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The 9 best reputation management services for your brand in 2024

Sprout Social

Reputation management services help businesses handle and avoid these situations, minimizing professional damage and guiding them through the storm. But how do you know which online reputation service is the best fit for your needs? What is a reputation management service?

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Reminder – Google is turning off all Universal Analytics services and APIs

Martech

Google issued a reminder that it will be discontinuing all Universal Analytics (UA) services and APIs on July 1. When Universal Analytics services stop, you won’t be able to access or use any data or settings through advertiser, publisher, or other product integrations. What is changing?

API 101
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Win as One: The future of financial services teams 

Seismic

At Shift 2023, experts from our award-winning Professional Services team led breakout sessions designed to help our customers navigate complex enablement journeys. Our journey as a leader in the enablement space began over a decade ago, with financial services customers across banking, wealth management and insurance.

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Tags vs. metadata in DAM: What’s the difference?

Martech

Metadata and tags are two essential yet commonly confused elements in digital asset management (DAM). In the context of DAM, metadata is the link that connects objects, and tags are user-defined elements that mark objects for user findability. Tagging is for users. Are tags metadata?

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How to Use Tagging to Better Segment Your Contacts

Benchmark Email

It shows them that you understand their issues, needs, and how your product or service fits within that equation. You don’t need to individually… The post How to Use Tagging to Better Segment Your Contacts appeared first on Benchmark Email. The beauty of personalization is that it shows your leads that you know who they are.

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Writing Title Tags and Meta Descriptions for B2B SEO

The Lead Agency

One of the most important aspects of B2B SEO is writing effective title tags and meta descriptions. In this article, we’ll explain what title tags and meta descriptions are, why they’re important for B2B SEO, and how to write them effectively. What are Title Tags and Meta Descriptions?

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3 ways Tagging empowers brands to scale their customer responsiveness

Sprout Social

There’s something very unappealing about picking up the phone to call a customer service number. If you feel similarly, you’re not alone—when it comes to customer service, people are turning to other methods like in-app messaging and social media as their preferred method of choice. 3 ways to improve customer service with Tags.

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