Sprout Social

JANUARY 16, 2020

If you’re still itching for your business to “go viral,” we don’t blame you. This explains why so many businesses look toward viral marketing as an opportunity to catapult themselves into social media superstardom. The concept of viral marketing definitely deserves some revisiting as we enter a new decade. Good question!

Viral Marketing 106

Viral Marketing Work Management Planning Paid Search Agency 106

SocialPilot

FEBRUARY 12, 2024

Twitter is one of the best online communication tools available today. Thankfully, Twitter’s advanced search can, and that’s important if you want to know how to search Twitter like a pro. Let’s help you understand how you can master Twitter’s advanced search. Where Is Twitter Advanced Search Located on the App?

Twitter 54

Twitter Paid Search Agency Keywords Search Marketing 54

ClearVoice

SEPTEMBER 14, 2022

Here are some examples of how ad copy works, what makes it resonate, and which brands are using it in incredible ways. Excellent ad copy examples. From print magazines to Twitter threads, these brands made waves with their excellent use of words. What is ad copy? Heinz #mayochup. Karmarama’s “That’ll do”. Create demand.

Paid Search Agency 96

Paid Search Agency Examples Ads Effectiveness 96

Sprout Social

MARCH 15, 2021

Twitter is known for its always-changing trending topics. Over the last few years, Twitter has continued to refine how trending topics work by adding different layers of context to the way they display on desktop and mobile. How Twitter trending topics work. How Twitter trending topics work. Personalize your trend page.

Paid Content 127

Paid Content Twitter Trends Mobile Advertising 127

Marketing Insider Group

JULY 3, 2023

You can adjust your settings for Twitter and YouTube to see what interests people in other locations. The Trending Now section uncovers the most viral posts from the previous 24 hours. The newsletter and network also help readers discover sources for funding and product market fit.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

Hubspot

DECEMBER 26, 2023

With all the changes to X (formerly Twitter) over the last few years, you’re not alone if you’ve been looking for Twitter optimization tips so you can use it more effectively for social selling. Here’s the truth — despite a lot of fears about Twitter’s future, with more than 95 million users in the U.S.

Twitter 64

Twitter Optimization Tips Display 64

Convince & Convert

JANUARY 25, 2017

What’s your Twitter marketing strategy? Was it luck or brilliant Twitter marketing? Twitter Marketing Strategy Insights from 20 Experts. Below are some examples of what worked for these global giants on Twitter. Siemens suffers negative comments on Twitter with regard to environmental issues. Is it working?

Twitter 150

Twitter Marketing & Strategy Marketing Strategy Planning 150

Martech Advisor

SEPTEMBER 26, 2019

With TikTok’s meteoric rise and Twitter introducing 6-second video ads bidding, marketers see tremendous opportunity in these platforms. Twitter attributed half of its 2018 Q1, ad revenue to the video format – The Drum. Twitter launched 6-second video bidding for advertisers this August.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

The Lead Agency

JUNE 7, 2018

Since the rise of social media, the concept of ‘going viral’ has captured the imaginations of digital marketers across the globe. In the following article we will look to current research on viral content and look at what it really takes to make an impression in a digital world. What Do We Mean By ‘Going Viral’?

Viral Marketing 48

Viral Marketing Peer-to-peer Broadcasting Word of Mouth 48

Ambal's Amusings

MARCH 18, 2010

Does viral work for B2B marketing? We asked B2B Marketing experts: What are the components of a "good" viral B2B Marketing Campaign? Blog Marketing Interactions Twitter Ardath421. Every B2B marketer wants their content to be so widely acclaimed that it goes “viral.” Does viral work for B2B marketing?

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Optinmonster

FEBRUARY 11, 2024

For example, if you use MailChimp, you can message your first 2000 users for free. Lead magnets usually offer a piece of digital, downloadable content, such as a free PDF checklist, report, or eBook like in the example above. Then, visit our gallery for some neat exit intent popup examples you can copy.

Paid Content 82

Paid Content Webinar Metrics Marketing Automation Services Marketing & Strategy 82

Marketing Insider Group

JANUARY 21, 2022

Facebook’s features are different from LinkedIn’s , which are different from features on Twitter. You won’t drive sales by relentlessly pushing your products or services and delivering no other value. Even worse, it’s easy for your posts to be buried in a flurry of updates, announcements, and news—unless they go viral.

Social Media 318

Social Media Organization Media B2B 318

Optinmonster

SEPTEMBER 2, 2020

11 great examples of calls to action. CTAs are usually placed in the form of a button in a prominent spot on your webpage: With the right call to action, you can persuade people who visit your site or read your content to do something specific, such as: Buy a product. We’ll do this by going over: What is a call to action.

Examples 118

Examples Click Rate Social Media Copywriting 118

Hubspot

SEPTEMBER 15, 2020

Here, let's dive into six common use cases for live streaming, as well as how some major brands use live streaming to promote new products or reach new audiences. For instance, if you feel the questions are going to be product-specific, consider asking a Product Manager or Product Developer to answer questions.

Examples 101

Examples Ad Building Branding Brand Identity 101

Sprout Social

MAY 10, 2022

With new trends, channels, and the promise of virality, technological goal posts constantly shift for communications and marketing professionals. Going viral on Twitter or TikTok allows brands to gain cultural relevance and increase awareness faster than ever before. Developing a loyal customer base. Liquid Death Mountain Water.

Social Media 116

Social Media Social Marketing Paid Search Agency Media 116

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. The concept of your employees being influencers may sound odd to some. Employees don’t quite fit this definition.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Buffer

DECEMBER 10, 2018

For example, did you know that 76% of businesses say video has helped them increase sales? This week we’re looking to help you increase brand awareness and product sales using the highly-engaging format of video. How to use video content to increase brand awareness and sell your product. Showing your product in action.

Top of Funnel 111

Top of Funnel Video Marketing Product Branding 111

Optinmonster

DECEMBER 21, 2023

Are you planning to launch a new business or product online? It can generate a buzz around your product and get people to notice it. You first need a pre-launch marketing strategy to introduce a new product successfully. We’ll also share some real-life pre-launch marketing examples for you to take inspiration from.

Campaigns 84

Campaigns Ad Building Planning Paid Search Agency 84

Valasys

SEPTEMBER 21, 2021

Utilizing social media to promote your products and services is a great investment, regardless of your business’ scale or resources – it simply pays off. Using social media platforms such as Facebook, Twitter, Instagram, and TikTok to promote your brand simply makes sense in 2021. WhatsYourName – Starbucks.

Social Media 52

Social Media Examples Campaigns Media 52

Sprout Social

JULY 19, 2022

Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. We explore what hashtags are, how to use them and examples of ways brands are successfully ushering in the new era of hashtagging. What is hashtagging?

Effectiveness 120

Effectiveness Social Media Paid Search Agency Viral Marketing 120

Marketing Insider Group

JANUARY 24, 2023

Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. And understanding influence has a much longer shelf life of value than a viral TikTok video. It’s not as cool, fun or exciting as let’s say, working with Kim Kardashian or Jared Leto. Influence is more than just a noun or verb.

Enterprise Management 200

Enterprise Management Marketing & Strategy Marketing Strategy B2B Marketing 200

Sprout Social

FEBRUARY 6, 2023

Content sharing and virality Social media content has the potential to bring exponential reach and engagement— the virality factor. Some social media apps enable brands to display product catalogs and complete purchases within or outside the app. If your goal is to grow your email list, make use of lead-gen features.

Social Media 99

Social Media Features Media Curation 99

Sprout Social

NOVEMBER 16, 2016

Twitter is an integral part of social media marketing these days. Almost every business, big and small, is on Twitter. Unfortunately Twitter traffic has become more difficult to come by over the past few years. Twitter can drive solid well-converting referral traffic. But hard doesn’t mean impossible.

Twitter 100

Twitter Traffic Ad Building Tips 100

Marketing Insider Group

MARCH 29, 2023

Empathy Always Wins Image Source: TedCommunity on Twitter When Ted Lasso arrived from the States to take over English football team AFC Richmond, he was met with a whole lot of skepticism from the press, players, and even the people who hired him (if you’re a Lasso fan, you know they were secretly hoping he’d fail).

Storytelling 229

Storytelling Branding Brand Identity Paid Search Agency 229

Webbiquity

JULY 23, 2019

Video product is now easier and less costly than ever. Do your research, then try at least one highly rated application, for example, Renderforest – an affordable online video maker, accessible from any device, with a large number of pre-built templates to get you started. Explain Your Product or Service. Two videos!

Video Marketing 246

Video Marketing Business Work Management Marketing Management 246

Parse.ly

MARCH 7, 2019

The unknown impact another algorithm, or in this case entire product strategy, change might have has sent chills through audience teams everywhere, like the air that lingers in the subway after a cold, winter night. The “Privacy-Focused Vision for Social Networking” is in addition to Facebook’s current products, not in place of.”

Product 107

Product Traffic Facebook Content 107

Navigate the Channel

JANUARY 17, 2024

In fact, according to Bloomberg, it boasts over 161 million daily active users – more than Twitter, and an average of 9,000 snaps per second. Below are a few examples of how your B2B company should approach Snapchat to grow your brand and engage your audience. Snapchat has come a long way since it burst on the scene 5 years ago.

B2B Marketing 65

B2B Marketing B2B Amazon Social Media 65

Contently

SEPTEMBER 6, 2016

At Denizen , they’re used to make viral videos. That’s why HelloDenizen was born in 2014, a YouTube channel that has racked up over 33 million views thanks to viral hits like the “ Tiny Hamster ” series. ” As with Denizen content, HelloDenizen videos also require a full commercial production.

Viral Marketing 60

Viral Marketing Paid Search Agency Youtube Ad Agencies 60

Marketing Insider Group

MARCH 16, 2023

Let’s look at a few Gryffindor-esque content examples. They’re one of the first brands who understood the importance of selling an experience rather than a product, and they used their content as the main avenue to do it. As a result, we all know today that Red Bull gives you wings. Have a question?

Marketing Agencies 2 232

Marketing Agencies 2 Lead Ranking Content Work Management 232

Sprout Social

OCTOBER 16, 2023

For example, a life insurance brand may want to appeal to both older and younger generations. Engaging, entertaining posts The Index shows 68% of consumers follow brands to stay informed about new products or services, but nearly half (45%) follow brands on social because they post enjoyable, entertaining content.

Branding 113

Branding Brand Identity Marketing AI Social Media 113

Hubspot

OCTOBER 31, 2017

To see what I mean, check out these 13 great email examples that cleverly use personalization. 13 Personalized Email Examples You Can't Help but Click. This anniversary email highlights a creative example of a brand using something as simple as a date to provide a standout experience. 1) OpenTable. 2) JetBlue. Oh, JetBlue.

Personalization 101

Personalization Examples Hubspot Amazon 101

FMG Suite

FEBRUARY 9, 2022

Want to know what the prices are, how long it takes to receive a service or product, are there any locations near them, etc. The incredible thing about the internet is the potential to spread information; from word of mouth, virality, and contact pages. Link to any social media including Facebook, Twitter, LinkedIn, etc.

Contacts 52

Contacts Practices Examples Best Practices 52

Sprout Social

JANUARY 11, 2024

For example, your brand awareness may have improved if brand mentions increase following a viral Instagram post from an influencer. Loyal customers don’t just buy your products—they become brand advocates. These are questions you might’ve asked yourself more than once. abercrombie Replying to @sydney? And it’s all yours.

Branding 108

Branding Brand Identity Aggregators Marketing Analytics Tools 108

Sprout Social

NOVEMBER 21, 2023

This includes keeping tabs on your competitors’ social media activity, pricing changes, marketing campaigns, product launches and more. By keeping an eye on your competitors’ activities, you can learn from their wins and losses, develop foolproof strategies, better position your products and differentiate your brand.

SWOT 95

SWOT Budget Programs Eye-Tracking Advertising Benchmark 95

Content Standard

OCTOBER 8, 2016

Twitter offers a few different ways for brands to invest into paid advertising, but let’s be clear: the real money is in Promoted Tweets. According to Kinetic Social’s Social Trends Report , Promoted Tweets are responsible for the vast majority of Twitter’s ad revenue, accounting for 88 percent of all advertising buys.

Promotion 88

Promotion Twitter Marketing & Strategy Marketing Strategy 88

flux.la

JUNE 27, 2020

In this article, I will mention a few content marketing examples that are successful, innovative, and generally well-thought. It is considered to be one of the best examples of a good and successful content marketing strategy in the past decade. The reasons why this campaign worked so well is personalization and emotional connection.

Examples 52

Examples Content Marketing Planning Content 52

Sprout Social

AUGUST 17, 2021

Typically, drops are meant to build hype around another new product or item, like McDonald’s surprisingly stylish crispy chicken sandwich hoodie. . Many praised the brand for the delightfully weird launch on Twitter using the “Face with Tears of Joy” emoji most frequently. So who had the buzziest drop of the summer?

Viral Marketing 116

Viral Marketing Network Marketing Fulfillment eCommerce 116