011
    [Youtube] Whom are you targeting? Participation inequality
    The vast majority, “Consumers&# watch YouTube videos, read articles, etc., We’ve founded companies (iOptimize Marketing and Find New Customers), written white papers, written a popular blog, have our own YouTube channel, etc. B2B Lead Generation | Huge Differences in Participation. And I’ve observed it first-hand.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 10, 2013
    [Youtube] 25 'Boring' Companies With Brilliant Social Media Cover Photos
    YouTube. When you go to Cisco''s YouTube page, you can''t help but stare at its cover photo -- and that''s what you want when people come to your YouTube page, as well. Oracle''s use of red -- while on-brand -- also makes the "Subscribe" button pop, which is the goal of most YouTube pages. And the answer is yes. Facebook.
  • INBLURBS  |  WEDNESDAY, JANUARY 19, 2011
    [Youtube] 4 Easy ways to make your brand more social
    Besides from it, there are video sites like YouTube, you should also post that link to here and you should not limit your link to only YouTube. If you want to make your brand more social, you can look at marketing consulting or business consulting sites and take advice from the marketing consultants. Tweet this on Twitter!
  • CRIMSON MARKETING  |  THURSDAY, OCTOBER 9, 2014
    [Youtube] Infographic: The Secret Formula for the Perfect Viral Share
    Long after the awarding of medals and closing ceremonies, millions of people were still sharing and viewing commercials from this clever marketing strategy on YouTube. When the fireman first posted his images online, he got over a million views in over a month on YouTube. Ironically, this one is from the Olympics instead. Thanks Mom!
  • DELICIOUS B2BMARKETING  |  MONDAY, NOVEMBER 8, 2010
    [Youtube] 5 Proven Strategies for B2B Social Media Marketing
    Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Lastly, the team put together New York-specific commercials, which were uploaded to YouTube YouTube. After UK Stabbing, YouTube Removes Ex. The B2B Social Media Marketing Series is supported by IDG Enterprise. Learn more.
  • DELICIOUS B2BMARKETING  |  TUESDAY, NOVEMBER 2, 2010
    [Youtube] What the Future Holds for B2B Social Media Marketing
    Facebook, Twitter, YouTube YouTube and most of the social tools we use today are just a few years old. YouTube Hits 1 Billion Subscriptions, View More » Dev & Design 37Signals Creates iPad-Only Web App An Open Source, HTML5 Framework for i. The B2B Social Media Marketing Series is supported by IDG Enterprise. iOS 4.2
  • CUSTOMER EXPERIENCE MATRIX   |  WEDNESDAY, NOVEMBER 17, 2010
    [Youtube] LoopFuse Captures More Web Traffic Data
    The new release also adds real-time social media monitoring (directly for Twitter and Facebook , and through Collecta for blogs, YouTube and other sources). Summary: LoopFuse has extended its system to capture more Web traffic data, which lays the foundation for future analytics. These features are certainly useful.
  • CUSTOMER EXPERIENCE MATRIX   |  TUESDAY, MARCH 4, 2014
    [Youtube] Vendemore Moves B2B Display Ad Targeting Towards the Bottom of the Funnel
    Vendemore has also developed standard formats for channels including YouTube, Twitter, Facebook, blogs, and surveys, making it easy to convert existing content into advertisements. This can happen via real time bidding for ads on external Web sites or on the client’s own home page. It provides more global coverage than U.S.-centric
  • DIGITAL VOICES  |  MONDAY, DECEMBER 3, 2012
    [Youtube] 8-track tapes, Hula Hoops and QR codes in Mobile Marketing
    The QR code brought me to a YouTube video that was a simple, short and to the point "how to" video for their product. Over the past few years, there have been many naysayers regarding the use of QR codes in marketing to drive mobile engagement – I was one of them. more than the similar products near it on the shelf.
  • DIGITAL B2B MARKETING  |  MONDAY, APRIL 11, 2011
    [Youtube] Online is 77% Less Impactful than Newspaper
    Time spent on Facebook passed all Google sites in September 2010 (including YouTube), yet Google will capture 44% of 2011 online spending, Facebook will only get 8% , because of the impact of search. This could be called a rant. And it briefly draws on basic economic theory. In reality, time and spend should never have been compared.
  • CONNECT THE DOCS  |  THURSDAY, JANUARY 28, 2010
    [Youtube] ClickInsights: Social Media Marketing in 2010
    Youtube Channel url, facebook url, fanpage url, twitter url, blog url. How will social media marketing evolve in 2010? We have invited 2 Social Media Icons - Pam Brossman and Chris Garrett - to shed light on the following question: "What do you foresee as the biggest change that will happen in social media marketing in 2010?
  • CONTENT MARKETING TODAY  |  TUESDAY, JANUARY 19, 2010
    [Youtube] 10 Ways to Win with Online Video
    Thanks to YouTube, and inexpensive, easy-to-use camera options like webcams, Flip Video cameras and iPhones, online video is now well within the grasp of just about anyone. Stand Out from the Marketing Crowd. Thanks to Lou Bortone , video marketing guru for this guest post. Video testimonials are far more powerful than text alone.
  • SAVVY B2B MARKETING  |  THURSDAY, NOVEMBER 10, 2011
    [Youtube] How to Fascinate -- and Better Connect With -- Your Audience
    First, the seven triggers and how you can tap into them (click on the links associated with each trigger for a mini overview on YouTube): Power : You can assume a position of power by defining a new set of rules on your terms; establishing a ranking system (with you at the front of the line); and seeking respect over affection.
  • HUBSPOT  |  THURSDAY, JUNE 7, 2012
    [Youtube] 10 Popular Memes Masquerading as Marketing Campaigns
    million YouTube views to date, the original video featuring documentary-style footage of the 'nasty' honey badger narrated by a man named Randall is one of the most popular -- and hilarious -- internet memes around. Original Claim to Fame: Like Sammy, Keyboard Cat came onto the YouTube scene in 2007 with its musical stylings.
  • FEARLESS COMPETITOR  |  SUNDAY, JULY 22, 2012
    [Youtube] Sales Lead Generation: The Hub and Spoke Marketing Approach
    Blog articles, social media, pay per click, YouTube videos, Slideshare presentations, and links on your website all can drive people to that landing page. Hub and Spoke Marketing Plan from Find New Customers, Inc. By the way, Slideshare was re-written in HTML 5 – Google can search inside your slides too. Keep it simple.
  • FEARLESS COMPETITOR  |  THURSDAY, APRIL 26, 2012
    [Youtube] How to Do Great Marketing with (Almost) Zero Money
    Make it really easy for prospective customers to find by posting to social networks like  LinkedIn ,  Twitter ,  Facebook  as well as  Digg ,  Delicious , StumbleUpon ,  SlideShare  (presentations),  YouTube  (video). Maybe a text interview of a thought leader can become a YouTube video. They cannot buy booths at trade shows.
  • BIZNOLOGY  |  TUESDAY, DECEMBER 3, 2013
    [Youtube] Trying GroupHigh for Blogger Outreach Campaigns
    This sort of high-influencer outreach generally is limited to 25-100 hyper-targeted and super-influential bloggers, tweeters, Facebookers, YouTubers , SoundClouders, Instagramers, Viners , and I guess Google Plussers. 'I am hereby making the jump from humans to robots for all my blogger research. In Tricky. And I need a lot of them.
  • MARKETING EDGE  |  SATURDAY, MAY 23, 2009
    [Youtube] Embarq –ing on Social Media at a Fortune 500 Company
    They used a creative YouTube approach combined with other integrated marketing for the high-speed conversion , and embarked on a company-wide adoption of social media to contribute to its strategic goals. They used a creative YouTube approach combined with other integrated marketing for the high-speed conversion, and embarked on [.].
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 1, 2010
    [Youtube] Free Ebook: Understanding Blog, Social Media and Search Engine Usage by Industry
    The four most important social media channels to marketers are Twitter, Facebook, LinkedIn, and YouTube (See the 2010 State of Inbound Marketing for data). But which one(s) are the most active for your industry? HubSpot recently analyzed 33 industries to find out. Download our free eBook to read more. Connect with HubSpot
  • SMALL MANUFACTURER BLOG  |  THURSDAY, AUGUST 7, 2014
    [Youtube] Getting Youth Interested in Manufacturing
    Instead of a boring “Career Opportunities” page listing the standard job openings, a small manufacturer could create a whole new section on the website — “Why Work With Us” — or even better, an entire YouTube channel. mean I started when I was 24. Those are good ideas. But, what if. Potential. Cool toys.
  • WEBBIQUITY  |  TUESDAY, JANUARY 14, 2014
    [Youtube] 29 (of the) Best Twitter Guides, Tips and Infographics of 2013
    Shannon Johnson presents an excellent collection of resources to help curate content for Twitter (or other uses), ranging from Feedly (which lets you follow pretty much anything—blogs, #topics, vimdeo and YouTube channels, tumblrs, comics, recipes, news sites, podcasts, magazines and more) to StumbleUpon. Utilize Twitter advertising? Why?”.
  • FEARLESS COMPETITOR  |  WEDNESDAY, SEPTEMBER 28, 2011
    [Youtube] 12 Marketing-Takeways from the B2B Marketing Manifesto
    Include “shameless plugs” and share on Docstoc, Scribd, Slideshare, YouTube, Linkedin, and Blogs. B2B Demand Generation | 12 Marketing Take-Aways. One of our favorite content marketing firms is Velocity Partners in London, creators of a 42 page “rant” called the B2B Marketing Manifesto. Be very specific. Guest blog.
  • B2B MARKETING INSIDER  |  MONDAY, JULY 7, 2014
    [Youtube] Content Marketing Objectives And KPIs
    Common conversion goals for a consumer brand could include subscription to a newsletter, sweepstakes, coupons or some other offer, or even as simple as click throughs to another part of your website or piece of content (such as an advertising clip on YouTube). What are the right objectives and KPIs for content marketing? Reach. Engage.
  • FEARLESS COMPETITOR  |  WEDNESDAY, OCTOBER 8, 2014
    [Youtube] If you don’t ask, the answer is NO
    You can watch this interview on YouTube here. 'I recently had breakfast with the CEO of the massive ad agency Young and Rubicam and this quote was in the lobby. “ If you don’t ask, the answer is no. ” I agree 100%. How did I book the Chief Marketing Officer of GE, Beth Comstock, on Marketing Made Simple TV? invited her.
  • WRITING ON THE WEB  |  THURSDAY, MARCH 24, 2011
    [Youtube] 11.5 Steps to Video Blogging in 30 Minutes
    Uploaded to YouTube, named it, described it, tagged it. Copied the embed code from YouTube and posted it into the html side of blog platform. What’s the quickest way to use videos for content marketing ? How can you shoot a video clip in your hotel room while at a conference? I’ll demonstrate here. Hyperlinked keywords.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, NOVEMBER 13, 2012
    [Youtube] The level playing field has turned into a content arms race
    Today YouTube is mainstream entertainment fueled by slick corporate video content. Have I ever told you how much I love Gini Dietrich ? For me, she is such an amazing role model for dong it right on the social web. And if you’re one of the five people on earth not already following her Spin Sucks blog, go do that now. And it works.
  • BLOG MY CALLS  |  THURSDAY, MAY 2, 2013
    [Youtube] Why So Many Marketers Fail at Content Marketing
    What about YouTube? How is a local restaurant supposed to produce new videos for YouTube on a regular basis? 'The verdict is in. Content marketing works. Data from Hubspot indicates that companies that blog more frequently get more leads AND those leads are higher quality than ''outbound'' marketing leads. Higher quality and more.
  • HUBSPOT  |  TUESDAY, JANUARY 10, 2012
    [Youtube] The Average Large Company Has 178 Social Media Accounts [Shocking Data]
    Can it be that multiple marketers are tweeting, Facebooking, Flickring, and YouTubing on behalf of the company, and on a branded company account? Yesterday, Marketing Pilgrim reported data from Altimeter Group that the average large company has 178 corporate-owned social media accounts. Wait, what ? Who is setting up all of these accounts?
  • EB2BLEADS  |  WEDNESDAY, APRIL 6, 2011
    [Youtube] Measuring Marketing Effectiveness Online
    2) Measuring Marketing Effectiveness With YouTube Video Views and Subscribers. YouTube is now one of the largest search engines on the planet and it's a great way to extend your reach further. Are you measuring marketing effectiveness online for your digital marketing activities ? For many its a graph that looks a bit like this.
  • CONTENT MARKETING TODAY  |  WEDNESDAY, APRIL 3, 2013
    [Youtube] How Barack Obama Became Content Marketer-In-Chief of the USA
    They see President Obama on The View, the David Letterman show, in happy YouTube videos, and stories about the Easter egg roll on the White House lawn. Still skeptical of the merits of content marketing? Well, Barack Obama and his team have put content marketing at the center of their media strategy. How could you not love this guy?
  • SYNECORE  |  WEDNESDAY, JUNE 5, 2013
    [Youtube] Video Rules! Why You Need it in Your Content Marketing
    Or maybe Jeff Gordon going for a “Test Drive” with Pepsi Max : And then there’s, of course, Dove , who always gets people talking: (Just under Dove’s YouTube account, this video has 54 million views since its upload in mid-April.). According to YouTube , 72 hours of video is uploaded every minute. 'Yes, I love cat videos. Ah right.
  • SAVVY B2B MARKETING  |  WEDNESDAY, OCTOBER 14, 2009
    [Youtube] What Barbie and Pong can teach us about Consumer Experience marketing
    One of the examples he gave that I really connected to was this video on YouTube of group of strangers at a movie theater waiting to see a new release who were turned into human joysticks for a game of human pong. This is the second post in Heather’s coverage of the Integrated Marketing Summit.
  • VIDYARD  |  THURSDAY, JANUARY 8, 2015
    [Youtube] 6 Influencers, 8 Blogs, and 10 Books on Video Marketing You’d Be Cray Cray Not to Follow
    Sure, we’ve all been getting lost in that YouTube black hole for a number of years now, but it’s only quite recently that marketers have started to rein in this beast and take advantage of video’s potential. We love James on: his YouTube channel. 'Who doesn’t love a little “light reading” on a regular basis? You do! Jump on it!
  • FATHOM  |  THURSDAY, MARCH 6, 2014
    [Youtube] 5 Ways to Get Student Reviews Seen via Higher-Education Social Media
    Create a YouTube playlist for student video reviews. According to Fast Company , YouTube reaches more people 18-34 years old than any cable network. Create a playlist on YouTube specifically for student video reviews so that your audience knows exactly where to go to find what they’re looking for.
  • B2B MARKETING INSIDER  |  WEDNESDAY, SEPTEMBER 24, 2014
    [Youtube] The 3 Factors That Drive Content Marketing Success
    When I give a presentation, I almost always upload it to my Slideshare or YouTube  pages. 'People ask me all the time how I find time to write and share. I have already shared some of my top tips in the above links and this  older one. But one of my biggest secrets is that I don’t spend nearly as much time writing as you might think.
  • FATHOM  |  FRIDAY, NOVEMBER 8, 2013
    [Youtube] Everything You Should Know to Prepare For Google+ in 2014
    YouTube, for example, now requires users to have a Google+ account to post comments. Google+ is stepping up and taking advantage of Facebook’s declining membership by integrating with YouTube, which has recently been reported overtaking Facebook as the most popular site for teens. 'There is no ignoring it. Remember Google Games?
  • WEBBIQUITY  |  MONDAY, JULY 25, 2011
    [Youtube] Web Presence Optimization, Reloaded
    The second and third largest “search engines,&# based on volume of searches, aren’t search engines at all: YouTube and Facebook. From there, make sure that your presence is search-optimized on the “big four&# social media platforms: Facebook, Twitter, LinkedIn and YouTube. Where do I start?
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, MAY 9, 2012
    [Youtube] Should Your Business Buy Tumblr Ads?
    However, for most companies the site is not on their radar or a lower priority after Facebook, Twitter and YouTube.”. by Jesse Noyes | Tweet this If you’ve witnessed the birth of an Internet meme in the past two years, there’s a good chance you’ve visited Tumblr. Now it’s time to cash in. The open question is, Will anyone buy Tumblr ads?
  • B2B MARKETING UNPLUGGED  |  THURSDAY, SEPTEMBER 20, 2012
    [Youtube] Demystifying Social Media for B2B, and I mean, B2B!
    It is bloggable, tweetable, youtubable, etc. This is a guest post by my friend Sharon Miller. Sharon is one of the smartest, most accomplished B2B marketers I know. Enjoy! Let’s face it. Using social media in the B2 B space isn’t as easy as everyone makes it out to be. get it. You have customers, consumers, users and most importantly fans.
  • B2B MARKETING INSIDER  |  THURSDAY, OCTOBER 3, 2013
    [Youtube] Customer-Centricity: The Age Of The Empowered Individual [Video]
    recently saw this YouTube video by Jason where he touches on this being the age of the empowered individual – a topic very close to the heart of marketing. 'My kids and I are huge fans of the show Brain Games  and the show’s host, Jason Silva. Jason talks about the upside of marketing and proves he is an optimist like me. No more.
  • VOICE-BASED MARKETING  |  THURSDAY, AUGUST 15, 2013
    [Youtube] Bootstrapping with Irv Shapiro and tastytrade
    This was exactly the case when, earlier this week, Ifbyphone CEO Irv Shapiro was invited to spend some time with tastytrade , the fastest-growing financial network in America, on their YouTube e-show. 'When CEOs get around other CEOs, there are bound to be some interesting conversations that arise.
  • DELICIOUS B2BMARKETING  |  WEDNESDAY, DECEMBER 1, 2010
    [Youtube] 12 Social Media Tools for B2B Pre-Event Marketing
    YouTube and UStream Videos Create pre-event videos discussing conference topics or featuring conference speakers. Whether it’s a webinar or a multi-day conference, leveraging social media can help event organizers extend an event’s visibility, attendance and pre-event conversations. It’s free to sign up and get started.
  • BIZNOLOGY  |  MONDAY, JULY 15, 2013
    [Youtube] 7 case studies prove mobile ROI to healthcare marketers
    They used Facebook and Twitter for daily wellness tips; LinkedIn for professional recruitment and YouTube for content on diseases and patient stories. 'Image via CrunchBase. Is mobile marketing ready to change healthcare? You decide: 56% of US consumers prefer like the idea of remote healthcare (source:  Price Waterhouse Cooper ).
  • HUBSPOT  |  SUNDAY, DECEMBER 30, 2012
    [Youtube] Instagram Loses 25% of its Daily Active Users, and Other Marketing Stories of the Week
    Gangnam Style Makes YouTube History: First Video to Hit 1 Billion Views, From The YouTube Blog. By now, you must have heard PSY’s "Gangnam Style" -- a song that completely blew up the internet and has now officially amassed 1 billion views on YouTube. 2012 is wrapping up, and 2013 is cruising in, full speed ahead! mazing.
  • ANYTHING GOES MARKETING  |  WEDNESDAY, APRIL 7, 2010
    [Youtube] Wake up and Send More Email
    If you have a blog, Twitter account and/or YouTube channel, consider blending the best content from these different sources into an email that can be shared by your email subscribers. On the other hand, what you may find is that there are opportunities to send more relevant and timely email communications to certain segments of your database.
  • MODERN B2B MARKETING  |  TUESDAY, FEBRUARY 25, 2014
    [Youtube] More Eyes on Your Video – How and Where to Share
    YouTube videos show in the footer of emails opened in Gmail, but both Gmail and Outlook block streaming for most embedded players. The video on the left is hosted on YouTube, so viewers can watch it  from  Marketo’s page. All trends suggest that 2014 will be the year of video marketing. Here’s how. Leverage Video on Social.
  • WEBBIQUITY  |  TUESDAY, SEPTEMBER 3, 2013
    [Youtube] 15 Expert Guides to WordPress: Tips, Techniques, Plugins and More
    Noemi Madrid reviews more than a dozen plugins for integrating your content with and sharing it on social platforms, including plugins specifically developed for interaction with Facebook, Google+, Flickr, Pinterest, Storify, YouTube, and even MySpace. See below for sources.). Nevertheless, it’s not perfect. Just like Mashable!”)
  • HUBSPOT  |  WEDNESDAY, SEPTEMBER 4, 2013
    [Youtube] 9 Do's and Don'ts for Creating Outstanding Facebook Cover Photos [+Free Templates]
    Bonus: If you need help creating cover photos for all your social networks, we''ve created free templates you can use for Twitter, Facebook, LinkedIn, YouTube, and Google+. 'When people come to your Facebook Page, where do you think they first look? I''ll give you a few hints. It takes up almost a quarter the screen on most desktop browsers.
  • MODERN B2B MARKETING  |  MONDAY, NOVEMBER 5, 2012
    [Youtube] How to Improve the Visibility of Your Marketing Videos
    While YouTube star Dollar Shave Club received over 7 million views with their first video, yours may be a bit slower to gain popularity – but not if you do it right. Embed code: If placing videos on your website or blog, be sure to include the original location of your video, aka the YouTube or Vimeo URL. Proper Sitemap Build.
  • VIEWPOINT  |  WEDNESDAY, FEBRUARY 2, 2011
    [Youtube] 4 Trends Shaping B2B Marketing in 2011
    Similarly, social media fans love to pore over their own endlessly fascinating (but ultimately meaningless) stats: number of fans or friends or followers, number of retweets, number of views on YouTube, comparative social clout, and on and on; meanwhile, all the C-suite really counts is sales. Wiley, 2011). Like at the start of a new year.
  • LEADERSHIP  |  THURSDAY, JUNE 19, 2014
    [Youtube] Interesting Infographics: What You Need To Know About Twitter This Year
    The top brand followed on Twitter (with 40 million followers) is YouTube. 'If you’re doubtful about using Twitter in your future marketing campaigns, Dashburst ’s infographic may clear up some of your concerns. In particular, China houses the largest amount of Twitter users in the world, which is calculated at 35.5 million. Did You Know….
  • MODERN B2B MARKETING  |  FRIDAY, JANUARY 7, 2011
    [Youtube] Setting Your Social Media Strategy – Part 2
    Branded presence – akin to the sidewalk outside your home, outside the confines of your website, locations such as YouTube, Facebook, and Twitter where you can maintain a concentration of your company’s collateral and messaging. When it comes to branded presence, most corporations start by focusing on Facebook, YouTube, LinkedIn, and Twitter.
  • HUBSPOT  |  TUESDAY, MAY 29, 2012
    [Youtube] How the Web Is Changing Video Marketing for the Better
    The ad aired on TV only after it debuted on Facebook, Twitter, YouTube, and Nikefootball.com. The official video has more than 250K views on YouTube, but other users have republished it and contributed tens of thousands of other views. Make it short. But, wait -- what if this short attention span is a myth? Not necessarily.
  • DIGITAL B2B MARKETING  |  WEDNESDAY, JUNE 11, 2014
    [Youtube] Digital Marketing’s Massive Measurement Lies
    According to Wordstream, the #1 and #2 keywords based on search volume are facebook and youtube. 'Digital marketers are getting hooked on reporting bigger numbers, but in the process your marketing may actually be making a smaller and smaller impact. No wonder 8 in 10 CEOs don’t trust the work marketing is doing. Yikes! Branded search.
  • SALES PROSPECTING PERSPECTIVES  |  THURSDAY, OCTOBER 28, 2010
    [Youtube] It’s The Little Things That Make Inside Sales Teams Perform Better
    had the voice that she has if we didn’t ask her to help out with some YouTube videos? Like having your operations director dress up as a figure skater. We don’t play around on Halloween. Store bought costumes and cliché ideas are frowned upon at AG Salesworks. Today is our Halloween party and the office is buzzing.
  • HUBSPOT  |  MONDAY, MARCH 28, 2011
    [Youtube] How Can Small Businesses Leverage Social Media? [Marketing Cast]
    People want to define social media as Twitter, Facebook and YouTube, argues David Meerman Scott. And the social way of sharing today is by using the tools you are familiar with: Twitter, Facebook and YouTube. "I run a small business—how can I leverage the power of social media?" What Is Social Media? Create Great Content.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, JANUARY 18, 2012
    [Youtube] 6 Ways to Create and Share B2B Social Media Content Without a Blog
    YouTube. Post these on YouTube and provide the links to your employees. One of the best ways to use social media to drive traffic to your B2B website is to create a blog on your website and publish relevant articles to your prospects and customers. Here are six ways to create and share content without a blog. Email. LinkedIn. Twitter.
  • ENGAGE  |  MONDAY, MARCH 14, 2011
    [Youtube] Avoid Trolls, Landmines, and Time-Sucks with The CMO's Guide to.
    In it they examine 9 important social media properties (Facebook, Twitter, Flickr, LinkedIn, YouTube, Digg, StumbleUpon, Reddit, and Tumblr) and evaluate each respective network’s value in terms of customer communication, brand exposure, traffic-driving ability, and SEO. Home 1. Strategy 2. Creation 3. Management 4. Distribution 5.
  • BIZNOLOGY  |  MONDAY, FEBRUARY 23, 2015
    [Youtube] 15 B2B case studies show how content marketing drives ROI
    Facebook fans (of which around 15% are customers) and 12,000 Twitter followers, as well as active accounts on Instagram, Tumblr, YouTube, and Google+. '70% of content marketers are creating more content than they did a year ago (source: Content Marketing Institute ). 21% say they are successful at tracking ROI (source: Ad Age ). million.
  • WINDMILL NETWORKING  |  WEDNESDAY, MAY 2, 2012
    [Youtube] Nonprofits and Social Media: The Power of Video Story Telling
    From blogs and Facebook to the most famous of video sites, YouTube, there are many options to post videos and tell your story. YouTube actually has a program specifically for NPOs. More information about each of these items is available on YouTube’s nonprofit page. Creating video has never been easier. That’s powerful!
  • CONTENT MARKETING TODAY  |  FRIDAY, JULY 9, 2010
    [Youtube] Learn How to Steer Your Content Marketing Course From Offshore Sailing School
    They are fully engaged online with a website, a YouTube channel, a blog, a Facebook page, and a Twitter account. They highlight their social media connections on Facebook , Twitter, and YouTube to make it easy to continue the connection. Offshore Has Their Own YouTube Channel with Plenty of Engaging Videos.
  • WEBBIQUITY  |  TUESDAY, JUNE 10, 2014
    [Youtube] Search and Social Lessons from the Zenith Social Media Marketing Conference
    While there’s no video of his keynote available, his YouTube channel will give you some sense of how Neal can wake up an early-morning crowd in a packed ballroom. 'Last month’s Zenith Social Media Marketing Conference opened with a blast of presentational energy from Neal Rodriguez. Start with research: is your goal achievable?
  • WINDMILL NETWORKING  |  TUESDAY, APRIL 24, 2012
    [Youtube] Social Media’s Influence: Content is Key!
    In 2009, through the use of YouTube and other social networks, Canadian guitarist David Carroll publicly took United Airlines to task for breaking his instrument : United Breaks Guitars (His book “The Power of One Voice in the Age of Social Media” will be released in May 2012). Social media users have become major players in social change.
  • LEADERSHIP  |  FRIDAY, OCTOBER 10, 2014
    [Youtube] Interesting Infographics: 10 Biggest Office Distractions
    years watching commercials (does skipping commercials on YouTube count?  =). 'If you follow my blog, you know I tend to share topics related to marketing, B2B lead generation and social media; however, all of the best strategies and tactics will not make any difference if our teams fail to implement. years eating. years driving.
  • WEBBIQUITY  |  SUNDAY, FEBRUARY 10, 2013
    [Youtube] Ensure Your Business Looks Good Online
    YouTube, Twitter and Facebook are other ways to create a virtual presence and cultivate a following. Guest post by Carrie Bauer. Before the Internet, making a good first impression often meant face-to-face interactions at business meetings, conferences and lunches. This is where ORM, or online reputation management , comes in.
  • SYNECORE  |  SUNDAY, JULY 20, 2014
    [Youtube] The New Definition of SEO [Video]
    Subscribe to Synecore Tech''s YouTube Channel for more insight into the world of Marketing Technology! 'As Google continues to evolve, so has the capabilites (and limitations) of its search engine. These updates have many business owners and marketers questioning the future, and importance, of SEO. Love awesome videos as much as we do?
  • SYNECORE  |  FRIDAY, JUNE 20, 2014
    [Youtube] Integrated Digital Marketing Chronicles: Measure & Refine Your Efforts
    Subscribe to Synecore Tech''s YouTube Channel for more insight into the world of IDM! 'After you''ve defined , promoted , connected and converted the audience with your digital marketing campaign your work is finished, right? Wrong! How is this accomplished? By measuring and refining your marketing efforts! That got me thinking.I
  • WEBBIQUITY  |  MONDAY, OCTOBER 29, 2012
    [Youtube] Maximize Your Online Visibility: The Web Presence Optimization (WPO) Framework
    Social Presence (tweets, Facebook posts, LinkedIn updates, social bookmarks, videos on YouTube, presentations on SlideShare, etc.). Recent research makes clear that, for high-value consumer purchases as well as b2b procurement, being as “findable” as possible online is critical to winning the business. How many conversions?
  • MODERN B2B MARKETING  |  MONDAY, DECEMBER 2, 2013
    [Youtube] Proposal Videos: Get Your Audience to Say “I Do”
    'Author: Phillip Chen Despite being an immature, cynical 23 year old, I can’t help but be touched by one of the latest YouTube crazes: wedding proposal videos. Click here  to watch “Spencer’s Home Depot Marriage Proposal” on YouTube. Click here to watch “Justin and Emily: The Proposal” on YouTube.
  • EARNEST ABOUT B2B  |  MONDAY, DECEMBER 15, 2014
    [Youtube] This is the week that was: it's beginning to look a lot like Christmas
    Blog post of the week Earnest’s very own George ‘The Colonel’ Sanders penned an excellent wee note about his secret finger lickin’ recipe the rise of Youtube in the world of B2B. Businesses are waking up to the the myriad of advertising solutions that Youtube has to offer. Marketing call-to-arms of the week. Lovely stuff. Ok, good.
  • VERTICAL RESPONSE  |  WEDNESDAY, AUGUST 20, 2014
    [Youtube] 5 Small Businesses Excelling on Social
    YouTube. In addition to using Twitter, where she’s just shy of 4,500 followers, Swiger uses her YouTube channel to share tutorials on knitting, spinning and dyeing yarn along with inspirational videos on creative businesses. However, SMBs are making waves of their own. Epicurean Connection. Website. Twitter. Facebook. Website.
  • CUSTOMER EXPERIENCE MATRIX   |  THURSDAY, APRIL 24, 2014
    [Youtube] InfusionSoft ICON: Contined Focus on Helping Small Business
    Be that as it may, Godin or someone looking like him gave a keynote at the InfusionSoft ICON conference this week, and he observed you only see videos of bicycle crashes on YouTube, not videos of people riding along smoothly. But this is a marketing technology blog, not a theater review. This goes beyond making the system easy to use.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, AUGUST 11, 2014
    [Youtube] How Big Data is Driving Business Growth
    Pulling the data from not just Facebook and Twitter, but LinkedIn, YouTube, Google+ and more to give access to keyword data and trend analysis to brands looking to understand what creates customers and makes them into brand evangelists? In the technology community, data has become likened to oil as the next great natural resource.
  • PWB MARKETING BLOG  |  WEDNESDAY, AUGUST 17, 2011
    [Youtube] Can Your Customers Find Your B2B Industrial Company Online?
    How about posting a demo of your complex industrial machinery on YouTube (and letting your sales force use it as sales piece)? Quick, type in your company name in Google. What are the search results? Does your company show up for the first listing? It better; if not, you have an SEO problem. But don’t stop there. That was five years ago.
  • FEARLESS COMPETITOR  |  MONDAY, AUGUST 8, 2011
    [Youtube] How to turn a good white paper into a great lead generation piece
    Video interview of the author (YouTube). B2B Lead Generation: Great content or a great lead generation tool. What’s the difference? Jonathan Kantor of White Paper Source also blogged about this. Do you want a trickle of leads or a flood? Why go outside for creation of content? Outside experts have far more credibility. You post it.
  • HUBSPOT  |  FRIDAY, MARCH 4, 2011
    [Youtube] "Helpful" is the New "Viral"
    You’re going to post it on YouTube and Facebook. ” Both their website and their YouTube channel are packed with do-it-yourself tips and how-to’s for “aspiring geeks,”—in spite of the fact that Geek Squad’s bread and butter is coming to the rescue when you can’t do it yourself. Right?
  • INDUSTRIAL MARKETING TODAY  |  TUESDAY, JANUARY 3, 2012
    [Youtube] Create a Content Series for Industrial Marketing
    Post videos to your branded YouTube channel. Happy New Year! This is my first post in 2012 and I want to start the New Year by answering a perennial question about content marketing for manufacturers and industrial companies. The question – what do we write about? The answer – create a content series. Fresh Content = Better SEO.
  • PWB MARKETING BLOG  |  WEDNESDAY, SEPTEMBER 19, 2012
    [Youtube] Professional and Personal Social Media Identities, Should They be Separate?
    This morning, as I was browsing a YouTube Channel trying to track down a video my client made for broadcast by someone else, I ran across a semi-suggestive image. It was actually found in the YouTube stream, and was visible to anyone looking at that YouTube Channel. I would personally just have two entities – See #2.)
  • FEARLESS COMPETITOR  |  MONDAY, MAY 7, 2012
    [Youtube] Marketing Made Simple TV premiers this Thursday at noon
    DBMEI and YouTube. This is the new weekly online show by Jeff Ogden of Find New Customers. Thursday at noon ET is the premier, but this show will run weekly. You’ll find the show at www.marketingmadesimple.tv and other sites, including. Mac McConnell of BlueBird Strategies  - B2B demand generation expert. Check them out.
  • FEARLESS COMPETITOR  |  SATURDAY, NOVEMBER 12, 2011
    [Youtube] Mad Marketing TV Episode 1 is done
    This episode will publish on November 17th at noon ET on YouTube and www.madmarketing.tv. I’m the host of Mad Marketing TV  sponsored by  Act-On Software  and we recorded the premier episode yesterday. It featured an expert on buyer personas – Adele Revella of The Buyer Persona Institute. You’ll hear more next week.
  • FEARLESS COMPETITOR  |  WEDNESDAY, NOVEMBER 9, 2011
    [Youtube] Mad Marketing TV premiers in just one week (+ 1 day)!
    You will find the show at Mad Marketing TV on YouTube and www.madmarketing.tv. One week from today is the premier of the B2B Marketing show Mad Marketing TV. Ever feel like you’re being pulled in a thousand directions at once? Add digital and  new media  tools and you might be wondering how in the world to make sense of it all!
  • FEARLESS COMPETITOR  |  MONDAY, DECEMBER 14, 2009
    [Youtube] New approach in remarkable content
    While a YouTube video like HubSpot’s “You Outta Know (Inbound Marketing)&# is very entertaining and makes an excellent point, it’s passive on the part of the viewer. The Holy Grail of marketing content is interactivity. We watch it. Think about all the passive content we marketers send: Direct mail pieces. Emails. Video.
  • DIGITAL B2B MARKETING  |  MONDAY, APRIL 16, 2012
    [Youtube] Cookie Deletion and Measurement: What you Need to Know
    Here is comparison data for a range of sites (all stats are for US visitors through Google Ad Planner): Yahoo: 190M unique people, 980M unique cookies YouTube: 170M unique people, 1.1B Cookies are used (among other things) for measuring performance, targeting advertising and personalizing sites. How Reliable are Cookies? times up to 6.5
  • MODERN B2B MARKETING  |  WEDNESDAY, JUNE 11, 2014
    [Youtube] The Future of Digital Marketing is Already Here
    Watch the clip from Minority Report on YouTube here: https://www.youtube.com/watch?v=ITjsb22-EwQ&feature=kp. Watch the British Airways ad on YouTube here: https://www.youtube.com/watch?v=GtJx_pZjvzc. 'Author: Mike Stocker Today, the needs of all marketers are converging, creating a common set of goals. ITjsb22-EwQ&feature=kp.
  • SALES INTELLIGENCE VIEW  |  THURSDAY, JANUARY 10, 2013
    [Youtube] What Is Sequential Content, and How Will It Help You Generate More Leads?
    Similarly, you can make a video series to upload to Youtube or a series of podcasts to upload to an Internet radio station. What is Sequential Content? Sequential content is any type of content that has a chronological structure. series of articles on the same topic that leads the reader from a beginning to an end.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, DECEMBER 24, 2013
    [Youtube] When you are doing nothing, you are doing something
    Follow him on YouTube. Follow him on YouTube. ' . By Preston Reed, {grow} Community Member. At this time of year when we traditionally find some time to rest, I think it is important to reflect on the important work of doing nothing. am a professional musician and my life’s work depends on being creative. It’s not. It’s not.
  • VIDYARD  |  FRIDAY, AUGUST 15, 2014
    [Youtube] 8 Ways to Use Video to Make the Most out of Event Marketing
    They can certainly live on YouTube, but the primary purpose for these three types of videos is for sending them directly to your highly targeted registered-attendee list with a personalized email (you should receive this list of attendees once you register as an exhibitor). Let’s see what you can do! Before the Event. Value Videos.
  • HUBSPOT  |  FRIDAY, MARCH 21, 2014
    [Youtube] The Essential Cheat Sheet for Social Media Cover Photo Dimensions [+ Pre-Sized Templates]
    YouTube Channel Art and Cover Photo. 'Editor''s Note: This post has been updated to reflect the latest social media cover photo dimensions for 2014. According to 3M Corporation , 90% of information transmitted to the brain is visual. And on Facebook alone, our own research shows that photos generate 53% more likes than the average post.
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