Remove vendor

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Stitching Intent Data into Your Sales Strategy

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I’m just trying to understand who the vendors are. Step 3: Vendor selection and elimination. Vendor selection is an important next step – and even more important is vendor elimination. Here I have to pause and point out that 57% of the buyer’s journey happens LONG before they engage with vendors.

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A New Generation of Marketing Metrics & the ROI of Better Data

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These are still great ways of predicting how an organization will perform, especially when entering a new market or rolling out a new product for feature. In addition to lowering the cost of database maintenance by decreasing unnecessary bloat, marketing teams can consolidate vendors and negotiate lower pricing with fewer parties.

ROI 269
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Why That Bargain Contact List You Bought is a Sales Dead End

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Vendors vow you’ll have direct access to hundreds of buyers (if not thousands) for cheap. If you’re being sold 1,000 contacts, you might be given a 50 contact sample list of potential contacts to get a taste of product. Are they considering other vendors? In fact, we see some pretty bold promises made by bargain contact lists.

Contacts 240
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Not Fake News: 4 Ways to Double-Check Your Sales Data

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For example, our recent study found that, despite a reputation for playing it safe, women are more likely to select new upstart vendors, while male buyers stick to established, known vendors (see below). It is possible to know you’re getting the right person, when they’re actually looking for your product or service.

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Blast Off of the Sales Tech Stack: An Interview with Holger Schulze

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Holger Schulze is an experienced B2B tech marketer and advisor for SaaS, marketing / sales automation and cybersecurity vendors. At the highest level, we are looking to identify organizational trends regarding the use of sales technology and see how companies are equipping their sales reps to become more productive and collaborative.

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The Coming Customer Data Tsunami: 3 Predictions for 2019

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SaaS organizations are leading the crest of the data wave, because they can – or should be – collecting customer data through their cloud-based product or service. How well are users adopting product changes or updates? That user data may come in many forms: What is the most frequent user workflow? under one roof. “In

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The Savvy Sales Pro’s 5-Point Guide to Overcoming Objections

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We already use another vendor.”. Hit these 5 points when you get an objection – and add a little groove to your game , disarm your buyers, and have more productive sales conversations. Here are some common scenarios : PROSPECT: “I’m worried that your product is more software than we need, and -”.