Webbiquity

AUGUST 13, 2019

That’s one of the key findings from the ninth annual report from the Content Marketing Institute and MarketingProfs: B2B Content Marketing 2019: Benchmarks, Budgets, and Trends—North America report. The brand journalism trend has given way to a more nuanced marching order of content departments—tell good stories. Click to enlarge.

Work Management 247

Work Management Effectiveness Budget Programs Marketing Management 247

SocialPilot

JANUARY 15, 2024

Besides, the focus of social media companies on releasing video content tools has also strengthened this trend. For marketers who have second thoughts about investing in video marketing, we have covered the latest trends reported by several studies in this article. Social Media Video Stats for Facebook 45. Here we go!

Statistics 82

Statistics Video Marketing Work Management Paid Search Agency 82

Marketing Insider Group

FEBRUARY 5, 2024

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. Diving into the freshest digital marketing stats is crucial for keeping your business and brand not just afloat, but sailing ahead. Hubspot) 75% of marketers recognize SEO as their most effective content strategy.

Paid Content 219

Paid Content Stats Marketing Budget Webinar Metrics 219

Optinmonster

DECEMBER 28, 2023

billion active social media users. billion Internet users in the world. Here are some interesting stats on email usage : 99% of email users check their inbox every day. Typically, a social media user engages with an average of 6.7 The average user spends 2 hours and 24 minutes on their social media feeds daily.

Social Media 110

Social Media Email Marketing Social Marketing Marketing Budget 110

Biznology

MAY 25, 2015

Here are 31 stats on SEO that show what Ricky Bobby knows. #1 91% of US internet user search every month (source: HubSpot ). 86% of internet traffic is generated through search engines. 70-80% of users click on organic search results rather than paid search. source: HubSpot). What makes SEO worth the effort?

Stats 80

Stats SEO Paid Search Agency Click Rate 80

Content Marketing Institute

OCTOBER 22, 2017

Editor’s note: Because proving the value of content marketing continues to be necessary, Julia McCoy updated her 2016 post with some fresh stats and perspective. . Content marketing generates over three times as many leads as outbound marketing and costs 62% less. A whopping 77% of internet users read blogs. That’s right.

Paid Content 111

Paid Content Stats Paid Search Agency Content Marketing 111

TrustRadius Marketing

APRIL 17, 2022

And then we discuss some of the most important trends in marketing automation: Marketing Automation is Becoming Personal Marketing Automation is Getting Crowded Data-Driven Marketing Automation. 80% of marketing automation users saw an increase in the number of leads using marketing automation software. Trends in Marketing Automation.

Marketing Automation Services 98

Marketing Automation Services Work Management Marketing Management Marketing Automation 98

Hubspot

NOVEMBER 1, 2017

What are the sales trends of 2018? End user selling. To find out what’s coming, I asked sales leaders, experts, and reps to predict the top sales trends of 2018. Video is a great way to stand out and frankly an easier way to articulate an offering or service,” explains HubSpot senior inbound growth specialist Mary Burbridge.

Top of Funnel 95

Top of Funnel Trends Digital Marketing Funnels Paid Search Agency 95

Optinmonster

JANUARY 14, 2024

Whether you’re a marketer or a business owner looking to dive into the world of content, understanding the latest trends and numbers is crucial. “Everything You Need To Know” titles and Comparison types of content generate the most organic traffic, yet only 0.4% of all articles use these formats. That’s it!

Statistics 52

Statistics Content Marketing Marketing Budget Creation Planning 52

Hubspot

JANUARY 30, 2024

Source: Our World In Data Here are some of the most impressive stats: Nearly 60% of Africans are under the age of 25, compared to 27% of Europeans. There are tons of reasons why global businesses might want to capitalize on that trend. Startup continent Africans are entrepreneurial and active users of tech.

Paid Search Agency 67

Paid Search Agency Startups Demographics Advertising Agencies 67

Sprout Social

OCTOBER 25, 2022

Brand awareness creates a community that generates word of mouth buzz, ‘I love this product, and I know you will too.’ As you test out new brand awareness tactics, use Google Analytics to see how those changes impact growth in new users. The social team at Triple Whale took notice of the trend and made it work for their brand.

Brand Identity 129

Brand Identity Branding Marketing & Strategy Eye-Tracking 129

Porch Group Media

NOVEMBER 10, 2022

If you’ve stumbled on this blog, you probably are just as keen to read up on the latest stats – in this case, about email marketing. Our team curated the latest stats we could find to help you stay current and informed for 2023. Take a look at these stats on how it has grown and who is using email. Table of Contents.

Statistics 52

Statistics Marketing Budget Marketing & Strategy Stats 52

Hubspot

NOVEMBER 17, 2020

A few stats in the blog corner: 59% of marketers find business blogging valuable. The heaviest podcasts users listen while they are away from home; often while at work. Both blogs and podcasts nurture customer relationships, validate expertise, deepen brand loyalty, capture search, and generate leads. You saw those stats above.

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

ClearVoice

JANUARY 26, 2024

As a bonus, leads generated using content versus paid are 6x more likely to convert than other marketing methods, including paid (more on this later). Despite a glut of bad content online — increasing daily due to the rise of generative AI — the fact of the matter is that people do value quality content.

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Seismic

DECEMBER 13, 2023

Adapts to market dynamics: ​​ An agile content strategy that can pivot with market trends keeps your sales enablement efforts fresh, seizing emerging opportunities. Key stats like conversion rates, deals impacted, and overall customer engagement help you identify what’s working and what needs improvement.

Practices 59

Practices Marketing Analytics Tools Best Practices Work Management 59

BOP Design

JUNE 22, 2023

The main goal is to present a reliable and professional image while creating a great user experience (UX). There are website elements central to effective lead-generating websites. HubSpot: [link] The design of the HubSpot site is fun and uses illustrations to emphasize customer outcomes/benefits.

Marketing Websites 62

Marketing Websites Design B2B Work Management 62

Vidyard

JULY 27, 2022

The Number of User-Generated vs. Produced Videos 1.1.1 Total User-Generated vs. Produced Videos 1.2 Video Creation Trends by Industry 1.2.1 User-Generated Video Creation Trends by Industry 1.3.1 Average Number of User-Generated Videos Created Per Company By Industry 1.4

Template 73

Template Video Marketing Work Management FAQ 73

Oktopost

AUGUST 10, 2023

B2B marketing teams share a common aspiration: generating as many Marketing Qualified Leads (MQLs) as possible. That’s why, now more than ever, optimizing lead generation strategies to identify and nurture these MQLs becomes paramount to any organization’s revenue generation efforts. What are your competitors’ customers lacking?

Social Media 62

Social Media Lead Ranking Sales Qualified Leads Peer-to-peer 62

SmartBug Media

OCTOBER 19, 2020

Conversational marketing has been on the rise in recent years, with 2021 expected to see some of these trends continue to rise. In addition to the stats above, chatbots in conversational marketing can help with the following: Saved time and resources. Lead and revenue generation. Improved user experience.

Marketing Strategy 111

Marketing Strategy Marketing & Strategy Conversion Paid Search Agency 111

Martech Advisor

JANUARY 24, 2020

We'll also look at some statistics to understand and break down the trend. Before we move ahead let’s take a look at some stats. According to HubSpot : 25.4% This is why emoji user engagement is more than what you’ll see with text or any other content type ,” Emojics Blog. Emoji Marketing Statistics.

Paid Search Agency 138

Paid Search Agency Advertising Agencies Zoominfo Statistics 138

Webbiquity

FEBRUARY 20, 2014

Thanks to its brevity and informality, Twitter has become a phenomenally successful social network, particularly for sharing news and updates, with more than 560 million active users collectively posting 5,700 tweets every second. 7 Free Tools to Find Twitter Influencers Who Interact with You by Small Business Trends.

Twitter 100

Twitter Tools RSS Social Media 100

ConvertKit

JANUARY 15, 2021

This list of general email marketing stats has the answers you’re looking for. Number of email users worldwide in 2021: 4.15 Statista predicts that the number of global email users will exceed 4 billion for the second year running, with 4.15 Bonus general email marketing statistics. Statista predicts that over 4.1

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

EveryoneSocial

OCTOBER 29, 2018

Below, you’ll find the very best social selling stats that will make you understand how valuable social media is and continues to be for your company. But before we dive in, let’s first get some fascinating general social media stats. There are more than 560 million LinkedIn user accounts (and growing) in over 200 countries.

Statistics 82

Statistics Peer-to-peer Stats B2B Sales 82

6sense

NOVEMBER 9, 2015

Everyone wants to stay on top of emerging trends and see how they compare against other industry leaders. Twitter users visit B2B tech brand sites at a higher rate (59%) compared to average Internet users (40%). Source: HubSpot ). But what about initiatives you haven’t tried before? Source: Content Marketing Institute ).

Planning 48

Planning Allocation Budget Programs Marketing Budget Creation 48

Navigate the Channel

JUNE 19, 2023

Feeling baffled about how to generate new content (remember the early days when we thought creator’s block was a myth?) Discover effective strategies for generating engaging social media posts. And don’t forget user-generated content (UGC) , even in the B2B space. You are not alone. Never be short of ideas again!

Social Media 65

Social Media Media Curation Content 65

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

The Lead Agency

APRIL 14, 2020

However, Facebook shouldn’t be disregarded for B2B businesses, and we have the stats to back it up. Hubspot reported that there are 2.38 billion active users on Facebook and 74% of people say they use Facebook for professional purposes. It can be a great tool for demand and lead generation.

Facebook 62

Facebook B2B Marketing Paid Search Agency Campaigns 62

EveryoneSocial

AUGUST 24, 2020

For marketing, it allows you to keep new content in front of employees to engage and share, to encourage employee generated content, and to help drive engagement on branded social posts. We got you covered on some simple stats, data, and justifications. HubSpot (Marketing CRM, Marketing Automation). Don’t worry!

Marketing Automation Services 69

Marketing Automation Services Paid Content Budget Programs B2B Marketing 69

Hubspot

JANUARY 16, 2020

They both allow users to express their creativity while embracing short mobile videos and have attracted Gen Z and millennial audiences. Snapchat, which launched in 2011 , allows users to create video-based stories about their lives and send video or image-based messages to their friends. At the moment, both apps continue to grow.

Paid Content 94

Paid Content Advertising Agencies Paid Search Agency Mobile Advertising 94

Contently

OCTOBER 15, 2020

We analyzed the entire B2B industry, talked to experts, and broke down case studies from companies like Google, Microsoft, HubSpot, and more. Here are the five biggest trends you need to know. But according to Google Trends, that’s not the case. Interactive Tools Give Brands a Creative Edge—and Empower Buyers.

Lead Ranking 218

Lead Ranking Promotion Trends Top of Funnel 218

Outgrow

JANUARY 22, 2023

It is not necessary that all the leads generated by the marketing and sales teams are ready for purchase. asks users questions about their preferences and needs. It then provides personalized answers to the users and qualified data to us marketers. The quiz will act as a primary means of generating leads. Let’s see how.

Top of Funnel 59

Top of Funnel Lead Nurturing Lead Scoring Lead Ranking 59

Hubspot

MARCH 21, 2019

Lead Generation Sales Metrics. HubSpot : Create custom reports and dashboards for your team that pull data directly from the HubSpot CRM. For example, the HubSpot CRM allows users to generate sales reports based on data from their customer database. Trends (e.g., Pipeline Sales Metrics. Source: Edraw.

Examples 77

Examples Top of Funnel Marketing Management Forecasting 77

Webbiquity

MARCH 13, 2018

billion monthly active users (MAU). In 2017, Facebook acquired on average about eight new users per second. billion active daily users on average. HubSpot ). Facebook Page videos generate 16% more engagement per post than images. HubSpot ). Facebook Video Stats and Facts. DrumUp Blog ). Statistica ).

Stats 205

Stats Paid Content Facebook Demographics 205

Hubspot

SEPTEMBER 19, 2018

Entrepreneurship Trends & Stats. At a high level, one fact is clear about the entrepreneurship trend: It’s on an upward trajectory. A few other interesting stats and trends on entrepreneurship: Skills and expertise matter. source: HubSpot ). source: HubSpot ). Source: HubSpot.

Startups 78

Startups First-Mover Advantage Work Management Buyer Personas 78

Hubspot

MARCH 14, 2017

How can video impact the user experience on your website? YouTube is free, and it has over 1 billion users. Using Wistia's Turnstile email collector and integrations with marketing automation platforms , businesses generate qualified leads right from within videos and automatically pass them onto sales. Why Use Wistia.

Marketing Automation Services 94

Marketing Automation Services Top of Funnel Click Rate Budget Programs 94

Hubspot

DECEMBER 14, 2012

According to our 20 Marketing Trends & Predictions for 2013 , email will live on longer than you might think. Email Performance Trends. Source: Epsilon Q2 2012 Email Trends & Benchmarks Report ) Tweet This Stat. Source: Epsilon Q2 2012 Email Trends & Benchmarks Report ) Tweet This Stat.

Stats 28

Stats Email Marketing Clickthrough Click Rate 28

Hubspot

AUGUST 28, 2014

If only a small portion of emails received each day is actually spam, that means you have a chance to actually compete for attention in a user''s inbox. The following 13 stats explain why. 4) By the end of 2018, worldwide mobile email users are expected to total over 2.2 Case #3: Mobile Emails Generate Revenue.

Stats 28

Stats Optimization Mobile Marketing CAN-SPAM 28