Brandpoint

MARCH 26, 2021

Your content might have started as a whitepaper, been edited down to an easily digestible eBook, visualized into a work-of-art infographic and even been translated into a presentation for the upcoming webinar. And there are several different kinds of media that can be relevant to the content you’re already creating. That’s a ton!

B2B Thought Leadership 118

B2B Thought Leadership Thought Leadership Tips Planning 118

Webbiquity

OCTOBER 23, 2012

Twitter isn’t just for the birds anymore. According to recent social media research , Twitter now has more than 165 million users, and is attracting nearly a million new users each day. Twitterers collectively post a billion tweets every three days. Twitter Tips for Newbies.

Paid Content 100

Paid Content Twitter Tactics Tools 100

Scoop.it

DECEMBER 27, 2022

Currently, there are more than 200 social media applications available worldwide. Different social media platforms appeal to different target audiences. Knowing which platforms to utilize for your business requires first researching your target audience and seeing which social media they’re most active on.

Social Media 59

Social Media Media Best Practices Merchandising 59

Parse.ly

MARCH 11, 2022

As a content marketer, do you ask yourself, what am I going to do this year that’s different and better than last year? How am I going to provide value to my audience? How am I going to transform the way they interact with my brand? Integrate corporate social responsibility. Make it diverse and inclusive.

Tips 52

Tips Content Marketing Branding Brand Identity 52

Optinmonster

JANUARY 6, 2020

million followers on Twitter and 151 million on Instagram. Right now anyone can find out loads of information about you with a few Google searches and 10 minutes sifting through your social media accounts. But the last thing that pops in your head is the name of Nike’s creator, Phil Knight. What Is a Personal Brand?

Personalization 60

Personalization Branding Brand Identity Best Practices 60

Convince & Convert

MARCH 15, 2012

This is Episode 7 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Cindy Kim , the Director of Marketing and Social Media for JDA Software. Social Pros Transcript For Your Reading Enjoyment. the Social Pros Podcast from soggy South by Southwest in Austin.

Enterprise Management 118

Enterprise Management Work Management Marketing Management Software 118

Sprout Social

OCTOBER 10, 2019

If you’re a brand today, there’s a non-zero chance you’re on social media in some way, shape or form. But how many brands have an active, thriving social media presence? Reality check: you can’t expect much from social when you post random links, @mention a few folks and call it a day. You need some structure.

Social Media 112

Social Media Tips Ad Building Media 112

ClearVoice

FEBRUARY 28, 2019

Ideally, they want writers who can also edit video, know their way around Yoast, and can knock together social graphics. Increasingly as Facebook and Google’s algorithms affect corporate fortunes and reputations, clients want their content creators also to be familiar with paid social campaigns, structured data, and data analytics.

Course 85

Course CMS Development Sample Enterprise Management 85

Webbiquity

FEBRUARY 2, 2017

But the potential payoff for effective email marketing is substantial; email messages are more likely to be seen and acted upon by decision makers than online content, social media, or advertising. Google Review Count: 446. Google Review Count: 349. Google Review Count: 332. 2) FollowUpThen. 3) Unroll.me.

Marketing Automation Services 100

Marketing Automation Services Email Marketing Enterprise Management Tools 100

Only B2B

MARCH 15, 2018

The primary way people search and find content is through search engines like Google, Bing, and Yahoo. SEO and blogging go hand-in-hand. Audit your content: Google has always maintained that the best way to rank highly is to consistently produce high-quality content. How to Drive More Traffic to Your B2B Blog.

Paid Content 96

Paid Content Lead Scoring Lead Ranking Mobile Advertising 96

Circle Studio

NOVEMBER 15, 2018

For starters, many firms will go back to core branding concepts such as brand purpose and brand promise—establishing them for the first time or revisiting with more intentionality. A holistic view of experience. If there is a business concept that permeates virtually every industry—both B2B and B2C—it’s experience.

Marketing AI 148

Marketing AI Trends B2B Marketing Account Based Marketing 148

Webbiquity

JANUARY 16, 2012

With Google’s most recent Panda algorithm updates, attributes like content freshness and social signals (strengths of blogs, not corporate websites) will gain increased importance in search ranking. Emulate the best corporate blogs? 26 Ways to Enhance Your Blog Content by Social Media Examiner.

Business Blogging 100

Business Blogging Tips Tools Blogger 100

Marketing Insider Group

JANUARY 21, 2014

The social, mobile Web has disrupted businesses in more ways than most people realize. It has impacted the expectations of our customers and our employees who expect social media-like experiences. And this holds up when you look at how the social world is evolving. How can brands compete? Content that helps them.

Storytelling 100

Storytelling Social Networks Custom Publishing Viral Marketing 100

Biznology

MARCH 26, 2013

My advice for blogging and social media marketing alike is as follows: 20-minutes-a-day with an hour once-a-week. My flight was grounded en route to SXSW, I tweeted complaint, and AA got back to me on Twitter by the time I deplaned — you probably don’t need to offer that much service, do you? There, I said it.

Social Media 80

Social Media Media Work Management Class 80

Convince & Convert

MAY 19, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Why D.I.S.

Social Media 137

Social Media Media Webinar Metrics Marketing & Strategy 137

Scoop.it

OCTOBER 29, 2020

His videos became so popular that his media presence began to interest many brands, in 2013 he was discussing his own TV show and recently he was hired by Burger King to make a couple of promotions. In our day and age, the currency is attention. The one with the most attention can profit from it significantly. Virality is like alchemy.

Viral Marketing 86

Viral Marketing Tips Curation Paid Search Agency 86

Hubspot

FEBRUARY 21, 2019

When a job seeker begins her search, one of the first things she's going to Google is this -- "Top companies to work for in 2019" or, alternatively, "Top companies in X industry.". the employee isn't going to say, "We've built some awesome merchandise." It makes sense -- nowadays, a company's reputation matters more than ever.

Branding 101

Branding Brand Identity Work Management Hubspot 101

Terminus

OCTOBER 3, 2023

In an era where B2B brands leverage social media and account-based marketing (ABM) to revolutionize sales outcomes, many still miss tapping into the goldmine that is social media. 25% of B2B marketers say that content on social media gets the most engagement to build brand awareness.

Account Based Marketing 29

Account Based Marketing ABM Social Media Tactics 29

Convince & Convert

JUNE 12, 2013

Every content plan needs a complementary promotion plan that combines paid, owned, and earned media. Beyond Simple Sharing on Corporate Social Accounts. He suggested that marketers should share it from corporate social accounts and with employees so they could choose to share if they wanted.

Paid Content 150

Paid Content Promotion Media Paid Search Agency 150

Webbiquity

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Social Media Affecting BtoB Buying Behavior by The Proactive Report.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Social Media Tips, Tactics and Techniques.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

MARCH 25, 2015

Social media? Don’t think corporate blogs are immune from this advice. ” Survey of 1000+ Bloggers: How to Be in the Top 5% by Orbit Media Studios. ” Survey of 1000+ Bloggers: How to Be in the Top 5% by Orbit Media Studios. Now—how you attract and retain a large audience? Simple—but not easy.

Blogger 100

Blogger SIC Opt-out Social Media 100

KoMarketing Associates

SEPTEMBER 22, 2015

However, staying on top of everything that’s going on in the world is next to impossible. Photography, infographics and videos are a great place to start. Action content marketers should take : Next time you go to write a blog post, consider the factors offered by Moz and BuzzSumo. Accuracy is as important as ever.

Trends 120

Trends Marketing & Strategy Marketing Strategy B2B Thought Leadership 120

Webbiquity

SEPTEMBER 12, 2011

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? What social media developments and trends should I be watching?

Social Media 100

Social Media Enterprise Management Media Case Studies 100

Marketing Insider Group

SEPTEMBER 14, 2021

The search process can be time consuming, and when you do it as you go, you risk missing a great resource during your quick search. Data storytelling is one of the most powerful ways to create compelling content. But it’s not always easy to find reliable content data sources for the topics you’re covering. The Content Marketing Gurus.

Case Studies 350

Case Studies Content Case Study Statistics 350

Webbiquity

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Digital B2B Marketing

FEBRUARY 27, 2013

Your corporate communication needs to include perspectives from Jamie, from quotes in press releases to videos on your site. Develop Social Profiles. Develop social media profiles for Jamie on the core relevant networks for your target audience. Situation: Your B2B company is not seen as a thought leader in your industry.

Thought Leadership 100

Thought Leadership B2B Thought Leadership Campaigns Profiling 100

Webbiquity

MARCH 25, 2014

Social media (e.g., discussions in relevant LinkedIn groups, trending topics on Twitter). Google Trends. And most importantly, if you are going to cite statistics, try to verify figures between multiple, reliable sources first. Though the format is sometimes misused (i.e., Industry news sources and blogs.

Paper 100

Paper Marketing Automation Services Practices Paid Search Agency 100

Martech Advisor

OCTOBER 7, 2019

Furthermore, depending on the MAP and team size, the marketing automation manager may also have to work on landing pages, social media marketing, collaborating with the CRM software, and so on. These characteristics are accurately represented in the following infographic by Salesforce and Pardot. Strong Business Acumen.

Marketing Automation Services 47

Marketing Automation Services Enterprise Management Work Management Marketing Management 47

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? General Social Media Statistics.

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

MARCH 11, 2014

Compared to a normal Tuesday-to-Tuesday period on the blog, Content Marketing Week had: • Twice the normal number of total visits; • Five times the normal referral traffic from LinkedIn; • Four times the typical number of visits driven by Twitter; • Two times the average weekly visits from Facebook; and.

Enterprise Management 100

Enterprise Management Advertising Agencies Content Marketing Planning 100

Biznology

JULY 10, 2012

I first told you that Pinterest redefined social media from being mostly text to being mostly photos, illustrations, graphics, and infographics. And I bloody love it (and I get why you all have loved it forever, but I was very old school and did my reading via Google Reader on the web and Reeder on my iPhone ).

Social Media 80

Social Media Media Content Aggregators 80

Marketing Insider Group

DECEMBER 10, 2014

My favorite tool for finding the top content on a particular topic is BuzzSumo , who conveniently allow you to pull up a list of articles, infographics, videos and interviews from the past day, month, week or year. In this case, I just typed in “content marketing” and up popped 15 articles, ranked on social shares.

Content Marketing 100

Content Marketing Marketing Analytics Tools Planning Best Practices 100

Digital B2B Marketing

APRIL 4, 2011

It has a lot in common with your corporate social media program. Want to make your social media program deliver big-time results? Whether it needs more attention, budget or autonomy, give your social media program the space it needs to flourish. Then you realize it isn’t big enough to feed you.

Social Media 100

Social Media Media Budget Programs B2B 100

Online Marketing Institute

MARCH 24, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable!

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Webbiquity

JULY 7, 2014

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. Boost Your Brand’s Visibility With LinkedIn’s New Profile Features by Sprout Social.

Linkedin 100

Linkedin Paid Search Agency B2B Thought Leadership Social Networks 100

Convince & Convert

FEBRUARY 16, 2012

This is Episode 3 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Justin Levy , the head of social media for Citrix Online. Huge thanks to Argyle Social for their presenting sponsorship, as well as Infusionsoft and Jim Kukral at DigitalBookLaunch. Listen Now.

Enterprise Management 115

Enterprise Management Work Management Social Media Marketing Management 115