Contently

SEPTEMBER 20, 2022

Social copying happens across all social platforms: Facebook, LinkedIn, Instagram, Twitter, TikTok, and the like. A 2018 report by Jeff Allen, Facebook’s senior data scientist, noted that: “About 40 percent of the traffic to Facebook pages…went to pages that stole or repurposed most of their content.”

Ethics 121

Ethics Social Media Trends Copyright 121

Valasys

MAY 20, 2020

Overthepast two years, LinkedIn has been actively working on improving its feed. On the 12th of May 2020, in an announcement made on LinkedIn Engineering blog , it was revealed how LinkedIn is all set to improve its feed for individual members based on their time distribution on the feeds – the dwell time.

Dwell 52

Dwell Linkedin Viral Marketing SERP 52

FunnelEnvy

DECEMBER 11, 2023

After its 2005 launch, YouTube was the dominant video platform until TikTok’s meteoric rise in US popularity from 2018 to the present. For example, after almost changing careers due to a lack of business traction on LinkedIn, B2B Marketing expert Jade Tambini now leverages 30,000 followers on TikTok and a growing YouTube presence.

B2B Marketing 62

B2B Marketing Video Marketing Effectiveness Buyer Personas 62

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. How to use hashtags on Facebook. bill.hirst. ??

Effectiveness 121

Effectiveness Social Media Paid Search Agency Viral Marketing 121

Martech Advisor

JANUARY 3, 2020

If you have been following Gary Vaynerchuk's career, you must be aware of the story of how he grew his $3 million business to $60 million by launching a wine TV series on YouTube. million subscribers on YouTube. YouTube Growth Hacking by Jeff Abston. Use of SEO guidelines to optimize YouTube channel growth. Gary has 7.4

Social Media 135

Social Media Social Marketing Media Planning 135

The Lead Agency

APRIL 14, 2024

You can post them on your website, upload them to YouTube, include them in your eDMs or use them in ads. They could be sliced up into shorter-form content to capture attention on social media platforms like Facebook and LinkedIn. Now, I need to write a social media post for LinkedIn. The sky is the limit.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. His post covers everything from Facebook ads to internet marketing. Even Facebook asks for her help.”

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Valasys

MAY 26, 2020

On the 23 rd of May 2020, 6sense, a leading account engagement platform, announced the integration of its innate Dynamic Segments with LinkedIn’s Campaign Manager (LinkedIn is the world’s largest online professional networking website). The users will now be able to benefit from the synced data and insights.

Ideal Customer Profiles 59

Ideal Customer Profiles Linkedin Work Management Marketing Management 59

Optinmonster

MAY 27, 2020

Start with researching the biggest social media platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and the newcomer TikTok. Instead, B2B should consider platforms like LinkedIn and Facebook as they are better equipped for sharing in-depth posts and articles, as well as reaching industry-focused groups.

Social Media 128

Social Media Paid Content Social Marketing Advertising Agencies 128

Sprout Social

APRIL 14, 2021

Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? Instagram Reels, YouTube Shorts, Snapchat Spotlight) your brand can leverage the following six TikTok takeaways to influence strategies for your other social channels.

Trends 145

Trends Effectiveness Marketing & Strategy Viral Marketing 145

Oktopost

SEPTEMBER 13, 2022

For example, you can use LinkedIn Analytics to track who your target audience is, where they live, and their interests. LinkedIn is a platform that allows you to connect with other professionals and potential customers in your field. In fact, 62% of financial advisors have reported getting new clients through LinkedIn.

Social Media 84

Social Media Work Management Marketing Management Service 84

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. LinkedIn is normally activated only when they are looking for a new job. What Employee Personas are there? Description.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Webbiquity

AUGUST 18, 2020

A video streaming platform that supports up to 1,000 attendees and integrates with Facebook and YouTube Live. Virtual business cards let hosts and attendees view LinkedIn profiles and book meetings during conversations. It integrates with YouTube, Vimeo, and popular videoconferencing applications.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Heinz Marketing

OCTOBER 22, 2021

Facebook and LinkedIn also offer industry and topic specific groups. Here’s a quick guide on finding and joining groups on LinkedIn. You can listen live on Thursdays at 11:30am PT on LinkedIn , or revisit past episodes here. I have to admit that I hadn’t fully embraced YouTube for learning until fairly recently.

Planning 120

Planning Work Management Marketing Management Marketing Automation Services 120

Onalytica B2B

NOVEMBER 12, 2018

With this said, B2B buyers have a presence, are engaging with content and doing their research on platforms such as LinkedIn, Twitter, Facebook and blogs too (both prospective suppliers’ and influencers’ blogs). This is often picture and video content on YouTube and Instagram such as unboxing and tutorial videos.

Top of Funnel 189

Top of Funnel B2B Thought Leadership B2B Thought Leadership 189

The Marketing Blender

MARCH 15, 2021

The days of organic leads from social pages are mostly gone, outside of viral phenomena. If you have services to sell to businesses, LinkedIn may be your best bet. A balance of social media platforms may be a more effective approach, or YouTube for promoting video content. Get what you pay for with Paid Social Campaigns.

Paid Content 126

Paid Content Lead Scoring Lead Ranking Marketing Strategy 126

Hubspot

JUNE 11, 2020

At the moment, almost all of the top social media platforms -- including Facebook , YouTube , Instagram , Twitter , LinkedIn , Reddit , and now even TikTok -- have live streaming features. These platforms were YouTube (48%), Facebook (20%), and Instagram (13%). Additionally, emerging platforms like Twitch.tv

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Metadata

JULY 21, 2022

Facebook is often perceived as the undisputed champion among social media platforms. As one of the paid social pioneers, Facebook Ads are also a foundational component of many brands’ digital marketing strategies. A lot of B2B companies don’t think they can reach their audiences on Facebook , but that’s not the case at all.

Paid Content 52

Paid Content Paid Social Agency Paid Search Agency CPC 52

Optinmonster

NOVEMBER 3, 2021

This is the easiest way to make your contest or giveaway go viral and get your brand in front of more eyes. Go viral with the refer-a-friend social sharing giveaway action. Extra giveaway templates for Instagram, Twitter, Facebook, and YouTube. Allow entrants to login to your contest via Facebook or Twitter.

Social Media 79

Social Media Media Tips Ideal Customer Profiles 79

Optinmonster

DECEMBER 28, 2023

That’s way more than Facebook (0.15%), Instagram (0.60%), and X (0.05%). Recently, LinkedIn changed its algorithms to prioritize posts that share “knowledge and insights.” You can do that organically by making your content go viral or by paying for social media ads. But it’s the #1 leader in terms of engagement.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

Optinmonster

DECEMBER 21, 2023

The pre-launch campaign quickly went viral all over the world because of the high-octane drama built into it. You can also create viral articles or epic guides. Social media platforms like Facebook and Twitter have millions of daily users. 69%) and Facebook (.77%). But why stop there?

Campaigns 87

Campaigns Ad Building Planning Paid Search Agency 87

Contently

MAY 2, 2018

Here’s some rough analysis: Leaders: LinkedIn, Twitter, airport bookstores, cable TV (CNN & Bloomberg), and the trusty ol’ email inbox. Achievers: Same as above, also more likely to spend time with podcasts, Instagram, Facebook, and Medium. Viral lift is the cherry on top of a good content strategy, not the cake.

Top of Funnel 144

Top of Funnel Campaigns Optimization Planning 144

Metadata

SEPTEMBER 21, 2018

It’s not necessary to make a viral video to make video marketing effective. In February, 2017, Facebook CEO Mark Zuckerberg said, “I see video as a megatrend.” Indeed, Facebook has doubled down on how video is used on the platform, favoring posts with video and encouraging live streams. Social Media and Video Marketing.

B2B Marketing 65

B2B Marketing Video Marketing B2B Viral Marketing 65

Marketing Insider Group

APRIL 2, 2014

The Big 4: Twitter, Facebook, LinkedIn and YouTube. And while Twitter, Facebook, LinkedIn and YouTube should be top of mind for any marketer, not all businesses are creating content specifically for these channels. And YouTube is a totally different thing.

Social Networks 100

Social Networks Business Youtube Viral Marketing 100

Oktopost

OCTOBER 26, 2023

Gartner research indicates that a significant portion of B2B buyers use social media to inform their purchasing decisions, with the top channels being YouTube (65%), Facebook (60%), Instagram (55%), X (48%), and Linkedin (43%). So how can your institution leverage employee advocacy without being open to these risks?

Marketing Management 125

Marketing Management Service B2B Thought Leadership Thought Leadership 125

Oktopost

MARCH 31, 2021

TikTok, the viral video platform, exploded onto the scene with more than 800 million users, viewing over 1 billion videos daily. Facebook, YouTube, and even LinkedIn have well-developed live-streaming features. Facebook and Twitter’s algorithms will treat you better that way. What happened? Social Video.

Paid Content 69

Paid Content Video Marketing Work Management Marketing Management 69

Hubspot

AUGUST 2, 2018

Here’s a summary of Facebook, LinkedIn, Instagram, and Twitter’s advertising capabilities. billion daily active users who spend an average of 41 minutes on the platform everyday , Facebook boasts the largest and most engaged user base out of all the social media platforms. With almost 1.5 Relationship Status.

Paid Content 101

Paid Content Advertisements Advertising Lead Scoring 101

Scoop.it

OCTOBER 12, 2021

For example, if your goal is to introduce your new brand to the industry through a targeted brand awareness strategy, your content might focus on viral social media videos, SEO, and paid traffic (as a way of reaching a cold audience). Instead, you need to pick one or two mediums and one or two channels. Develop a Calendar. Source: [link].

Organization 99

Organization Marketing & Strategy Marketing Strategy Webinar Metrics 99

Adobe Experience Cloud Blog

JANUARY 15, 2020

Facebook, Instagram, Twitter, Reddit, and LinkedIn are the market leaders. LinkedIn offers 80% of social media B2B leads , for example. Facebook and Google ads. A viral Christmas ad done by a small hardware store in Wales, which was filmed by the owner and recent one stars his son. Picture this: 41% of U.S.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

Martech Advisor

SEPTEMBER 26, 2019

TikTok with one billion app downloads (across Android and iOS) in 2018, surpassed Instagram and Facebook to become the most downloaded app in 2019 – CBS News. Short videos present a tremendous opportunity for B2B video marketing on Twitter and LinkedIn as they have a niche audience and less clutter.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

Sprout Social

JANUARY 9, 2017

Let’s take a look at each major network and see what we found on the best times to post on social media: Jump to Facebook. Jump to LinkedIn. Best Time to Post on Facebook. billion monthly active users , Facebook is king of social media. 3 Things to Know Before Posting to Facebook. Jump to Twitter. Jump to Google+.

Social Media 112

Social Media Media Best Practices Viral Marketing 112

Kapost

JUNE 24, 2016

Platforms like YouTube, Vidyard, and Wistia have transformed this medium into something that any business in any industry can—and should—capitalize on. The company produces and posts stop-motion videos and webisodes across its YouTube, Facebook, Vine, and Instagram accounts, and users can sort them based on LEGO themes.

Video Marketing 87

Video Marketing Marketing Strategy Marketing & Strategy Content Marketing 87

Metadata

SEPTEMBER 21, 2018

It’s not necessary to make a viral video to make video marketing effective. In February, 2017, Facebook CEO Mark Zuckerberg said, “I see video as a megatrend.” Indeed, Facebook has doubled down on how video is used on the platform, favoring posts with video and encouraging live streams. Social Media and Video Marketing.

Video Marketing 40

Video Marketing B2B Marketing B2B Viral Marketing 40

LeadSquared

DECEMBER 28, 2016

(Originally published on LinkedIn Pulse ). An amazing year comes to an end, with mobile numbers sky-rocketing, viral videos breaking the internet, organic reach nose-diving and content marketing becoming mainstream*. It’s raining videos everywhere, from Facebook news- feeds to family groups on WhatsApp. One More Thing.

Video Marketing 52

Video Marketing Planning Viral Marketing Paid Search Agency 52

Hubspot

JANUARY 5, 2021

I think the perception of short-form content on platforms like YouTube is actually around that 10-minute sweet spot because content on YouTube tends to be more comprehensive and longer.". So, when you’re thinking of short-form video, Youtube is the exception, whereas TikTok and other growing short-form videos are the rule.

Trends 101

Trends Marketing AI Video Marketing Work Management 101

Parse.ly

JUNE 11, 2020

This is why you often see the same company with recurring ads on YouTube — they’re paying for that exposure. For example, you can use Google Ad Manager for Google Ads, Facebook Ads Manager for Facebook Ads, LinkedIn Marketing Solutions for LinkedIn, etc. How to track paid media. What is owned media?

Paid Content 52

Paid Content Media Work Management Eye-Tracking 52

Webbiquity

SEPTEMBER 15, 2020

There are so many platforms for marketing your business with videos , including Facebook, Vimeo, Instagram, Twitter, and LinkedIn. But the biggest and best video network is YouTube. And that is why users upload 500 hours of videos every minute on to YouTube. That will give you a better idea of what works on YouTube.

Youtube 230

Youtube Video Marketing Generation Budget Programs 230