Scoop.it

MAY 11, 2021

YouTube has in-depth review videos of your product. Most importantly, you can create your own articles, YouTube videos, lead-gen webinars and social media campaigns that show people all the great things your company does and what’s on the horizon. Lead Generation Goes on Autopilot.

Lead Ranking 84

Lead Ranking Content Marketing Marketing Automation Services Planning 84

SocialPilot

JANUARY 14, 2024

Links to Youtube videos play directly in the LinkedIn feed and typically give a 75% higher share rate. There are over 10k business-to-business software product pages on LinkedIn. Lead Gen Forms on LinkedIn can increase conversions by 3x. 89% of B2B marketers rely on LinkedIn for lead generation.

Statistics 75

Statistics Linkedin User-Generated Content CTR 75

Convince & Convert

MARCH 23, 2011

Guest post by Kristina Allen , Online Marketing Manager at ion interactive , the makers of the LiveBall marketing optimization software. Think of it as YouTube, but for Powerpoint. This allows me to generate leads for my sales team, and makes Slideshare a truly valuable social marketing activity with a strong and traceable ROI.

Tips 147

Tips Work Management Sales Qualified Leads Marketing Management 147

Webbiquity

JANUARY 2, 2013

Worldwide, 86% of companies have a presence on Facebook and Twitter, while just over half use YouTube and Linked and only slightly more than a third have a presence on Pinterest and/or Google+. Social media may be good for 99 things, but lead generation ain’t one of them. B2B Lead Blog ). eMarketer ). eMarketer ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Outbrain

MAY 4, 2022

This is a persuasive lead-gen tactic that may persuade you to purchase if you were previously unsure. According to HubSpot, businesses with over 40 landing pages generate five times more leads than those with only 1 to 5 landing pages. It could even be a webinar recording or YouTube video. Let’s review.

Sales Qualified Leads 37

Sales Qualified Leads High Quality Lead Optimization Marketing Websites 37

ConvertKit

JANUARY 20, 2022

Creatives of all types use ConvertKit including musicians , coaches , bloggers , artists , designers , YouTubers , authors, streamers, photographers, filmmakers, and more. Buggy software. The editor may be clean, but users cite software glitches as a point of frustration. Support needs some work. Complex features.

Budget Programs 90

Budget Programs Marketing Automation Services Enterprise Management Cost 90

Webbiquity

FEBRUARY 16, 2016

The top three responsibilities (in order of importance) of B2B marketers are brand and positioning, lead generation, and brand communications followed. 3 B2B Lead Nurturing and Marketing Automation Stats and Facts. 68% of best-in-class companies use lead scoring (a marketing automation feature), in comparison with 28% of laggard firms.

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

LeadSquared

DECEMBER 2, 2020

Without a lead generation strategy that is properly thought through, your company will struggle to make sales and expand at an acceptable pace. Traditional lead generation strategies that focused on one-way communication will not cut it in the connected world of today. B2C lead generation strategies. Is the CTA missing?

Paid Content 52

Paid Content Lead Generation Sales Qualified Leads Lead Scoring 52

Sales Engine

JANUARY 25, 2016

For most companies, it likely started with marketing automation software, a website makeover, Search Engine Optimization, Pay-per-click advertising, and Customer Relationship Management software. That may mean a blog, a magazine, a podcast series, or a YouTube channel, etc. But, it hasn’t happened overnight.

Enterprise Management 120

Enterprise Management Marketing Management Marketing Automation Services Sales Qualified Leads 120

Moz

JANUARY 5, 2020

If you need help earning reviews, check out Alpine Software Group’s two good products: GatherUp and Grade.Us. I’d go strong on video this year, particularly YouTube , if there’s applicability and demand in your market. Bookings, lead gen, local ads, and related features show where they are headed with this.

Google 78

Google SEO CAN-SPAM Communities 78

Optinmonster

FEBRUARY 27, 2024

The pitch deck design software company considers Reddit a key driver of growth. OptinMonster’s integrations with the leading email service providers , CRM software , and eCommerce platforms make it a great growth marketing tool to acquire new customers. Userlane Userlane calls itself a ‘navigation system for your software.’

Marketing Automation Services 86

Marketing Automation Services Budget Programs Tools Work Management 86

Directive Agency

JUNE 7, 2018

Subscribe to YouTube! ” Maybe you are a time-tracking software. That’s where Software Advice , Capterra , G2 Crowd — for us, it’s Clutch.co, for your own industry it could be anything. Try using a simple NPS software, like AskNicely — which we’ve leveraged here. We got you.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Process 40

Industrial Marketing Today

JULY 9, 2010

That is unfortunate because Marketing Automation software is a very useful tool and in my opinion, a necessity these days. Let’s get one thing straight from the get go, if you are in a declining market with low demand for your products and services, no amount of automation will help you generate new leads.

Marketing Automation Services 60

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation 60

Convince & Convert

MARCH 15, 2012

This episode features Cindy Kim , the Director of Marketing and Social Media for JDA Software. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. good friend Cindy Kim , Head of Social Media for JDA Software.

Enterprise Management 119

Enterprise Management Work Management Marketing Management Software 119

Optinmonster

APRIL 22, 2024

Videos: YouTube is the world’s 2nd largest search engine. Uploading video content on YouTube is a great opportunity to drive organic search traffic to your blog for years to come. Free trials: If you sell subscription-based software, you can offer site visitors a free trial of your product to generate leads.

Paid Content 97

Paid Content Lead Scoring Lead Ranking Sales Qualified Leads 97

Webbiquity

DECEMBER 1, 2020

Certainly, you can generate leads from this, and you should measure those of course; just don’t make lead gen the primary metric for success. In both cases, influencers are people who are perceived to have subject matter expertise, whether that’s in camping equipment or enterprise software.

Enterprise Management 276

Enterprise Management B2B Marketing Work Management Marketing Management 276

Hubspot

AUGUST 30, 2011

Fantasy: Blogging occasionally has the same impact on traffic & lead gen as blogging constantly. Fact: Businesses that blog at least 20 times/month generate 5x more traffic & 4x more leads. TiVo, DVRs, Hulu, YouTube & thousands of cable/satellite networks have fragmented TV audiences. Tweet This ).

Top of Funnel 28

Top of Funnel Mobile Advertising Budget Programs Landing Pages 28

Outgrow

MARCH 27, 2024

Ryan Steinolfson: I don’t watch any Netflix or YouTube. It’s all YouTube. Saksham Sharda: Favorite YouTube show? And when I talk to people, when I talk to prospects and they call me from typically my YouTube videos, etc that I’ve got out there, which by the way is an amazing channel for lead gen.

Marketing AI 52

Marketing AI Work Management Paid Search Agency Marketing Management 52

Outgrow

MARCH 27, 2024

Ryan Steinolfson: I don’t watch any Netflix or YouTube. It’s all YouTube. Saksham Sharda: Favorite YouTube show? And when I talk to people, when I talk to prospects and they call me from typically my YouTube videos, etc that I’ve got out there, which by the way is an amazing channel for lead gen.

Marketing AI 52

Marketing AI Work Management Paid Search Agency Marketing Management 52

Hubspot

APRIL 3, 2012

4) Leverage lead generating and lead nurturing tools. We use lead generation and nurturing tools like Hubspot's inbound marketing software to make it easier to generate quality leads -- but to do it, we stay dedicated to creating new blog content, lead gen offers , and optimized landing pages.

Ideal Customer Profiles 28

Ideal Customer Profiles Salesforce.com Enterprise Management Marketing Proposals 28

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Q: How do you compare your video marketing efforts on YouTube with your blogging program? Do what works for you.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Belkins

FEBRUARY 16, 2021

Although all kinds of audiences use popular social media, you should be looking for B2B customers on LinkedIn, while your B2C clientele can be approached on Facebook, YouTube, Instagram, and Twitter. So if you are a B2B sales lead generation company, test different approaches while focusing your main efforts on LinkedIn marketing.

Lead Generation 66

Lead Generation Paid Content Paid Search Agency Sales Qualified Leads 66

Vidyard

DECEMBER 4, 2020

Select Your Video Landing Page Software 3.3.1 Select Your Video Landing Page Software Good news! More likely than not, you can use the software you already have to create your new video landing page. The widget allows you to embed video from hosting sites like YouTube directly on your pages and pop-ups.

Landing Pages 65

Landing Pages Video Marketing Marketing Automation Services Work Management 65

BuzzSumo

DECEMBER 17, 2020

Creating an a lead gen ad for an SMB. For example ‘Facebook Live’, ‘YouTube content’, or ‘use of bots in marketing’ all seem like good blog post ideas. Facebook Advertising. AB testing Facebook ads. Average Facebook ad spend for an SMB. Saving money on Facebook ads as an SMB. Which type of ad goal is the best value for an SMB.

Marketing & Strategy 145

Marketing & Strategy Marketing Strategy Content Marketing SMB 145

Vidyard

MAY 13, 2020

Setting up a YouTube Channel for business is as easy as creating an account, but using it to attract subscribers, gather leads, or drive downloads? But given YouTube’s size and potential reach, it can be worth it. Like ancient Rome, all roads eventually lead to YouTube. What Are the Benefits of YouTube Video?

Youtube 158

Youtube Cost Per Thousand Marketing Automation Services Business 158

Convince & Convert

MARCH 18, 2016

So if I drill in here, I’ve got content marketing content, lead gen, marketing automation, sales enablement. Video content, whether it’s YouTube or Vimeo, or you’re using something more metrics-driven, like Vidyard or Wistia or even Brightcove. You don’t need a licorice lead. Hana: Exactly.

Top of Funnel 94

Top of Funnel Content Marketing CMS Development Ad Building 94

SnapApp

NOVEMBER 2, 2017

Knowing this information is absolutely critical to building a targeted lead generation campaign. In fact, 71% of companies who exceed revenue and lead gen goals have clearly documented personas. . . SnapApp might decide to bid on keywords such as “ interactive content software ”, instead of “how to make interactive content”.

Top of Funnel 96

Top of Funnel Sales Management Lead Scoring Lead Ranking 96

Vidyard

MAY 13, 2020

Setting up a YouTube Channel for business is as easy as creating an account, but using it to attract subscribers, gather leads, or drive downloads? But given YouTube’s size and potential reach, it can be worth it. Like ancient Rome, all roads eventually lead to YouTube. What Are the Benefits of YouTube Video?

Youtube 65

Youtube Cost Per Thousand Marketing Automation Services Business 65

Lead Liaison

MARCH 14, 2018

Obviously, we want to be using our own software that’s how we’re growing our business so rapidly. We’re using our own software, but we’re always making changes, we’re changing our qualified lead flow, we’re changing our messaging, we’re always refreshing the content, for tweaking how we do prospecting. It’s not a lead gen tool.

Top of Funnel 48

Top of Funnel Webinar Metrics Lead Liaison Marketing Automation Services 48

PureB2B

APRIL 26, 2016

In the midst of this social media revolution, Information & Technology (IT) and software companies have been creating better and faster business solutions every day. Given this state of affairs, IT and software companies have had to rely more and more on lead generation to be successful in the modern marketplace.

Social Media 62

Social Media Paid Search Agency Software Companies 62

PureB2B

APRIL 26, 2016

In the midst of this social media revolution, Information & Technology (IT) and software companies have been creating better and faster business solutions every day. Given this state of affairs, IT and software companies have had to rely more and more on lead generation to be successful in the modern marketplace.

Social Media 62

Social Media Paid Search Agency Software Companies 62

Hubspot

FEBRUARY 23, 2019

Year after year, marketers cite lead generation as one of their top content marketing goals for the year. If you want to succeed at lead gen, then you need content offers -- like ebooks -- to help you get there. We've seen these formats crush it on our blogs, and we would love for you to use them to hit your own goals.

Template 78

Template Top of Funnel Planning Work Management 78

Inbox Insight

NOVEMBER 23, 2022

Analytics software can help you identify trends and patterns so you can adjust your strategy accordingly. Effective lead gen campaigns then go on to nurture and build on this engagement. Turn white papers into infographics, webinars into short form explainer videos, summarize blogs into YouTube videos.

Lead Ranking 98

Lead Ranking Lead Generation Sales Qualified Leads Ideal Customer Profiles 98

PureB2B

APRIL 26, 2016

In the midst of this social media revolution, Information & Technology (IT) and software companies have been creating better and faster business solutions every day. Given this state of affairs, IT and software companies have had to rely more and more on lead generation to be successful in the modern marketplace.

Lead Generation 54

Lead Generation Social Media Paid Search Agency Software 54

Hubspot

SEPTEMBER 21, 2012

6) Bundle your blog content into lead generation offers. If you're jonesin' for a lead-gen offer , take a look at the blog content you've written. You'll probably find you can bundle a lot of those posts that center around a similar topic into one lead generation offer. Lead-gen offer. So what did we do?

Enterprise Management 28

Enterprise Management Work Management Wiki Long Tail Marketing 28

Vidyard

JULY 31, 2020

Select Your Video Landing Page Software 3.4 Select Your Video Landing Page Software. More likely than not, you can use the software you already have to create your new video landing page. More likely than not, you can use the software you already have to create your new video landing page. Get Free Video Hosting.

Landing Pages 171

Landing Pages Video Marketing Enterprise Management Work Management 171

Content4Demand

OCTOBER 21, 2020

Easy, affordable software and platforms have put them in every marketer’s reach to create clips to post on LinkedIn, ads on Instagram stories and all kinds of creative uses on our websites—from demos and testimonials to video FAQs. A 10-minute tutorial works well on YouTube in landscape format,” Machet says. “Now

Top of Funnel 87

Top of Funnel Video Marketing Digital Marketing Funnels Paid Search Agency 87