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How Video Marketing Strategies Can Elevate Sales Efforts

Webbiquity

Understanding sales means comprehending the roots of the profession as well as looking ahead to the future of sales strategies. While basic philosophies still stand the test of time, social media tools and video-based platforms have turned sales into a totally new ballgame. Guest post by Sean Gordon.

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Trending Topics to Evergreen Content: Three Types of Content that Move Audiences through the B2B Buyer’s Journey

Trade Press Services

Whether your goal is to acquire leads, boost sales, or increase conversions, content is vital to moving people through the buyer’s journey. From bylined articles to informational videos, content helps prospects learn about brands and gather information about their products and services. This builds a loyal following of buyers.

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You Educated Your Audience with B2B Content: What’s Next?

KoMarketing Associates

We typically are able to help them appear on the first page of search results for competitive terms via targeted traditional content assets like blog posts or glossary pages. In terms of content types to do so effectively, consider videos and case studies. Also, keep in mind who will be featured in your videos.

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Multi Channel in B2B Marketing: Beat the Jargon…

Inbox Insight

We’ve put together this informative guide to multi channel, including a jargon busting glossary of key concepts that aim to harness B2B marketers with a complete understanding of the multi channel landscape in today’s digitalized world. Learn the Lingo: Multi Channel Glossary. Reading time: 5 minutes.

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Beyond the Funnel Content: The Ultimate Guide for Marketers

Rev

Create startup checklists, tasks, timelines, and onboarding videos to ensure your client has everything in place to ramp up successfully. . Product guides, how-to articles, feature glossaries, and knowledge bases serve as valuable beyond the funnel support content that shows your audience you’re invested in their success.

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The Content Marketing Intern’s Syllabus

Contently

New interns will have to learn everything from the confusing marketing lexicon to email marketing and ROI (that’s return on investment). Divided into seven chapters, the guide includes practices, step-by-step visuals, and a glossary. The Ultimate Guide to Video Marketing | HubSpot. The point is: You’ll learn a lot.

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Looking for the Sales Job of Your Dreams? Treat It Like Another Sale

Salesforce Marketing Cloud

If you want to learn how to get a job in sales — and not just a job, but a dream job — then take the tried-and-true sequence of the sales process and apply it to your job hunt. Just like with any sale, you’ll create a territory plan, hunt down targets, qualify prospects, and advance opportunities to close. Get started 1.