Buzz Marketing for Technology

JUNE 9, 2010

Customer Service is the New Marketing Zappos was founded in 1999 and sold to Amazon for. Tags: Advertising Branding Communications Communities Customer Lead Generation Loyalty Marketing Strategy. Inbound Interaction Management (IIM) It’s no surprise that Direct Marketing response rates have dropped.

B2B Marketing 100

B2B Marketing BtoB Digg B2B 100

Buzz Marketing for Technology

JULY 14, 2010

There are no impulse purchases in Technology or Consulting Services. Tags: Business Intelligence Interactive Marketing Lead Generation ROI Sales. It’s a fallacy to think we as marketers can understand the business impact of our programs in a mere 6 month period – after all we are in B2B marketing not B2C. Email this to a friend?

Marketing Proposals 100

Marketing Proposals Digg Budget Programs Planning 100

Buzz Marketing for Technology

JANUARY 19, 2010

If I had a dollar … Last week, I was interviewed by a technology services marketing. Tags: Branding Content Marketing Inbound Marketing Lead Generation Lead Nurturing Marketing Sales Social Media Strategy Thought Leadership. Related posts brought to you by Yet Another Related Posts Plugin.

B2B Marketing 100

B2B Marketing B2B Thought Leadership B2B Digg 100

Buzz Marketing for Technology

JANUARY 14, 2009

So, in 2005 he sold his company and began designing a new kind of company; one that focused on innovative self-service methods that would empower end-users. It took advantage of the self-service nature of the internet to attract and engage prospects. Tags: Lead Generation Lead Nurturing. EchoQuote was born.

Lead Nurturing 100

Lead Nurturing Leads Lead Marketing Qualified Leads 100

Buzz Marketing for Technology

MARCH 16, 2010

You must keep a constant eye on mentions of your brand, your products and your services in order to survive in this market landscape. Tags: Blogging Content Marketing Lead Generation Lead Nurturing Social Media Social Networking. Social Media Budget Ratio in B2B Marketing In my new advisory role for the members of MENG.

Social Media 100

Social Media Social Marketing B2B Marketing Media 100

Buzz Marketing for Technology

APRIL 6, 2010

Tags: Advertising Content Marketing Data Mining Events Facebook Inbound Marketing Lead Generation Lead Nurturing Social Media Social Networking email Marketing.

Lead Nurturing 100

Lead Nurturing Facebook Market2Lead Leads 100

Buzz Marketing for Technology

NOVEMBER 9, 2011

Listening for and spotting a customer issue, responding to them and solving their problem in minutes using social media provides an “exceptional customer experience” which also unlocks the beauty of social media and the web in sharing stories of great customer service travel far and wide. Collaborate with your customers.

Social Media 100

Social Media Media Paid Search Agency Word of Mouth 100

Buzz Marketing for Technology

DECEMBER 15, 2009

But now new applications enabled by social such as Location Based Services (LBS) have arrived and give context to mobile marketing – I think you will see more of these applications enabled by your Social Graph become more important in the next year. Social is a process that has the power to transform your entire organization.

BtoB 100

BtoB Advertising Agencies Paid Search Agency Mobile Advertising 100

Buzz Marketing for Technology

DECEMBER 15, 2009

But now new applications enabled by social such as Location Based Services (LBS) have arrived and give context to mobile marketing – I think you will see more of these applications enabled by your Social Graph become more important in the next year. Social is a process that has the power to transform your entire organization.

BtoB 100

BtoB Advertising Agencies Paid Search Agency Mobile Advertising 100

Buzz Marketing for Technology

NOVEMBER 6, 2017

Also quickly available to visitors was a highlighted drop-down list describing various services related to DOL Fiduciary rule and how we could help. to work alongside a five-member client services team to tear apart the 1,000 page ruling; we published a paper within 48 hours. We also scheduled interviews beginning at 11 a.m.

Webcast 58

Webcast Microsite Thought Leadership Work Management 58

Buzz Marketing for Technology

JUNE 25, 2008

Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware.

Blogger 100

Blogger Copyright Buzz Privacy 100

Buzz Marketing for Technology

JULY 1, 2015

Here is a great piece on the maturity of a company’s Thought Leadership program by ITSMA. Last year I was asked by ITSMA to collaborate on this piece with them. They also tapped into companies like Deloitte, E&Y, IBM, Coginzant, SAP and more.

Thought Leadership 100

Thought Leadership Lead Ranking SME Paper 100

Buzz Marketing for Technology

SEPTEMBER 15, 2008

Enter Yodle Yodle helps small service based business get a web presence and then help them promote their business by buying lots of niche keywords and syndicating the results to local businesses. (ex However, most small businesses today still don't have a website in fact less than 10% of small business owners are online.

Long Tail Marketing 100

Long Tail Marketing Marketing Management Doubleclick Marketing Automation Services 100

Buzz Marketing for Technology

NOVEMBER 20, 2006

Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware.

Blogger 100

Blogger Copyright Buzz Privacy 100

Buzz Marketing for Technology

JULY 7, 2010

. • It helps marketing build more effective value propositions, messages and lead generation programs. • Finally, it enables them to better understand who you are and the scope of your capability (short term revenue). Interview with Leading Sales Expert: Jim Keenan I had a chance to interview Jim Keenan, the author.

Allocation 100

Allocation Budget Programs Peer-to-peer Marketing Budget 100

Buzz Marketing for Technology

OCTOBER 27, 2010

How are you building and taking care of all those really avid followers on Twitter or die hard fans on Facebook – perhaps if you were able to harness them like some companies are doing now with service like Zuberance – you can get them to make recommendations and build your brand with the power of their voice.

Social Media 100

Social Media ROI Conversion Long Tail Marketing 100

Buzz Marketing for Technology

JUNE 27, 2008

Weve written about a number of companies that employ crowdsourcing to produce their product or service here on ReadWriteWeb, but in this post well specifically look at companies that allow you to leverage the crowd to get something done. One of the most well-developed areas of crowdsourcing services on the Internet is graphic design.

Enterprise Management 100

Enterprise Management Work Management Marketing Management CMS Development 100

Buzz Marketing for Technology

DECEMBER 15, 2010

This will give you a feeling for how the self service system works and perhaps even try some of the tricks above for your initial ad buy. I have even seen people target down to the single individual level – “NanoTargeting” as it is called. I suggest you get your feet wet with Facebook Ads by building your Fan base on your company Page.

Facebook 100

Facebook Advertisements Advertising B2B Marketing 100