Webbiquity

AUGUST 17, 2021

But so many businesses stay with the big three, Facebook, Twitter, and LinkedIn, overlooking the benefits that Pinterest, and maybe other channels as well, may offer them. The reach of each network is as follows: Ø Facebook page 1-2% average. Ø Twitter is just.05%. Now, that’s a little different than Facebook or Twitter.

Social Media 359

Social Media Advertising Channels Media Business 359

Hubspot

FEBRUARY 23, 2017

What was the first social network you ever joined? While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. A lot these primitive social networks go forgotten, but that doesn't make their stories any less important.

Social Networks 100

Social Networks Social Media Network Marketing Facebook 100

Digital B2B Marketing

NOVEMBER 21, 2013

B2B marketers are undervaluing Twitter’s contribution to their business. That’s hard to believe at a time when many B2B marketers are glomming on to Twitter like it’s the last shiny object opportunity they will ever have (even turning to spamming ), but it’s true. How many leads came from Twitter?

Twitter 100

Twitter Marketing Analytics Tools Social Networks Social Media 100

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

Twitter 109

Twitter Marketing Strategy Marketing & Strategy Tips 109

Biznology

JULY 16, 2015

In my last Biznology post, I’d talked about what Google really doesn’t want you to know about search. But if search is falling, where else can you get qualified traffic to build your brand and business? In short, how can you grow your traffic and business without Google? Here are just a few to get you started.

Traffic 80

Traffic Google Advertising Agencies Mobile Advertising 80

SmartBug Media

AUGUST 5, 2019

For a long time, digital marketers summed up the properties of direct and organic traffic pretty simply. To most, organic traffic consists of visits from search engines, while direct traffic is made up of visits from people entering your company URL into their browser. Traffic Sources. Direct Traffic.

Paid Content 101

Paid Content Traffic Organization Paid Search Agency 101

Webbiquity

JANUARY 30, 2018

Google Analytics (GA) is the baseline in website traffic monitoring tools. Klipfolio displays GA data in graphical dashboards, and enables you to integrate that information with a social networks, ad platforms, marketing automation systems, and other data sources. more time when they are returning.

Marketing Automation Services 224

Marketing Automation Services Analytics Tools Correlation 224

Webbiquity

DECEMBER 13, 2011

Social networks are essential for expanding your web presence —not only for creating social signals now a key component in search engine rankings, which makes your website and blog easier to find in search, but also by giving you more places to be found online. This also applies to other professional / social networks (e.g.

Social Networks 100

Social Networks Network Marketing Social Marketing Ideal Customer Profiles 100

Webbiquity

MARCH 13, 2019

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. He actually said to me, “No one searches at Google for a recruiting firm.” In short, social media helps with link building, which is critical for SEO.

Social Media 202

Social Media Search Marketing Social Marketing Optimization 202

Sprout Social

JULY 21, 2022

To help you out, we’ve put together a list of 14 types of social media every marketer needs to know. From social networking to video sharing and social messaging, there’s something for everyone (and every business). Types of social media. Social networking. Social messaging.

Social Media 145

Social Media Social Marketing Media Curation 145

The Point

OCTOBER 7, 2014

It seems only yesterday that “PPC advertising” was synonymous with Google AdWords. Google still dominates search advertising – at last count, it handles roughly two-thirds of all Web search queries , a market share that won’t be decreasing any time soon. Billion with Google in 2013. Ready to take the plunge into Social PPC?

Paid Content 100

Paid Content PPC Twitter Linkedin 100

Brandwatch Marketing

MARCH 7, 2023

For marketers, knowing the statistics behind the social networks can inform strategy and spend, allowing focused targeting of users. Social media statistics For context, as of April 2018, total worldwide population is 7.6 billion active social media users On average, people have 5.54 billion The internet has 4.2

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Webbiquity

MARCH 15, 2018

For example, one of my biggest goals with social media marketing is to drive more traffic to my business blog and website, especially with Twitter. What are you goals from social media marketing? To drive more traffic. Share the links you post on one social network on a different one, automatically.

Social Media 322

Social Media Tools Media Work Management 322

flux.la

OCTOBER 21, 2019

With 320 million active users , Twitter is the 9th largest social media network worldwide. As with all social networks, there are tips and tricks to using Twitter effectively to expand your business. An important part of building up your presence on Twitter is increasing your following.

Twitter 72

Twitter Ideal Customer Profiles Business Social Media 72

Hubspot

JANUARY 22, 2020

According to a recent survey from Lawless Research and Factual , marketers are spending an average of 43% of their ad budget on Google and Facebook, with Amazon not far behind. These programs also include ad offerings on sites owned by the oligopoly, such as YouTube (owned by Google) and Instagram (owned by Facebook).

Paid Content 94

Paid Content Amazon Paid Search Agency Facebook 94

Biznology

JUNE 23, 2015

Twitter and Google have made amends. Before then, Google built its real-time-web on the immediacy of Twitter, drinking deeply from the nowness of its river of news. It indexed at the speed of light, real time, and delivered news at it happened thanks to its direct access to Twitter’s source.

Google 80

Google Marketing Analytics Tools Adwords Social Media 80

Biznology

JULY 10, 2015

All too often social media marketing departments rely on interactions and likes rather than utilizing tools that measure more than just engagement (such as statistics, demographic metrics, and conversion goals along with other online and offline media mentions). Channel Specific Monitoring and Traffic Tools.

Traffic 80

Traffic Budget Programs Enterprise Management Tools 80

Webbiquity

AUGUST 23, 2011

Every blogger wants more traffic. The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting. So where does blog traffic come from, and how does this change over time? Don’t expect miracles right out of the gate, or get discouraged by low blog traffic at first.

Traffic 100

Traffic RSS Social Media Social Networks 100

Webbiquity

SEPTEMBER 9, 2013

If your website traffic from organic search has fallen over the past year, take some small solace in knowing you’re not alone—in fact, you’re in good (if not happy) company. unknown sources), and concludes “We can draw a lot of assumptions but few conclusions from the drop in search traffic.”

Paid Content 100

Paid Content Traffic Lead Ranking Lead Scoring 100

KoMarketing Associates

JULY 10, 2014

Google+ recently celebrated its three year anniversary, and with it brought the appreciation of many marketers and social network users who thought Google+ would go the way of Google Buzz or Orkut, two of Google’s other former social offerings. The Integration of Google Maps/Places/+ Pages.

Google 120

Google B2B Marketing B2B Case Study 120

Oktopost

NOVEMBER 30, 2023

Dark social refers to sharing online content through private channels such as DMs, messaging apps, email, or other non-public platforms. It is called “dark” because this activity is challenging to track using traditional analytics tools, leading to unattributed or unrecognized traffic sources.

Marketing Analytics Tools 62

Marketing Analytics Tools Traffic Domain Top of Funnel 62

Webbiquity

JUNE 7, 2018

SEO has the potential to drive torrents of traffic and new leads. The competition to improve organic rankings and appear on the first page of Google is tough. LinkedIn is the primary social network for professionals, about 546 million , round the world. Connect with Twitter. Influencer Marketing on Social Media.

Paid Content 276

Paid Content Lead Scoring Lead Ranking Lead Gen 276

Go Beyond SEO

FEBRUARY 20, 2023

Establishing and managing six different social media accounts on separate platforms is not likely to be successful right out of the gate. Add your social media accounts to your Google Analytics goals and review the data after your first 3 months. Optimize your google profile to bring in more cases with this helpful checklist.

Social Media 88

Social Media Media Best Practices Marketing Analytics Tools 88

Convince & Convert

AUGUST 22, 2012

Is so, you have probably relied on Google Analytics. Recent updates to the platform have made life a little easier on social media marketers. Here’s a rundown of classic and new tasks you can perform in Google Analytics to demonstrate social media’s impact. Filter Social Media Traffic.

Marketing Analytics Tools 147

Marketing Analytics Tools Social Media Marketing Report Analytics 147

Sharpspring

JUNE 3, 2021

Would you like Google to trust your business enough to rank it on top of your competitors? But there’s another big reason to build the personal brand(s) behind a business: Google! Google knows brands and people. That’s what they call “entities,” and entities make up the core of Google’s Knowledge Graph (i.e.

Personalization 129

Personalization SEO Brand Identity Branding 129

Go Beyond SEO

FEBRUARY 20, 2023

Establishing and managing six different social media accounts on separate platforms is not likely to be successful right out of the gate. Add your social media accounts to your Google Analytics goals and review the data after your first 3 months. Optimize your google profile to bring in more cases with this helpful checklist.

Social Media 78

Social Media Media Best Practices Marketing Analytics Tools 78

Hubspot

APRIL 2, 2019

With 275 million monthly active users , Twitter is an undeniably good tool for engaging with an audience and expanding your brand's online reach. But it can be tricky to know whether you're truly successful on the site -- which is when a Twitter audit comes in handy. What is a Twitter Audit? What types of content are we posting?

Twitter 74

Twitter Click Rate Eye-Tracking Ideal Customer Profiles 74

PureB2B

JUNE 7, 2016

Content syndication can be an important factor in your content strategy, especially when it comes to generating traffic and building awareness. All you have to do is republish for quick wins of up to 34% more traffic and a whole lot more online authority. Best part is, no new content is needed for syndication.

Traffic 62

Traffic Top of Funnel Curation Content 62

Contently

NOVEMBER 8, 2016

I reached out to five tech companies for this story: Facebook, Twitter, Snapchat, Medium, and WordPress. At this point, Facebook, Twitter, and Snapchat are practically publishing platforms, even if they may not define themselves that way. Snapchat and Twitter ignored my interview request entirely.

Facebook 162

Facebook Social Networks Advertising Mediums Mobile Advertising 162

Biznology

MARCH 23, 2012

This week Google introduced some significant changes to its widely used analytics offering. In a nutshell, the company is now providing a more in-depth look at the impact of social channels beyond the usual checking off of likes, followers, friends or whatever else online connections are called these days. Google Groups.

Marketing Analytics Tools 80

Marketing Analytics Tools Google Analytics Digg 80

Convince & Convert

DECEMBER 30, 2011

Thanks for the traffic! Since I originally published this post, you’re seeing Google do a lot of the things I predicted. Everyone’s all abuzz and atwitter about Plus, the new social network from a search engine company with which you might be familiar. Kissing Cousins: Search and Social Media.

Google 149

Google Lead Scoring Lead Ranking PageRank 149

EveryoneSocial

MARCH 6, 2017

However, like most social networks, it will be some time before it becomes clear if Snap is going to turn out to be more of a Facebook, or a Twitter. As of today they have more daily active users than Twitter did when it went public in 2013, however they have far less than Facebook did when it went public in 2011.

Twitter 59

Twitter Facebook Mobile Advertising Advertising Agencies 59

Brandwatch Marketing

JANUARY 2, 2019

For marketers, knowing the statistics behind the social networks can inform strategy and spend, allowing focused targeting of users. Social media statistics. Google+: 111 million users. Twitter: 330 million users. Social media business statistics. Social networks earned an estimated $8.3

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Convince & Convert

JANUARY 2, 2014

So here are our best and most practical ways to see a big impact from your actions on social media: 1. Share Images on Twitter: Increase Retweets by 150%. We often share our blog posts multiple times on social networks, for a few difference reasons. More Traffic. Share Content More Than Once.

Social Media 168

Social Media Social Marketing Content Marketing Media 168

EMagine B2B Blog

AUGUST 4, 2014

While social media should never be deemed as a sole source of leads or driver of business development, it can help in the cause. The following tactics will help your business determine how to generate leads via referral traffic. A Multi- Network Effort. Now you are probably asking yourself, where is Facebook?

Social Media 40

Social Media Traffic Tactics Media 40

Convince & Convert

FEBRUARY 20, 2015

With more than 70 million monthly users, Pinterest is easily one of the largest and fastest-growing social networks around. Unlike Facebook or Twitter, Pinterest serves as a platform for inspiration for users. More than 75% of Pinterest traffic comes from the mobile app.

eCommerce 166

eCommerce Buy Digg Social Networks 166

Optinmonster

DECEMBER 28, 2023

Social Media Marketing Over the past decade, social media networks have grown exponentially. billion active social media users. billion people used social networks. Today, social media is not just a fad but a viable digital marketing channel. different social media channels every month.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111