KoMarketing Associates

JULY 18, 2017

Analyze the First Page of SERPs. Write, Optimize, and Promote. You will be presented with a number of “long-tail” keyword phrases that relate to the theme. Analyze the First Page of SERPs. Write, Optimize, and Promote. before promoting. Outline the Content.

SEO 141

SEO Long Tail Marketing SERP Content 141

Contently

MAY 18, 2018

One way to get there is to focus on long-tail keywords, which refers to niche and less competitive search terms. With a long-tail mindset, you’ll develop a level of expertise that generalists can’t match when they answer random questions for a wide audience. And rightfully so! To know your audience.

SEO 168

SEO Long Tail Marketing CMS Development SERP 168

Contently

MARCH 22, 2024

Incorporate short-tail keywords (furniture) and long-tail keywords (early American furniture) into your SEO editorial strategy. This helps your content gain recognition on SERPs. Promote backlinking. Brainstorm topics and headlines. Do this by creating credible content that other websites will pick up on.

SEO 78

SEO De-duplication Lead Scoring Lead Ranking 78

FunnelEnvy

FEBRUARY 5, 2024

In response, the search and web ads giant is revamping its search engine results page (SERP). Google’s New SERP and Search Generative Experience (SGE) Google’s new AI search experience, Google Search Generative Experience (SGE), integrates AI into the SERP. Ensure content is well-structured and easy to read.

Paid Content 62

Paid Content PPC Traffic SEO 62

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

seo.co

JULY 28, 2020

Organic traffic, put simply, is traffic that comes from Google and other search engines’ search engine results pages (SERPs). Will you use a combination of head keywords and long-tail phrases? These pages also serve as material that can rank in SERPs. Organic Traffic 101. Source: Google. Research is vital at this stage.

Traffic 109

Traffic Paid Content Organization Lead Scoring 109

Adobe Experience Cloud Blog

JANUARY 25, 2018

First of all, Google owns YouTube so it’s in their own interest to promote video content. If video is encouraging engagement , that’s at least partly why it’s winning on the SERP. To prepare for that, target long-tail keyword phrases that sound more conversational. And that’s not a huge surprise. Image Source ).

Lead Scoring 134

Lead Scoring Lead Ranking SEO Long Tail Marketing 134

Convert

JANUARY 17, 2024

An abundance of quick answers in Google’s SERPs has been here for a while but most people were still engaging with search results. What is NAME’s competitor’s value proposition and how do they promote it? This means that from now on, we need to be paying more attention to “related queries” Google includes in most SERPs.

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

Marketing Insider Group

FEBRUARY 1, 2021

Moz’s Keyword Explorer and SERP Analysis tool allows you to analyze competitor rankings for target keywords. If you’re a new business or in a highly competitive industry, focus on targeting long-tail keywords. They’re easier to rank for than shorter keywords. Learn about our Content Builder Services.

Buyer Intent 353

Buyer Intent Intent Work Management Marketing Management 353

SmartBug Media

AUGUST 27, 2021

Towards the end, we have paid social acting as both a promoter and also a closer. Using Google Ads to accelerate inbound marketing is an extremely effective way to target keywords that our products don’t organically rank in the top placement of SERPs for,” Sara Breeding , director of marketing at Axosoft, said.

Paid Content 105

Paid Content Top of Funnel Inbound Marketing Lead Ranking 105

ClearVoice

MARCH 9, 2023

This strategy then changed to the use of short- and long-tail keywords. Reviewing your search engine optimization strategies/SERP ranking. Encouragement for the audience to take positive action. At one time (the 2010s), a successful content marketing strategy focused on keywords. Determine what worked well.

Marketing & Strategy 81

Marketing & Strategy Marketing Strategy Planning Content Marketing 81

Valasys

DECEMBER 5, 2022

Therefore, it is a race between e-commerce business owners to get the first position in the SERP ranking. Exploring the SERPs will let you know about your competitor. Long tail (Consists of 3 to 5 words). Sum up and revamp the ideas you took earlier while exploring the SERPs. These rankings are not fixed.

Traffic 52

Traffic Optimization SEO SERP 52

Content Standard

AUGUST 12, 2020

And while landing atop SERPs is sometimes achievable through traditional search engine optimization, this strategy alone doesn’t always equal voice search success. Incorporate Spoken and Long-Tail Keywords Creating content that reflects the way people speak can help you expand your voice search reach.

Long Tail Marketing 95

Long Tail Marketing Marketing & Strategy Lead Ranking Amazon 95

ClearVoice

SEPTEMBER 23, 2021

While there’s a lot of debate about exactly how long a content marketing post or article stays fresh enough to pull in valuable traffic, one thing’s certain: Even a popular piece of old content can be made fresher with a bit of a makeover, and the results can be impressive: . Higher rankings in SERPs. More valuable incoming links.

Optimization 101

Optimization Content Lead Scoring Lead Ranking 101

Brightedge

JULY 26, 2022

It’s 2022 and we are no strangers to seeing our favorite celebrities raving about their preferred brands when scrolling through our social media feeds, or coming across bloggers promoting their favorite products when searching the web. Adobe’s SEO strategy benefits from its ambassadors creating content and promoting it in their networks.

SEO 64

SEO Marketing Budget Creation Marketing Budget Lead Scoring 64

Brandpoint

DECEMBER 13, 2018

If your business is not creating content that appears on the top SERPs (Search Engine Result Pages), you could miss out on reaching nearly three-quarters of your potential customers. These activities involve promotion and marketing initiatives that take place outside of your website. how long users stay on a page. Off-site SEO.

Top of Funnel 119

Top of Funnel SEO Optimization SERP 119

Marketing Insider Group

MAY 22, 2023

Write an email newsletter that provides exclusive content and promotions to subscribers. How can my company optimize our website to rank higher in SERPs ? Generate the body copy for a promotional email campaign about an upcoming spring sale for [company]. Write a holiday-themed email that promotes seasonal promotions and offers.

Paid Search Agency 63

Paid Search Agency Work Management Marketing Management Webinar Metrics 63

Valasys

NOVEMBER 27, 2019

Landing pages are also known as “ lead capture pages ”, “ static pages ” or “ destination pages ” & these are the standalone pages engineered to capture leads or promote specific products or services via specifically designed ads. Below is the SEO landing page template for keyword placement: a.

Landing Pages 66

Landing Pages Practices Optimization SEO 66

Content Marketing Institute

OCTOBER 30, 2018

After running this strategy on its blog, HubSpot proved more internal links led to a higher placement on the SERPs : Image source. Promotion of blog posts through social media. Head over to Answer the Public and type your overarching topic to find a list of long-tail keywords that could fuel your list of ideas.

Lead Ranking 106

Lead Ranking Lead Scoring Long Tail Marketing Paid Search Agency 106

Atomic Reach

MARCH 15, 2019

For example, the insights gained could reveal which content a company should promote and the best ways to do it. It's also smart to scroll down to the bottom of a SERP and see the short list of related search terms. What Could Content Intelligence Show? It could also shed light on which content they should update or share.

Intent 105

Intent Top of Funnel Marketing AI Content 105

Valasys

JANUARY 23, 2023

PPC advertising is an internet promotion in which the marketer forks up cash each time a potential customer clicks on the ad. Begin With Just Your Essential Items or Services Don’t try to promote all of your wares in your initial PPC effort; instead, zero in on just a few of your top sellers. What’s PPC Advertising?

Small Business Marketing 40

Small Business Marketing PPC Paid Search Agency Lead Ranking 40

KoMarketing Associates

JUNE 16, 2014

While broad, highly searched keywords might be the end goal, creating content around long-tailed, refined terms is a great way to gain the attention of search engines and appear on the first page of Google’s SERPs. Pride + Promotion. Don’t be just another horn in the sea of vuvuzelas!

Content Marketing 120

Content Marketing Planning Peer-to-peer Comparison 120

accelerate agency

DECEMBER 7, 2021

The competition for prime positions is, of course, intense—businesses are constantly jockeying for positions in search engine results pages (SERPs) in the hope of gaining an edge over their rivals. There are lots of ways you might succeed in getting ahead in Google’s SERPs. How does Google’s passage algorithm work?

Google 52

Google SERP De-duping Marketing Agencies 1 52

accelerate agency

DECEMBER 7, 2021

The competition for prime positions is, of course, intense—businesses are constantly jockeying for positions in search engine results pages (SERPs) in the hope of gaining an edge over their rivals. There are lots of ways you might succeed in getting ahead in Google’s SERPs. How does Google’s passage algorithm work?

Google 52

Google SERP De-duping SEO 52

accelerate agency

DECEMBER 7, 2021

The competition for prime positions is, of course, intense—businesses are constantly jockeying for positions in search engine results pages (SERPs) in the hope of gaining an edge over their rivals. There are lots of ways you might succeed in getting ahead in Google’s SERPs. How does Google’s passage algorithm work?

Google 52

Google SERP De-duping Marketing Agencies 1 52

Single Grain

AUGUST 20, 2019

In SEO, there are two types of keywords: “head” keywords and “long-tail” keywords. Over 70% of search queries are made up of long-tail keywords while the other 30% consist of head keywords, as shown in the below graph: If you are ignoring long-tail keywords then you are ignoring 70% of the search traffic.

Long Tail Marketing 92

Long Tail Marketing Keywords SEO Campaigns 92

accelerate agency

MAY 2, 2020

Any business with an online presence knows how important it is to rank high in the Google search engine results pages (SERPs). In the next couple of sections we’re going to cover five main ways of using social media for SEO: Directing & promoting content. Influencing generic searches & SERPs. Digital networking.

Social Media 52

Social Media SEO Media SERP 52

SmartBug Media

JULY 16, 2021

Based on that intent, choose one primary keyword, a few long-tail keywords, and a handful of semantic (synonymous) keywords. Actionable takeaway : Add video schema markup to videos hosted on your website in order to improve the likelihood your videos will appear as a video snippet on SERPs. video schema markup. Hopefully not.

Video Marketing 105

Video Marketing SEO Marketing Strategy Marketing & Strategy 105

Martech Advisor

NOVEMBER 7, 2019

Compelling, creative content that is relevant and useful to users will help you reach the top of the Search Engine Results Page (SERP). But, then how do you promote your product with this page? Long Tail Terms or Short Phrases. Should we focus on long-tail terms and long-form content? Yes and no.

Long Tail Marketing 46

Long Tail Marketing Google Keywords Content 46

Unbounce

APRIL 10, 2019

Promote Your Content More Strategically. Some B2B companies go all out when promoting their content. This is very easy to overlook when you’re focused on other aspects of your B2B content marketing strategy, but it can help you plan how to promote your content to specific leads and customers depending on which segment they belong to.

Optimization 111

Optimization Conversion Practices Lead Scoring 111

Parse.ly

JULY 29, 2021

Considering what your audience is searching for can spur ideas for blog posts and videos, eventually upping your presence on SERPs. The team behind Remote Tourism promoted the event through earned media, a dedicated landing page, and a significant social campaign. Source: Remote-tourism.com ).

Top of Funnel 59

Top of Funnel Paid Content Webinar Metrics Optimization 59

Method and Metric

NOVEMBER 6, 2020

Ideal candidates for this are your GMB listing, campaigns or promotions, and on your social profiles. SERP performance tracking. Rank well for these long-tail terms and footfall is bound to follow. Click to Collect. Giving your customers a direct line to your associates can help you move them over that finish line.

SEO 52

SEO Business Ideal Customer Profiles Long Tail Marketing 52

The Lead Agency

NOVEMBER 20, 2019

There are various strategic steps you can take to increase your ranking in the local search engine results pages (SERPs) and, consequently, drive more relevant leads. When doing this, using long-tail keywords can be particularly effective, as they’re highly specific; Optimise your website for mobile devices. “

Ideal Customer Profiles 48

Ideal Customer Profiles Paid Search Agency Effectiveness Ad Building 48

Directive Agency

AUGUST 8, 2017

You could spend thousands of hours (and dollars) trying to organically rank for big keywords and still find your website stuck in the SERP swamps. The reason for this is two-fold: Your site probably hasn’t been around long enough and doesn’t have the authority. You should still target long-tail keywords whenever possible.

Paid Search Agency 53

Paid Search Agency Organization Google B2B Marketing 53

QuanticMind

NOVEMBER 30, 2018

This sophisticated, keyword-driven discipline allows industry professionals to place bids for ad placement on a search engine results page (SERP) real-estate when a consumer searches for a keyword that is related to their products or services. Secondly, ensure your landing pages are targeted.

PPC 40

PPC Paid Content SEM Paid Search Agency 40

Valasys

AUGUST 29, 2019

Ever since Google updated its core Hummingbird algorithm on 26 th of September 2013, it has been rewarding the marketers for creating relevant pieces of content in terms of better rankings on SERPs. . The pieces of content being created should resonate with some particular questions that might follow the phrase “Hey Alexa…” .

B2B Sales 40

B2B Sales Lead Ranking SEO Top of Funnel 40

ClearVoice

JULY 5, 2022

But in the early days of SEO marketing strategy, content creators would “stuff” keywords into their content, repeatedly using the same words to get a better SEO ranking and improve their position on the search engine results page (SERP). This often led to poor content since posts that just repeat popular keywords don’t read very well.

Keywords 52

Keywords SEO Lead Scoring Lead Ranking 52