Contently

OCTOBER 19, 2018

They all wanted to know why someone from marketing and editorial was creeping on their session. “Well,” I said, “the marketing department thought it would benefit me to sit in on some of the SDR on-boarding process. When I write for our site, I’d like to be able to draw from a knowledge of what your team needs.”

Top of Funnel 167

Top of Funnel Work Management Marketing Management B2B Thought Leadership 167

KoMarketing Associates

OCTOBER 12, 2015

Commercial Service’s Discover Global Markets Program: E-Commerce Strategies for Exporters in Dallas, Texas. From the conference agenda: This session will provide an overview of international digital marketing trends, focusing on Social Media and Mobile Marketing. Global Digital Marketing Snapshot.

Mobile Marketing 120

Mobile Marketing Social Media Social Marketing Trends 120

Convince & Convert

APRIL 12, 2016

With over 6,000 employees that work with 82% of the world’s Fortune 500 companies, BMC Software is a behemoth in the field of enterprise IT solutions. With a team of content and social media managers at his side, Carlos has driven social to becoming a key part of BMC’s sales funnel. ” —@CarlosGil83.

Work Management 104

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chiefmartech

JUNE 20, 2016

This is the largest acqusition in Microsoft’s history — over three times the size of its acqusition of Skype for $8.5 I’d also claim that it’s the largest marketing technology acqusition ever. LinkedIn Sales Navigator is a great example of the company marketing this capability. It represents 19.4%

Work Management 52

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Biznology

MARCH 18, 2020

If we can provide additional help and support through our executive consulting, advisory and coaching services, please contact us. and in many other similar urban markets around the world, we all get very little downtime. At least in the “rat race” of modern life on the West Coast of the U.S.,

Work Management 197

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ClearVoice

NOVEMBER 6, 2020

Back when I was at my first corporate job , I used to be mightily insulted when my manager and big boss endlessly praised my efficiency. Being efficient and being able to manage everything on your plate means you don’t only get things done, your boss or co-workers don’t always have to double-check your work. But first, a flashback….

Work Management 89

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Convince & Convert

JUNE 27, 2014

danafromAZ Tweet This Find the Love Sprouts Farmers Market is growing quickly. “O n our main [Sprouts Facebook] page , where we see a lot of that great feedback and conversation from our fans, we’ve noticed that they use the ‘L-word’ a lot when they talk about Sprouts. Sheryl Sandberg. ” See you next week!

Social Marketing 149

Social Marketing Work Management Marketing Management Emarketing 149

Hubspot

OCTOBER 15, 2019

So, while it's a great step to have a website and a Facebook page, there's more to the transformation than just that. Additionally, customer experiences have become increasingly digital with social media marketing. Some instant messaging services are made for corporate settings, like Slack or Flock. Sales management.

Digital Transformation 77

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Biznology

JANUARY 5, 2016

A couple Sundays ago I met up with Joseph Thornley , Lynette Young , and Shel Holtz on video Skype to record episode 15 of Shel’s industry-trusted and industry-respected PR podcast, For Immediate Release , AKA the FIR Podcast. He is @thornley on Twitter, thornley10 on YouTube and Joseph Thornley on Google+ and Facebook.

Work Management 80

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GreenRope

MARCH 15, 2020

As the CEO of a small software company, I’m in the same position that many managers and leaders are in – to make decisions that: Create a safe working environment. Your team, your customers, your vendors, and even people who are still considering buy from you will be influenced by what and how you say it.

Marketing Automation Services 52

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GreenRope

MARCH 15, 2020

As the CEO of a small software company, I’m in the same position that many managers and leaders are in – to make decisions that: · Create a safe working environment. · Your team, your customers, your vendors, and even people who are still considering buy from you will be influenced by what and how you say it.

Marketing Automation Services 52

Marketing Automation Services Work Management Contingency Planning Marketing Management 52

Convince & Convert

JANUARY 17, 2014

From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Episode 40: Shannon Paul with Getting Social Media Strategy Right in Financial Services. ” If you could do a Skype call with any living person, who would it be? If you could do a Skype call with any living person, who would it be?

Skype 138

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Martech Advisor

MARCH 17, 2020

We asked marketing and sales experts about the best tips, strategies, and tools to work effectively from home during this time. But sales and marketing teams that cannot (and should not) work in silos might have trouble communicating effectively and collaborating to get meaningful work done. Norman Guadagno , CMO, Acoustic. "By

Work Management 141

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Convince & Convert

MARCH 30, 2015

Not only has he grown from a freelance graphic designer into the leader of one of the largest social media software companies in the world, but he can also flip a serious pancake. In fact, Pancake Labs (the name of Jim’s company) and ShortStack (the specific social media software), come from his ability to make three-dimensional pancakes.

Social Media 134

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Convince & Convert

JULY 11, 2014

Soon enough, he realized that it was perhaps the marketing side, not the music side, that was attractive to him, and his grad school experience at Syracuse led him to working with several different agencies on the strategy and execution side of marketing campaigns. He loves to help the people around him.

Social Media 119

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Hubspot

OCTOBER 17, 2018

When I started selling HubSpot software in 2007, no one had ever heard of inbound sales and marketing. Because HubSpot provided a solution that was completely unique in the market, we had no competition from other companies selling the idea of inbound. But by that time, we had a sizable lead in the market.

First-Mover Advantage 74

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Convince & Convert

MARCH 31, 2015

And the Convince & Convert Media division provides digital advice to marketers and business owners via this blog (10 posts per week), our daily email ( The One Thing ), our 4 podcasts, ebooks, books, speaking and beyond. It’s like an easier-to-use Skype with an office metaphor. Here’s how our “office” looks today. (i’m

Tools 167

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ActiveDEMAND

MARCH 10, 2020

With Covid-19 threatening travel shutdowns, many marketing agencies and internal marketing departments are facing the prospect of having no one in the office. WFH Technology Stack for Marketing Agencies. Generally, most marketing agencies are heavy users of cloud-based applications that make it easy to work from home.

Paid Search Agency 52

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Convince & Convert

MAY 10, 2013

And from Cision , a free content marketing kit to help you get the most of your brand storytelling. The first step they took was to give each local office its own social presence with a Facebook page and a Twitter account. As a financial services company, there are certain things they can’t do according to federal regulations.

Social Media 144

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Belkins

JULY 28, 2020

We highlighted some of the guidelines for interviewing salespeople in one of our previous articles , so let’s talk a bit about managing such an important element of your sales team as People. Accordingly, your team is divided into Lead Researchers, SDRs, Account Managers, etc. Requires little management from your side.

B2B Sales 65

B2B Sales Work Management Effectiveness Marketing Management 65

Lead Forensics

JANUARY 26, 2024

The term growth hacking was first coined by Sean Illies, Chief Exec of GrowthHackers.com and the marketer behind several successful tech giants, including Dropbox, Lookout, and LogMeIn. While growth hacking has a lot to do with marketing, it isn’t solely about that. The best growth hackers will be skilled in a range of areas.

Multivariate analysis 52

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Hubspot

MARCH 21, 2018

But unfortunately, not every email service is completely free to use. To help make your search easier, we put together a list of the five best free email accounts you can sign up for right now -- as well as a few services we gave honorable mention. For each email client, we highlighted a unique feature in to help you find the best fit.

Best Practices 101

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Convince & Convert

SEPTEMBER 8, 2015

The social media piece includes branded content and marketing, social customer care, as well as new developments in social commerce and data analysis. And it all started when Jo asked to set up a Facebook page for Qantas in her spare time. It Started With Facebook. In This Episode. How to run a successful Instagram ad campaign.

Brand Identity 133

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Belkins

MARCH 12, 2020

From Facebook and Google to Qualtrics, major companies prefer to play it safe and not take any chances. There is no easy answer or solution. Train your local managers to deal with unexpected situations. Damage control for demand shocks in the marketing and sales departments. Should you let your prospects go? Stay nimble.

B2B Sales 73

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Schubert B2B

JUNE 22, 2020

That means embracing digital marketing in all its forms to find new prospects and start those conversations that lead to sales. . Finding the right audience is essential to any digital sales or marketing campaign. Upgrade Your Content Marketing. Your marketing communications and collateral should work to provide value.

Advertising Agencies 62

Advertising Agencies Paid Search Agency Work Management B2B 62

Convince & Convert

APRIL 6, 2015

Karlijn1903 Tweet This Social Service on Social Media Karlijn Vogel-Meijer joins the Social Pros Podcast this week, live from Social Media Marketing World in San Diego. Karlijn manages social media at KLM (Royal Dutch Airlines), which is no small task, as KLM gets about 60,000 mentions per week on social media. .”

Social Media 138

Social Media Class Media Skype 138

Convince & Convert

OCTOBER 11, 2013

Jennifer Beechen , Digital and Integrated Marketing Director at WhiteWave Foods , joins the Social Pros Podcast this week to discuss managing several brands as an umbrella company, integrating customer service proactively, and making sure the customer always knows the context. Jennifer Beechen, WhiteWave @jenbeechen.

Skype 126

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Brandpoint

JANUARY 21, 2020

Alyssa Santoli is the Manager of PR and social media at Vitamix and has over 10 years experience in social and digital marketing. She has brought insight from many different industries to her current role at Vitamix, including social and content marketing experience from her time spent in the finance industry.

Ad Building 77

Ad Building Marketing & Strategy Social Media PR 77

Webbiquity

FEBRUARY 28, 2011

It is somewhat surprising how many have only a few hundred followers, despite being social media managers, practitioners and strategists at large corporations. Followers range from less than 10 (no, that’s not a typo) to more than 10,000.

Enterprise Management 100

Enterprise Management Twitter Marketing Management Salesforce.com 100

Convince & Convert

NOVEMBER 1, 2013

Jeffrey Rohrs , Vice President of Marketing at ExactTarget , joins the Social Pros Podcast this week to discuss his new book Audience: Marketing in the Age of Subscribers, Fans and Followers ; the best ways to measure your audience; and the fact that even though it may feel like it, you don’t own your audience.

Skype 128

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Heinz Marketing

JUNE 5, 2019

By Sheena McKinney , Executive Assistant at Heinz Marketing. As part of our weekly “ How I Work” series , we asked sales and marketing leaders “What is your most essential app when traveling? Tricia Montgomery , a long-time marketing executive who now serves as an interim CMO for fast-growth companies.

Best Practices 74

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Convince & Convert

NOVEMBER 22, 2013

Jason Miller , Social Content Manager at Beam Global , joins the Social Pros Podcast this week to discuss the complex legal issues of running an alcohol-related brand’s social media operations, the off-limits social channels, and how important storytelling is in the face of the visual takeover of social. via Jim Beam Facebook.

Skype 132

Skype Social Media Work Management Storytelling 132

Optinmonster

APRIL 2, 2020

Scrolling through Facebook for two hours on the company dime is a lot riskier when colleagues (or your boss) can pop in at any minute. Unless your company is set up with a professional, remote-working communication software like Slack , you’ll likely find it more difficult to communicate with colleagues. Not so with remote work.

Work Management 96

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Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! A couple of months ago, we talked about ways to engage your fan base on Facebook.

Facebook 40

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SendX

MAY 17, 2021

Maybe you’re rocking word of mouth as your most prominent marketing channel but you’ve decided to take a step forward and dip your toes into the world of digital marketing. I’m going to talk about email marketing as the most efficient marketing channel for your yoga studio. Why Is Email Marketing An Efficient Channel?

Email Marketing 39

Email Marketing Work Management Marketing Management Paid Search Agency 39

ClearVoice

JULY 16, 2019

Part of what many marketers want from content creators is an instant ramp-up of ideas and different windows into the subject matter. A point of clarification for the marketers reading this: Story ideation is considered a part of the process of proving one’s salt, for writers or video producers.

Creativity 75

Creativity Practices Work Management Advertising Agencies 75

Convince & Convert

OCTOBER 29, 2013

Tim Washer , Senior Marketing Manager in Social Media at Cisco , joins the Social Pros Podcast this week to discuss the value in making your customers laugh, how to spend less and storytell more, and bringing ridiculousness to big corporations. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

Social Media 139

Social Media Skype Paid Search Agency Storytelling 139