Webbiquity

MAY 18, 2021

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. But in B2B social media as with NFL quarterbacks, the interesting battle is for second place. Compared to the average of the prior three months, my tweets, tweet impressions, and profile visits were virtually unchanged.

Social Media 363

Social Media Twitter Social Marketing B2B Marketing 363

Sprout Social

JANUARY 27, 2021

Building a must-see YouTube channel starts with understanding your audience. And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Engagement Reports.

Youtube 142

Youtube Analytics Video Marketing Optimization 142

Sprout Social

FEBRUARY 15, 2023

YouTube may not be a new player in the social media game. With the importance and popularity of video only growing on social media, developing a YouTube marketing strategy is worth your while–and then some. Part discovery machine, part social platform, YouTube touts over 2 billion monthly active users.

Youtube 88

Youtube Advertising Channels Brand Identity Branding 88

Sprout Social

JULY 11, 2022

Part search engine, part streaming service and part social network, YouTube has a little bit of everything. A healthy channel can have major implications for your video discoverability—on YouTube and beyond. That’s why it pays to conduct a thorough YouTube audit. YouTube isn’t just surviving—it’s thriving.

Youtube 95

Youtube Banners Ideal Customer Profiles Keywords 95

Oktopost

JANUARY 8, 2022

People form their first impressions in about 17 milliseconds. Social media cover photos are the first thing your social media visitor sees and the first impression they will form about your brand. That’s why we created this B2B social media photo size guide. YouTube channel cover photo size: 2048 x 1152px.

Social Media 144

Social Media Media Ideal Customer Profiles Guidelines 144

Oktopost

MARCH 11, 2020

Video content is taking over social media as people all over the world watch and engage with video more than other types of content. While every social network tries to encourage the adoption of native video formats, YouTube is still the biggest video-sharing platform in the world.

Youtube 113

Youtube Video Marketing Marketing & Strategy Marketing Strategy 113

Martech

OCTOBER 11, 2023

Never has the expression, “Don’t confuse activity for performance,” rang truer than in B2B social media programs. You can divide organizations into two buckets based on their approach to social media execution: Those that think strategically and plan their programs. The ones who just post… anything and everything.

Social Media 134

Social Media Media B2B B2B Thought Leadership 134

Oktopost

JANUARY 10, 2022

Jennifer Gutman, Director of Social Strategy goes Behind the Post to break down common social media misconceptions . Listen to the Podcast: Or subscribe on Spotify or Youtube. Can you actually measure the ROI of social media? Behind the Post is a podcast by Social Media Managers, for Social Media Managers.

Social Media 158

Social Media Media Transparency Webinar Metrics 158

Oktopost

FEBRUARY 7, 2022

Milena Farber, Social Media Marketing Manager goes Behind the Post to talk about the challenges social media managers face when transitioning into a new role. Listen to the Podcast: Or subscribe on Spotify or YouTube. Taking over a company’s social accounts can be intimidating for new and even experienced social media managers.

Social Media 170

Social Media Work Management Media Digital Marketing Funnels 170

Bannerflow

JUNE 1, 2023

This unique feature, powered by generative AI, offers a fresh way to interact and create in the social media space. These AI innovations are impressive, yet their practical use cases seem to be overstated at times. The future of social media and generative AI remains intriguing yet uncertain. Time will tell.

Social Media 98

Social Media Media Youtube Paid Search Agency 98

ConvertKit

OCTOBER 30, 2020

Why YouTube video promotion is so important. Step #1: Optimize and promote your YouTube videos. Step #2: Promote your YouTube channel. Step #3: Promote your channel outside of YouTube. Fortunately, there are still plenty of ways to promote your YouTube videos and grow your audience without spending a fortune.

Youtube 145

Youtube Promotion Spending Video Marketing 145

Marketing Insider Group

MARCH 6, 2023

That’s because nowadays, consumers are spending an increasing amount of time on social media platforms like Instagram, YouTube, TikTok, LinkedIn, etc. For starters, social media consumption in the US was boosted by 215% during the 2020 pandemic. But in today’s industry, you have a number of video sharing options : Social Media.

Video Marketing 294

Video Marketing Content Marketing Content Paid Search Agency 294

Webbiquity

MAY 22, 2018

A huge proportion of brand promotion is now done online, particularly through social media. If you create online solutions for your clients but have poorly designed and managed social media accounts, it doesn’t make a great impression. 2. Use Consistent Branding Assets Across Social Media. By David Gutierrez.

Social Media 216

Social Media Tips Media Ideal Customer Profiles 216

seo.co

MARCH 9, 2021

If that’s true, then the YouTube analytics data can give you more power than you’ve ever dreamed was possible. YouTube is a powerhouse online that many marketers make the critical error of overlooking entirely or just making a half-hearted effort toward. Because that’s what you’re doing if you’re not taking YouTube seriously.

Youtube 59

Youtube Analytics Click Rate Demographics 59

Sprout Social

SEPTEMBER 21, 2023

For brands, combing through influencer media kits can be stressful. An influencer media kit can clue you in on all of the above, granted you know how to audit one. In this post, we’ll dig into what to look for in a media kit to ensure better creator partnerships. What is an influencer media kit, anyway?

Media 94

Media Viral Marketing Case Studies Youtube 94

Marketing Insider Group

DECEMBER 18, 2023

For the self-service solution, there is no minimum cost, but rather a cost per impression. Partnerships with over 1200 media publishers, including People, Forbes, Time Inc. Why YouTube Ads? For full-service, however, the minimum spend is $20,000, which may eliminate this solution for smaller budgets. Why Sharethrough?

Paid Content 231

Paid Content Distribution Cost Per Thousand Budget Programs 231

Buffer

SEPTEMBER 1, 2022

” Ultimately, I wanted to walk in and leave an impression on whoever I was meeting. You can have five comments on a YouTube video that keep you motivated for a year because you’re assured that somebody somewhere really likes this thing. Did publicizing your projects lead to you publishing on social media?

Curation 104

Curation Impressions Top of Funnel Startups 104

Bionic

JANUARY 7, 2024

Want to use ChatGPT to analyze your media plan performance? Bionic now enables you to export your media plan data for use with your favorite AI tools. It’s going to change the job of a media planner in many ways. Bionic is here to help you gain an advantage, impress your clients, and stay ahead of your competitors.

Media Plans 82

Media Plans ROAS Media Paid Search Agency 82

ConvertKit

JUNE 10, 2020

Why you need to be using YouTube Analytics. How to access YouTube Analytics. Want YouTube insights? Special thanks to ConvertKit designer and resident YouTuber Charli for kindly donating her YouTube metrics for this post's screenshots. You can check out her YouTube channel right here ! Let's dive in!

Youtube 98

Youtube Advertising Channels Analytics Eye-Tracking 98

Sprout Social

MAY 10, 2019

When YouTube first arrived in 2005, few likely had any idea how valuable it would become. By 2010, YouTube was generating more than two billion views each day. As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. 1. There are 1.9

Youtube 111

Youtube Stats Paid Content Marketing & Strategy 111

Hubspot

MARCH 27, 2019

Prior to September 2017, YouTube provided a built-in tool that allowed you to edit your videos before publishing to the platform. However, as of last September 20, 2017, YouTube's Video Editor tool is no longer an option. The Best Editing Tools For YouTube Videos. Image courtesy of VSDC. Price: Free, or $19.99

Youtube 98

Youtube Video Marketing Budget Programs Work Management 98

Sprout Social

FEBRUARY 2, 2023

They started posting four to five videos a week on the platform (an impressive goal for their scrappy team!) In this piece, the team behind Figo’s social media presence shared their tips for maintaining a regular social cadence and translating results to larger company goals. Listicles are also high-performing videos.”

Social Media 110

Social Media Media Business Viral Marketing 110

Sprout Social

JULY 26, 2021

More importantly, you need to know the ideal character count for social media posts. To make your job a little easier, we’ve put together a detailed guide on social media character limits and ideal post lengths. We’ve also included a free social media character counter to test the length of your social posts before you hit “Post.”.

Social Media 145

Social Media Media Ideal Customer Profiles Youtube 145

Trade Press Services

JANUARY 15, 2024

With 77 percent of businesses using social media to reach their customers and more than 90 percent of users following at least one brand on social media, marketers cannot underestimate the importance of social media marketing. Similarly, it’s important to understand that high impression figures don’t always equal engagement.

Social Media 75

Social Media B2B Thought Leadership Media B2B 75

Webbiquity

AUGUST 24, 2021

70% of YouTube video views are on mobile devices. Recent posts here detailed 12 Fascinating Facts About Global Internet Use in 2021 and 15 (More) Fascinating Facts About Internet and Social Media Use in 2021 , compiled from that report. YouTube Facts and Stats. These are the 20 most popular YouTube accounts.

Social Networks 294

Social Networks Stats Spyware Mobile Advertising 294

BOP Design

JANUARY 30, 2023

The beginning of the year is a great time to review and brainstorm new ways to build on your B2B social media strategy. Social media is a great way to direct customers to your B2B website , making it easier to move them farther along on their buying journey. Jump Ahead: View the 2023 Social Media Image Size Guide.

Social Media 71

Social Media Media B2B Guidelines 71

ClearVoice

JUNE 17, 2021

Social media platforms continue to evolve and grow, and so do their respective user bases. Ultimately, your ROI for social media marketing depends on how hard you have to work for that engagement. So what is the state of social media for 2021? The state of social media in 2021: demographics. 81% of 30 to 49-year-olds.

Paid Content 105

Paid Content Social Media Statistics Social Marketing 105

Sprout Social

APRIL 3, 2024

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. And to get you inspired for your next social media marketing campaign, we’ll share our list of some of the top UK influencers.

Advertising Agencies 97

Advertising Agencies Lead Ranking Youtube Blogger 97

Marketing Insider Group

JUNE 14, 2021

Here are several impressive video marketing stats : 86% of businesses use video for marketing. To build a successful video marketing strategy, you need to set attainable goals, choose the proper channels and video types for your target audience, and optimize videos for search and social media. Source: Sprout Social. Interviews.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Martech

DECEMBER 29, 2022

Digital media channels continue to deliver more viewing options to TV watchers through on-demand streaming and live broadcasts. That’s the big story in digital media, and not a wild prediction that momentum will grow in 2023. Below are our predictions for digital media and other adtech trends.

Advertising Agencies 120

Advertising Agencies Advertisements Advertising Paid Search Agency 120

Convince & Convert

JANUARY 11, 2018

“She does social media,” is the go-to introduction my friends bestow on me at parties. In 2018, in a world where many of my millennial friends have more captivating Instagram accounts than me, this introduction sound about as impressive as, “She Googles real good.”. As the resident social media expert person, I blurted out, “Of course!

Social Media 156

Social Media Media Outgrow Youtube 156

Sprout Social

MAY 8, 2019

If you still don’t know how to create a YouTube account for your business, it’s not too late to get started. The numbers don’t lie: YouTube’s growth is unparalleled when it comes to traffic, revenue and a rabid user-base that just can’t get enough of video content. If you’re a total newcomer to YouTube, don’t sweat it.

Youtube 111

Youtube Business Banners Ideal Customer Profiles 111

Oktopost

MARCH 31, 2024

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts, or YouTube Watch the live recording: Episode Summary Sarah Hankins takes the hot seat on this episode of Behind the Post with host Alina Dallal to talk all things employee advocacy at CBIZ. She’s even on LinkedIn even in her dreams.

Budget Programs 91

Budget Programs Paid Search Agency Impressions Training 91

sagefrog

NOVEMBER 6, 2023

To help you get started, we’ve put together our top 7 social media marketing tips for beginners that promote audience engagement, introduce efficiencies into your workflow, and help generate more leads and sales. Dedicate Time for Daily Maintenance Full-time social media management demands daily dedication.

Social Media 52

Social Media Social Marketing Planning Tips 52

Webbiquity

JULY 13, 2021

billion) are active social media users. Here are 12 more interesting findings from this impressive research effort. While the world’s population grew just 1% in 2020, the number of social media users increased 13.2%. Two-thirds of all the people on earth own a mobile phone. 60% have Internet access. And 54% (4.2

Internet Marketing 317

Internet Marketing Mobile Marketing Social Media Google 317

Webbiquity

OCTOBER 22, 2020

Dress to impress. From the shape of your product to the look of your website, visuals are vital for making the right impression. Blogs can have other benefits such as improving SEO and as a regular source of content to promote on social media. Much like a blog, a YouTube channel can be used to offer advice.

Business 218

Business Ideal Customer Profiles Work Management Youtube 218

Sprout Social

JULY 22, 2021

Social media usage is on the up and up. Our Sprout Social Index™ 2021: UK & Ireland Edition report found 76% of consumers have used social media more in the past year, and 63% have bought from it. Brands caught on to this upward trend and are engaging social media users to drive awareness, clicks and sales.

Social Media 140

Social Media Generation Media Lead Ranking 140