Content Marketing Institute

NOVEMBER 6, 2018

Editor’s note: Given the ongoing need for brands to use social media strategically, we are sharing this article updated from its original publication last year. Questioning where your Facebook ads might appear across its network of sites, including on Instagram and Messenger ? You’re not alone. joderama Click To Tweet. Think precision.

Planning 111

Planning Social Media Template Marketing Plans 111

Adobe Experience Cloud Blog

JANUARY 15, 2020

Let’s start this with a statistic that should by itself be enough to have any small business owner invest in digital marketing. According to RetailDive , 87% of buyers start searching for products to buy online. Digital marketing helps small businesses build lasting customer relationships. Eighty-seven.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

Optinmonster

FEBRUARY 21, 2024

For example, one of our pillar articles at OptinMonster is 30 Content Upgrade Ideas to Grow Your Email List. Refresh Evergreen Content Because our pillar articles are useful to the target audience and attract a lot of traffic, we make sure to regularly update them. Another great tool you can use to find LSI keywords is LSI Graph.

Paid Content 77

Paid Content Traffic Webinar Metrics Marketing & Strategy 77

Webbiquity

MARCH 7, 2019

77% of all Americans have at least one social media profile. The growing propensity of people to share life’s moments, particularly when doing something outside the ordinary routine, is why social media remains a great fit with live events. Social media is a powerful tool to build buzz around your event and drive attendance.

Social Media 204

Social Media Promotion Creativity Media 204

Spiralytics

FEBRUARY 26, 2023

With over one billion active users , TikTok has become one of the most popular and prominent social media platforms today. Millions of content creators are using it to publish video content consistently. Viral videos from the app helped individuals and organizations promote themselves, their products, and their services.

Paid Content 125

Paid Content Merchandising Paid Search Agency Advertising Agencies 125

Scoop.it

OCTOBER 12, 2021

Content marketing isn’t what it used to be. In today’s day and age, where millions of social media posts, blog posts, videos, and articles are pushed out on a daily basis, you have to be intentional and focused. What is a Content Strategy? Every brand produces content in some form or fashion. Source: [link].

Organization 100

Organization Marketing & Strategy Marketing Strategy Webinar Metrics 100

Sprout Social

AUGUST 10, 2022

Influencer marketing has grown from a $1.7 It’s little wonder, then, that influencer marketing has become an indispensable part of the PR and crisis management approach for most brands. Here are five ways to make PR and influencer marketing work for your brand during a crisis. ad Woaah 50 years! billion in 2022.

PR 125

PR Work Management Paid Search Agency Planning 125

Sprout Social

AUGUST 10, 2022

Influencer marketing is getting bigger in 2022. A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. Influencer marketing tools for social listening.

Marketing Budget 107

Marketing Budget Budget Programs Enterprise Management Work Management 107

Content Marketing Institute

MAY 22, 2018

To the uninitiated, a content marketing initiative can seem like an old-school, Dungeons and Dragons-style quest. Every creative asset you produce needs to be supported by strategic decisions – from crafting ideas into a cohesive message to selecting the content types and distribution formats that let your ideas work their magic.

Content Marketing 103

Content Marketing Microsite Planning Paid Search Agency 103

Sharpspring

FEBRUARY 3, 2022

The phrase “marketing plan” can mean many things, from your social media/ad campaign schedule to your lead nurture pipeline to your overall strategic goals. And this will become your capital-letter Marketing Plan! With that said, let’s explore the core elements of a strong marketing plan — step by step. your goals?

Planning 100

Planning Marketing Plans Marketing Budget Creation Paid Search Agency 100

Unbounce

FEBRUARY 25, 2020

You and a couple of friends have an idea for a product that fits a clear gap in the market. Procurify’s marketing team was under more pressure than ever to keep their growth going—even accelerate it. We also spoke with Jendi, Procurify’s Marketing Web Designer, over the phone. They did a bang-up job, too.

Landing Pages 136

Landing Pages Account Based Marketing ABM Lead Scoring 136

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. But, SendX is still offering a deal. Deal - 25% OFF across all MONTHLY plans.

Enterprise Management 253

Enterprise Management Marketing Automation Services Work Management Marketing Management 253

Outgrow

OCTOBER 29, 2021

Best Giveaway Tools to Boost Your Conversion Rate [FREE+Paid]. Therefore, let’s find out how these giveaway tools can benefit your marketing efforts! Variety of No-code Premade Templates. A good giveaway tool offers you a variety of no-code premade templates that make the process of creating an online giveaway very easy.

Conversion Rate 52

Conversion Rate Outgrow Tools Conversion 52

Optinmonster

DECEMBER 14, 2021

And just like any tough job, lead generation requires the right tools–even for professional marketers. Email Marketing : Nurture those leads with campaigns to keep them engaged with your brand. Advertising Tools : Drive traffic to your site from places like social media and through paid ads. Sales Tools.

Marketing Automation Services 128

Marketing Automation Services Budget Programs Enterprise Management Work Management 128

Outgrow

JANUARY 11, 2021

Yet, we know of marketers who ace it and scale their businesses to new heights! Now forget the worries of outreaching and prospecting all your working hours to collect the leads because we have brought some of the best lead generation tools to stack-up your marketing desk (virtual though). Well, you’re not alone. How, you might ask?

Lead Generation 94

Lead Generation Paid Content Budget Programs Lead Ranking 94

Optinmonster

SEPTEMBER 30, 2020

Are you looking for the best Black Friday marketing tools that you can use to increase engagement and sales? That’s why, in this post, we’ve gathered 9 of the best Black Friday marketing tools out there to make this your most profitable year to date. 9 Best Black Friday Marketing Tools. Viral giveaway templates.

Tools 98

Tools Top of Funnel Marketing Analytics Tools Landing Pages 98

Optinmonster

FEBRUARY 23, 2022

Are you trying to find the best WordPress marketing plugins to help attract more customers and drive more sales? WordPress plugins are the key to unlocking the roadmap to your marketing goals. We’ve hand-picked the best WordPress marketing plugins that will help you out in 11 different areas. OptinMonster: Generate Leads.

Planning 75

Planning Best Practices Work Management Marketing Management 75

Optinmonster

MARCH 5, 2021

Patrick’s Day marketing ideas to increase sales across your site? Patrick’s Day marketing ideas that you can use for your website. Like how Coca-Cola dominates advertising at Christmas or how Doritos consistently drops millions on SuperBowl commercials. Patrick’s Day marketing ideas. Patrick’s Day.

Tools 92

Tools Work Management Marketing Management Paid Search Agency 92

SendX

NOVEMBER 20, 2018

SendX is an Email marketing platform that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. Valid for Cyber Monday Giddyapp - giddyapp helps freelancers and creatives create invoices and get paid fast.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. But, SendX is still offering a deal. Deal - 25% OFF across all MONTHLY plans.

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Sprout Social

OCTOBER 19, 2016

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. With organic reach becoming increasingly difficult to earn, social media contests offer a great way to get more eyes on your social posts and boost engagement. Why Create Social Media Contests?

Social Media 94

Social Media Paid Content Media Viral Marketing 94

Optinmonster

MAY 4, 2021

Whether your site gets traffic through pay-per-click ads, organic traffic, or social media, you’ll find the right promotional idea for you. Plus, OptinMonster has a drag and drop editor that you can use to quickly modify the appearance of these templates. And adding these to your campaign couldn’t be easier.

Promotion 104

Promotion Budget Programs Tools Landing Pages 104

MKT1

FEBRUARY 27, 2023

A great product, team, and market have become table stakes requirements for startups to succeed. With the proliferation of B2B startups and the lower barriers to building great products, marketing is now the differentiator. Founders need to value and enable marketing as they do other teams in the organization.

Marketing Analytics Tools 52

Marketing Analytics Tools Advertising Agencies Paid Search Agency Planning 52

PureB2B

MAY 30, 2022

That's why more and more sales teams are looking to diversify their sales strategies, and invest in new sales and marketing tactics to drive qualified leads to their product or service. Write compelling email templates. Use Content Marketing to Generate Inbound Leads. Referral Marketing. Let's take a look at them.

Cold Calling 62

Cold Calling Marketing Budget Sales Leads Sales Qualified Leads 62

Optinmonster

APRIL 13, 2021

Email newsletters are a great way to get customers to revisit your site by updating them on new content, sales, and product launches. Based on these factors, we’ve listed out the top WordPress newsletter and email marketing tools. The first step in newsletter marketing is to collect leads and grow your subscriber list.

Newsletter 78

Newsletter Broadcasting Best Practices Work Management 78

Bluetext

AUGUST 2, 2023

Or at least that’s how the recent social media and pop culture landscape has seemed. The release of Warner Brothers ‘Barbie’ movie has rocked box office sales and the marketing landscape. And as digital marketing strategists, we must acknowledge some key takeaways that can be used to bring any campaign to life.

B2B Marketing 26

B2B Marketing B2B Marketing & Strategy Social Media 26

Content Marketing Institute

APRIL 27, 2018

Plan these three elements carefully to create a compelling bio: The content. The bio content or text is the most important element. You can drive a flood of leads with a relevant and enticing call to action like this one from an earlier version of Foundr’s profile (“Get Our Free Instagram Marketing 101 Issue!”).

Marketing & Strategy 110

Marketing & Strategy Landing Pages Leads Lead 110

Optinmonster

FEBRUARY 5, 2020

Are you feeling bogged down by some of the more tedious tasks in your marketing strategy? Managing and nurturing leads from email, SMS, social media, and landing page campaigns can start to feel…. Fortunately, when it comes to marketing automation tools, you’ve got options. We’re going to look at: What Is Marketing Automation ?

Marketing Automation Services 100

Marketing Automation Services Budget Programs Enterprise Management Marketing Automation 100

Webbiquity

JUNE 4, 2019

It combines pre-built templates with integrated signature and payment features, and integrates with popular CRM and project management tools to accelerate the development of attractive, professional proposals. Was there going to be a market for this in the future? Our SEO efforts have paid huge dividends too. The Company.

Marketing Proposals 133

Marketing Proposals Work Management Marketing Management Software 133

Sprout Social

DECEMBER 21, 2022

Let’s cut to the chase: It’s not organic vs. paid social media—it’s organic and paid social media. As social becomes even more of a pay-to-play game, “organic social is dead” has become a popular catchphrase for marketing thought leaders. What are the differences between organic vs. paid social media ?

Paid Social Agency 132

Paid Social Agency Social Media Work Management Organization 132

Sprout Social

JANUARY 10, 2017

Video marketing has exploded tremendously over the past few years. If your video was made with search intent, include keywords in the title to make it easier for other people to discover. YouTube is the second-largest search engine in the world. As a result, organic search is one of the best ways to promote your YouTube channel.

Youtube 108

Youtube Paid Content Promotion Advertising Channels 108

Optinmonster

JULY 15, 2021

Do you want to put your WooCommerce email marketing process on autopilot? Email marketing automation tools can help you collect leads, schedule emails, and build a long-lasting relationship with subscribers. In this guide, we’ll show you the best tools in the market that automate email processes and deliver results.

Marketing Automation Services 64

Marketing Automation Services Marketing Automation Email Marketing Automation 64

Optinmonster

MARCH 11, 2022

Are you looking for the best WordPress Stripe Payment plugin that can help you get paid fast, easy and without headaches? Getting paid is important, and it’s crucial to think twice and act wise. Payment form templates. WooCommerce is one of the most well-known WordPress plugins on the market. Optimized for mobile.

Best Practices 83

Best Practices eCommerce Pricing Price 83

Contently

FEBRUARY 14, 2018

Even if you happen to be a horrible person (or, you know, just not that into sci-fi) and dislike Star Wars , it still has at least one thing for you—a template for what we have dubbed The Four Elements of Great Stories. Even though many critics said it was too much like the originals, we collectively paid a billion dollars to see it.

Storytelling 164

Storytelling Viral Marketing Amazon Template 164

Optinmonster

APRIL 29, 2021

Mailchimp has become one of the most popular email service providers (ESPs) on the market. That’s because it comes with over 50+ templates that you can use to save time, money, and stress in the campaign creation process: These templates look great across all devices, including tablet, mobile, and desktop. Custom HTML.

Best Practices 64

Best Practices Landing Pages Template Work Management 64

Optinmonster

APRIL 15, 2020

Adding value to your audience’s lives. Ok, now compare that vague message with this one that is clearer: Note: Would you like to use that as a template for guest outreach? Feel free to download the template here. Then, in the future, you can use this list to help your overall email marketing strategy. Constant Contact.

Conference 95

Conference Work Management Budget Programs Marketing Management 95

Optinmonster

FEBRUARY 16, 2021

Let’s take a look at the best lightbox plugins on the market that let you add this cool effect to your site in different ways. We checked out lightbox options on the market and here are some of the best lightbox plugins that are great for WordPress. Lock on-demand content and give subscribers an irresistible incentive to sign up.

Best Practices 61

Best Practices Display Trigger Marketing Elasticity 61