Webbiquity

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Black Friday and Cyber Monday Deals on Martech and Business Software for 2021

Webbiquity

Lead Generation Software. OptinMonster is the best lead generation software for marketing agencies, bloggers, eCommerce websites, and all small businesses. The Deal: Get 50% off for your first three months using this link (no coupon code required). The Dates: Now through November 29. OptinMonster.

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12 Solid Stats Surrounding Social Networking (Plus Four  Timely Tips)

Webbiquity

Facebook is of course on top, followed by YouTube, Instagram (owned by Facebook), and Twitter. Twitter was next most popular at 55%, followed by Instagram (52%), and YouTube (44%). Instagram is also worth experimenting with, though more for brand exposure than direct response or lead generation. Image credit: DreamGrow.

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How to Create YouTube Videos that Generate Views & Subscribers

Webbiquity

But the biggest and best video network is YouTube. And that is why users upload 500 hours of videos every minute on to YouTube. YouTube might appear like a social network as you can like/dislike videos, comment on them, and subscribe to channels. That will give you a better idea of what works on YouTube. One is shares.

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Five Surprising Findings from the 2017 Marketing Strategy Report

Webbiquity

Tweets and YouTube videos may be the “bookends” of social content strategy. YouTube videos, in contrast, take far more effort to produce and terrible at directly driving website traffic, but can be highly effective at engaging your audience with your content in a channel other than your website.

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How to Maximize ROI from Your Event Marketing Content

Webbiquity

Depending on the nature of the event, you may want to livestream select sessions on Facebook and YouTube. If you’ve created an ebook based on your event content, that can used for lead generation, so you can look at search marketing and paid social media to promote that.

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How Social Media, Content Transform Marketing from Expense to Investment

Webbiquity

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Well-written white papers can also serve as effective long-term lead-generation assets.

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33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity

Lead generation is still a challenge. 68% of B2B marketers rank “generating high-quality leads” as their top priority for this year. But nearly 60% also rank this as their biggest challenge, and just 16% of marketers rate their lead generation efforts as “very” or “extremely” effective.

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